Jeremy Broekman - Jewish Marketing Consultant
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Jeremy Broekman - Jewish Marketing Consultant

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Jeremy Broekman is a Brand Strategist & PR/Marketing Director for well-known Jewish Community, Non-Profit, Corporate, Entertainment, Real Estate, and start-up clients. ...

Jeremy Broekman is a Brand Strategist & PR/Marketing Director for well-known Jewish Community, Non-Profit, Corporate, Entertainment, Real Estate, and start-up clients.

My Jewish Community experience includes: * leadership/board collaboration,
* marketing plan development & execution, * donor development,
* event production,
* collateral/web production and public relations/anniversary campaigns
* Originate & deploy branding, marketing, publicity, and public relations initiatives.
* Develop identity campaigns including strategy, copywriting, logo design, collateral development, website development and print production.
* Oversee social networking management & moderation.
* Deploy print & online advertising and search engine optimization programs.

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Jeremy Broekman - Jewish Marketing Consultant Presentation Transcript

  • 1. Jewish Community Marketing & PR Agency Identity & Rebranding Advertising & PR Campaigns Website Development / CMS Solutions Donor Development & Event Production Community Engagement Marketing Leadership & Board Consulting
  • 2. MARKETING + CREATIVE = BROEKMAN •  Founded as a marketing/pr agency in August 2000 •  Marketing Director + Creative Director + Consultant in ONE •  Specialized niche in working with Jewish Community Organizations and Not-For-Profit Sector •  Services include: •  Website Development •  Brand Management & Marketing/PR Programs •  Identity Campaigns •  Graphic Design & Printing •  Advertising – Print, Web and Grassroots www.broekmancomm.com •  Social Networks & Online Media Advertising Page 1
  • 3. NON-PROFIT MARKETING/PR •  International Coaches Federation •  Michael A. Ruddo Foundation •  Congress for the New Urbanism – Civic Art Awards & Conference Party •  Screen Actors Guild Foundation - $5M Capital Campaign for Actors Resource Center •  First Americans in the Arts •  J. Paul Getty Center “Coming of Age” Exhibit Launch •  North Hollywood Theatre & Arts Festival •  NoHo Children’s Arts Festival •  International Student Film Festival •  National Alliance of Hispanic Health •  Coro: Southern California •  Anti-Defamation League Page 2
  • 4. JEWISH COMMUNITY EXPERIENCE •  Website Management & Development for over 20 synagogues to date. •  University Synagogue (West LA, CA) –Website; Retainer since 2007 •  Anshe Emet Synagogue (Chicago, IL) – Retainer since 2007 – Marketing & Website •  Temple Isaiah (West LA, CA) – Website; retainer since 2009 •  Congregation Beth Torah (Torrance, CA) – Turnaround Management •  Temple Israel (Minn, MN) – Website retainer since 2009 •  Congregation Beth AM (Los Altos, CA) – MMOTW •  Congregation Beth Israel (Vancouver, BC) – Website since 2009 •  Temple Beth Sholom (Tustin, CA) – Website retainer since 2009 •  Bet Tzedec (Toronto, Canada) – MMOTW, Event Reg, School Reg •  Membership Management Services (Los Angeles, CA) – Identity Campaign & New Website; 20+ MM2000/MMontheWeb clients •  Valley Beth Shalom (Encino, CA) – Nursery School, Young Men’s Club Parents Association, Chesed Connection, Website Committee •  OurSpace.com –Special Needs collaboration Temple Aliyah & VBS •  American Jewish University (formerly University of Judaism) (Alumni Association, 50th Anniversary, Development, Website) •  Valley Cities Jewish Community Center – 3 years mrktg Page 3
