
Established Bike Parks
Frisco Adventure Park
Frisco, CO
Eichler Bike Park
THPRD Beaverton, OR

Tourism Grant
Clackamas County
Tourism Heads in Beds
So What Does this
mean for Meldrum
Bar Park and
Gladstone?
• Containment
• Environment
• Connectivity
• Integration
• Main...

What’s the Process
 Awarded Funds to complete
The Feasibility study
 1st Presentation to the
Gladstone PRAC
 2nd Pres...
Since a 1995 Bond
Measure, Metro has
purchased or been
given over 270 acres
of forested land in
Oregon City

Taking a Holistic
Approach
Environmental Protection
and Sustainability
Responsible Recreational
Access

Community Input
Insert Picture
Where am I?
What’s around
me?
How do I get
there?
Pic of the falls

Transportation vs. Recreation
Portland/Urban Cycling Recreational Cycling

Hub of Clackamas
County Cycle tourism
COURSE
•County roads
•Private land
•Construction
began 2004
•Original use
•Training for
local racers
•Cow “spring
training...
3.5 MILES ON COUNTY ROAD VINEYARD LOOP
RIVERTRAIL MAINTRAIL
2009
2009
2010
2010
2010
2010
2010
2010
2011
2011
2011
2011
2011
2011
2012
2012
2012
2012
2012
2014
 Friday night registration
 Coordinate with/in local businesses
 Extra meals provided by local groups
 Camping/bike st...
 Volunteer non-profit
 (not 501 (c) 3)
 Board & “members”
 Funds Echo Red 2 Red
 Proceeds:
 Trail building and
maint...
 EchoWest Ranch &Vineyard, Sno Road
Winery, Lloyd & Lois Piercy
 City of Echo
 Oregon XC Series
 Oregon Bicycle Racing...
2009
2010
2011
2012
2013
2014
175 riders
250 riders
425 riders
550 riders
550 riders
400 riders
Chip-timing
Capped at 600
...
2009
2010
2011
2012
2013
2014
175 riders
250 riders
425 riders
Limited data available from 2009-2011.
Riders Online Adult ...
2009
2010
2011
2012
2013
2014
175 riders
250 riders
425 riders
Limited data available from 2009-2011.
Riders Oregon WA ID
...
2012 2013 2014
Portland,OR 27 28 23
Bend, OR 11 10 10
Boise, ID 3 3 1
Eugene, OR 5 3 1
Camas,WA 3 2 3
Kennewick,WA 2 3 3
L...
 Used mailchimp.com and surveymonkey.com
 OBRA vs USA Cycling
 780 email recipients
 64% opened, 33% clicked
 96% res...
BUSINESS OWNERS
 Recreational outlet (youth)
 Echo awareness
 Vocabulary beyond cycling
 Visitors and money from
out o...
Stephanie Myers
echored2red.com
Facebook:
Echo Bike & Board
Echo Red 2 Red XC
541-289-2444
echored2redxc@hotmail.com
Cascade Locks, Oregon
CLIMB Trail
CLIMB Trail
Cascade Locks International Mountain Bike Trail
• Recreation as economic development for a struggling communit...
Demonstration Project:
easyCLIMB Trail
easyCLIMB Trail
• A 3 mile multi-use trail on vacant Port riverfront property
• Trail designed primarily by Andy Jansky at...
Double Cross Cyclocross 2012
Gorge Short Track Mtn Bike
Race Series 2013
Take a Kid Mountain Biking Day, 2013
Lessons from Cascade Locks
• Foster partnerships with public land managers
• Demonstration projects build capacity & momen...
Holly Howell
Marketing & Development Manager
Port of Cascade Locks
hhowell@portofcascadelocks.org
•
•
•
•
•
•
•
ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure and bike travel investm...
ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure and bike travel investm...
ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure and bike travel investm...
ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure and bike travel investm...
ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure and bike travel investm...
ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure and bike travel investm...
ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure and bike travel investm...
ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure and bike travel investm...
ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure and bike travel investm...
ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure and bike travel investm...
ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure and bike travel investm...
ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure and bike travel investm...
ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure and bike travel investm...
ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure and bike travel investm...
ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure and bike travel investm...
ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure and bike travel investm...
ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure and bike travel investm...
ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure and bike travel investm...
ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure and bike travel investm...
ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure and bike travel investm...
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ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure and bike travel investments- Holly Howell

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This session will highlight best practices in creating economic vitality by developing bike infrastructure and bike travel opportunities across the state. Participants will hear from visionary leaders across the state and have the opportunity to network and walk away with practical, tangible ‘how-to advice on getting their bike projects started, funded, marketed and well-used.

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ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure and bike travel investments- Holly Howell

