Craig Finch - Orbit Internet
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Craig Finch from Orbit Internet presentation to Central Lancashire Business Event 2010.

Craig Finch from Orbit Internet presentation to Central Lancashire Business Event 2010.
For more information contact Craig on 01253 740500 or e-mal craig@fusion123.com

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Craig Finch - Orbit Internet Presentation Transcript

  • 1. Social Media
    Craig Finch
    Orbit Internet Limited / The Best Web Offers Limited
    Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 2. Content
    Is this the Social Media you know?
    Goals & Gifts
    The 3 C’s
    No boxes here!
    Mr Chumney Warner would be doing it 
    Have a dabble.
    Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 3. Is this the Social Media you know?
    Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 4. Land of NOT ME?
    Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 5. What is the point?
    Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 6. Where to start ?
    Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 7. Goals & Gifts
    Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 8. Socially Speaking
    To show you that with a little imagination EVERYTHING is possible..
    To point you at some tools to let you take away..
    To DO AS LITTLE AS POSSIBLE WITH THE HUMUNGOUS NUMBERS INVOLVED!!
    Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 9. The 3 C’s
    Clicks
    Customers
    Channels
    Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 10. Clickthrough - The step before Utopia?
    Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 11. It all adds up!
    Circa 7.2 billion page views per day
    http://royal.pingdom.com/2010/02/24/google-facts-and-figures-massive-infographic/
    Circa 2 billion video views per day
    http://www.website-monitoring.com/blog/2010/05/17/youtube-facts-and-figures-history-statistics/
    Circa 300,000 new Twitter Accounts per day
    http://www.viralblog.com/research/twitter-facts-figures/
    Circa 400 million users
    http://royal.pingdom.com/2010/02/05/facebook-social-media-juggernaut-infographic/
    Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 12. Supercharge your online success!
    Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 13. Mega Traffic Plan
    Just a hop and a skip in a nanosecond.
    Social Media is like a huge ‘Shopaholic’s Mega Mall’
    There are only ever 2 types of search made – wherever the search is made!!
    Aren’t we human? Service all our senses?
    Good ideas always need leverage!
    Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 14. No boxes here!
    Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 15. Everything should taste like bacon!
    Launching a Product on FaceBook: The Bacon Salt Story
    This is the story of Bacon Salt or J&D’s Down Home Enterprises - the most successful Seattle start-up that you have never heard of.  Or maybe you have. 
    In 2007, Justin Esch and Dave Lefkow developed a zero calorie, vegetarian, kosher certified bacon flavor seasoning and decided to start selling it on the Internet.  
    Within months, they had a significant business making hundreds of thousands of dollars in 2007 revenue.  Today they are at a run rate of millions of dollars in revenue.  How did they do it?  Social media, particularly Facebook.
    http://nparekh.wordpress.com/2008/02/20/launching-a-product-on-facebook-the-bacon-salt-story/
    Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 16. Spending is like breathing!
    An interesting article in Financial Times hit the radar. US consumers were pinching pennies during the recession, but their spending on virtual goods through Faceboook and iPhone Apps is still booming.
    http://www.viralblog.com/
    Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 17. A novel way to shop?
    The French Connection, the UK based fashion retailer which has stores worldwide, has released the very first ‘webshop’ on YouTube.
    Well, it’s not the entire shop, but definitely one of the smartest online shopping ever seen.
    The boutique is on their YouTube channel, where you can browse different videos using that new annotations that allows sending the user to an external content, in this case, the online shop. For every thing that you see in each video.
    http://www.viralblog.com/
    Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 18. Aim for the Moon!
    The recent spectacular success achieved by Moonfruit, a British based web hosting company, has again focused the attention of the marketing world on the phenomenon known as Twitter. 
    Moonfruit is not entirely sure how they achieved their success, but have drawn some good conclusions from their experience.
    Following a relatively simple promotion, their brand awareness went through the roof with traffic to their website increasing by 200% in the UK and a whopping 1000% in the US.
    People have signed up to try out their products in droves, up by over 350%.
    http://www.blogtrepreneur.com/2009/08/03/moonfruit-a-twitter-success-story/
    Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 19. Mr Chumney Warner would be doing it 
    Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 20. The good old ‘expensive’ days
    Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 21. Have a dabble.
    Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 22. Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 23. Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 24. Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 25. Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com
  • 26. Thanks for listening 
    Fusion123 is a trading product of The Best Web Offers Limited, Copyright © 2010, All Rights Reserved
    Craig Finch 01253 740500 / 07850 776424
    www.fusion123.com | craig@fusion123.com