  • 5. EXTENSIVE GRAPHIC DESIGN EXPERIENCE Page 4
  • 6. JEWISH WEB IDENTITY EXPERIENCE Page 5
  • 7. Case Study – Partnership with Anshe Emet since Nov 2007 •  Launched MMOnTheWeb interface (design and implementation) in collaboration with Membership Management Services MM200o •  Consulted various constituency groups on Moveable Type, Hostway, and web-related issues •  Migrated Website Backend to Wordpress with Adcieo in April 2009 •  Retainer since to train staff on Wordpress, launch new / manage existing content •  Launched internal new SHMUSY Website •  Launched AnsheEmetEvents.com as an event registration tool; using as short-term ecommerce solution with paypal shopping cart (numerous YAD, AES events) •  Launched Hazzan Alberto Mizrahi in Concert 2009 and 2010 •  Launched online 2010 Purim Auction Page 6
  • 8. EXTENSIVE WEB DEVELOPMENT Page 7
  • 9. EXTENSIVE WEB DEVELOPMENT Cont. Page 8
  • 10. EXTENSIVE WEB DEVELOPMENT Cont. Page 9
  • 11. EXTENSIVE WEB DEVELOPMENT Cont. Page 10
  • 12. EXTENSIVE WEB DEVELOPMENT Cont. Page 11
  • 13. EXTENSIVE WEB DEVELOPMENT Cont. Page 12
  • 14. EXTENSIVE WEB DEVELOPMENT Cont. Page 13
  • 15. EXTENSIVE WEB DEVELOPMENT Cont. Page 14
  • 16. EXTENSIVE WEB DEVELOPMENT Cont. Page 15
  • 17. ENTERTAINMENT EXPERIENCE •  Screen Actors Guild Foundation – “Brokeback Mountain” benefit premiere, Launch $5m capital campaign •  New Line Cinema “New World” Benefit Premiere for First Americans in the Arts •  J. Paul Getty Center “Coming of Age” Exhibit Launch •  North Hollywood Theatre & Arts Festival •  International Student Film Festival •  Storyopolis •  Columbia Pictures •  Sony Pictures Digital - Screenblast •  DreamWorks Animation •  Universal Studios – marketing for over 48 feature film titles hitting ppv/vod window Page 16
  • 18. REAL ESTATE INDUSTRY EXPERIENCE Developers: Commercial: •  Weintraub Financial Services Identity Campaign •  Marcus & Millchap •  TDG Corp Identity Campaign •  Rosano & Partners •  Malibu Lumber Yard Graphics & Signage •  Rosano Property Management Program •  Roman Group LLC •  Elite Home Builders •  Creative Environments of Hollywood •  Advanced Builder LA •  310 Development Company Public Relations: •  Consensus Planning Group Financial - Lending & Mortgage: •  Congress for the New Urbanism •  Lightning Rentals •  SJA Strategies •  Lightning Modification •  Debibi Strategic Partners •  Ridgegate Mortgage •  North American Financial Solutions Residential: •  Coldwell Banker Home Improvement: •  ReMax on the Boulevard •  3-B’z Painting •  Pinnacle Estate Properties •  4D Construction •  OwenSells.com / Bay Side Properties Page 17
  • 19. OPTIMIZATION & MARKETING •  Search Engine Optimization – “organic” / natural web work. From site maps, URL submittals to hard coding for success! •  Paid Online Advertising – campaign development, creative (banner ads) & booking •  Pay-Per-Click programs - via Facebook, Google Adwords, Bing •  Social Networking Consulting – Development and Management of your organization’s networks (Facebook, LinkedIn, Twitter, MySpace). Profile development, coaching and consulting. •  Viral marketing campaigns •  Blog development and management – using open source tools that are easy to manage (Wordpress, MoveAble Type, Blogger, ...Blogspot) •  Social Video Consulting & Distribution (YouTube, MySpace, TubeMogul) •  Forums & Community Building •  Tagging & Bookmarking (Digg, Delicious) •  Online photo albums and more! Page 18
  • 20. THANK YOU! For your Consideration For more information, please CALL Jeremy Broekman at 818-212-9201 email jeremy@broekmancomm.com www.broekmancomm.com Linkedin: Jeremy Broekman | Twitter: Broekman Page 19