  1. 1.  Established Bike Parks Frisco Adventure Park Frisco, CO Eichler Bike Park THPRD Beaverton, OR
  2. 2.  Tourism Grant Clackamas County Tourism Heads in Beds
  3. 3. So What Does this mean for Meldrum Bar Park and Gladstone? • Containment • Environment • Connectivity • Integration • Maintenance • Insurability • Sustainability • Tourism
  4. 4.  What’s the Process  Awarded Funds to complete The Feasibility study  1st Presentation to the Gladstone PRAC  2nd Presentation to the Gladstone PRAC in June  Gladstone City Council  Results of the Study to Clackamas County Tourism  Begin Construction Process
  5. 5. Since a 1995 Bond Measure, Metro has purchased or been given over 270 acres of forested land in Oregon City
  6. 6.  Taking a Holistic Approach Environmental Protection and Sustainability Responsible Recreational Access
  7. 7.  Community Input
  8. 8. Insert Picture
  9. 9. Where am I? What’s around me? How do I get there? Pic of the falls
  10. 10.  Transportation vs. Recreation Portland/Urban Cycling Recreational Cycling
  11. 11.  Hub of Clackamas County Cycle tourism
  12. 12. COURSE •County roads •Private land •Construction began 2004 •Original use •Training for local racers •Cow “spring training” •1st Race - 2009
  13. 13. 3.5 MILES ON COUNTY ROAD VINEYARD LOOP
  14. 14. RIVERTRAIL MAINTRAIL
  15. 15. 2009
  16. 16. 2009
  17. 17. 2010
  18. 18. 2010
  19. 19. 2010
  20. 20. 2010
  21. 21. 2010
  22. 22. 2010
  23. 23. 2011
  24. 24. 2011
  25. 25. 2011
  26. 26. 2011
  27. 27. 2011
  28. 28. 2011
  29. 29. 2012
  30. 30. 2012
  31. 31. 2012
  32. 32. 2012
  33. 33. 2012
  34. 34. 2014
  35. 35.  Friday night registration  Coordinate with/in local businesses  Extra meals provided by local groups  Camping/bike storage  Music  Sunday Poker Ride & Breakfast  Niner demo rides
  36. 36.  Volunteer non-profit  (not 501 (c) 3)  Board & “members”  Funds Echo Red 2 Red  Proceeds:  Trail building and maintenance  KiwanisClub of Echo  Echo Food Pantry  Mason’s ‘Bikes for Books’  Echo FFA & local 4H
  37. 37.  EchoWest Ranch &Vineyard, Sno Road Winery, Lloyd & Lois Piercy  City of Echo  Oregon XC Series  Oregon Bicycle RacingAssociation (OBRA)  Scott’s Cycle & Sport  Brian Cimiyotti & Shayne Myers  Volunteers
  38. 38. 2009 2010 2011 2012 2013 2014 175 riders 250 riders 425 riders 550 riders 550 riders 400 riders Chip-timing Capped at 600 Snow forecast & sanction change Limited data available from 2009-2011.
  39. 39. 2009 2010 2011 2012 2013 2014 175 riders 250 riders 425 riders Limited data available from 2009-2011. Riders Online Adult 10-18 Men Women 550 73% 95% 5% 84% 16% 550 83% 95% 5% 81% 19% 400 87% 95% 5% 80% 20%
  40. 40. 2009 2010 2011 2012 2013 2014 175 riders 250 riders 425 riders Limited data available from 2009-2011. Riders Oregon WA ID NV, CA, AZ, CO, MT 550 70% 24% 5% 1% 550 68% 26% 5% 1% 400 63% 33% 3% 1%
  41. 41. 2012 2013 2014 Portland,OR 27 28 23 Bend, OR 11 10 10 Boise, ID 3 3 1 Eugene, OR 5 3 1 Camas,WA 3 2 3 Kennewick,WA 2 3 3 LaGrande,OR 3 3 3 WallaWalla,WA 2 2 4 Washougal,WA 2 2 3 Corvallis,OR 3 1 1 Spokane,WA 2 2 3
  42. 42.  Used mailchimp.com and surveymonkey.com  OBRA vs USA Cycling  780 email recipients  64% opened, 33% clicked  96% responded in 48 hours  80% want OBRA, 14% Don’t care ▪ 81% Oregon, 14%WA, 4% ID, 1% Other  80% wrote comments  60% would not come as USA Cycling
  43. 43. BUSINESS OWNERS  Recreational outlet (youth)  Echo awareness  Vocabulary beyond cycling  Visitors and money from out of area  Attitude and energy  Residual business  Warm, friendly people  Triple good sales days  Friends of friends of friends NON-PROFIT GROUPS  Scholarships (Kiwanis)  Bicycles (Masonic Lodges)  20+ families @ food pantry in population 700  Youth fundraisers  Youth enrichment  Volunteer hours & community service
  44. 44. Stephanie Myers echored2red.com Facebook: Echo Bike & Board Echo Red 2 Red XC 541-289-2444 echored2redxc@hotmail.com
  45. 45. Cascade Locks, Oregon
  46. 46. CLIMB Trail
  47. 47. CLIMB Trail Cascade Locks International Mountain Bike Trail • Recreation as economic development for a struggling community • A 25 mile multi-use trail network on USFS land • Quality trail design and extended biking season • Strategic location between Portland and Hood River • Multiple trailhead connections to town • Designed & flagged by IMBA Trail Solutions team • Approx $100,000 in studies and staff time by Port • NEPA expected to be completed by 2015 by USFS • Next step: diverse trail stewardship group • Long term project
  48. 48. Demonstration Project: easyCLIMB Trail
  49. 49. easyCLIMB Trail • A 3 mile multi-use trail on vacant Port riverfront property • Trail designed primarily by Andy Jansky at Flowing Solutions • Phased construction by Northwest Trail Alliance (NWTA) • Dimwits Withbritelites night rides & bonfires • Low budget, high volunteerism • Dedicated trail stewards • Family friendly design • Frequent trail building parties & pizza • Local & regional engagement • Successful memorable events • Short term project with immediate results
  50. 50. Double Cross Cyclocross 2012
  51. 51. Gorge Short Track Mtn Bike Race Series 2013
  52. 52. Take a Kid Mountain Biking Day, 2013
  53. 53. Lessons from Cascade Locks • Foster partnerships with public land managers • Demonstration projects build capacity & momentum • Host events to build visibility & support • Leverage donations & grants • Engage local elected leaders to build champions • Tell your story often • Involve all ages • Feed your volunteers • Have Fun
  54. 54. Holly Howell Marketing & Development Manager Port of Cascade Locks hhowell@portofcascadelocks.org
  55. 55. • • •
  56. 56. • • • •

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