BOLO 2011 CURATION | The Art of Digital Discernment Josh Yeager, Digital Strategist +
CURATION|  <ul><li>The Art of Digital Discernment </li></ul>NCMuseumofHistory.org CURATION | The Art of Digital Discernmen...
CURATION| Introduction <ul><li>What is “curation”? </li></ul><ul><li>Cutting through the noise </li></ul><ul><li>Ability t...
CURATION | Types <ul><li>Today we’ll discuss: </li></ul><ul><li>Curated Lists </li></ul><ul><li>Curated People </li></ul><...
CURATED LISTS
CURATED | Lists <ul><li>Etsy Treasuries </li></ul><ul><li>Curators scour Etsy for their fave items </li></ul><ul><li>Group...
CURATED | Lists <ul><li>Yelp Bucket Lists </li></ul><ul><li>Yelpers hand-select from their reviews and create lists like T...
CURATED | Lists <ul><li>Tumblr </li></ul><ul><li>Tumblrs are multimedia blogs </li></ul><ul><li>People curate their fave i...
CURATED | Lists <ul><li>Scoville </li></ul><ul><li>Scoville curates Foursquare </li></ul><ul><li>Every Monday I review my ...
CURATED | Lists <ul><li>Wikipedia </li></ul><ul><li>The success of Wikipedia stems from content curators </li></ul><ul><li...
CURATED PEOPLE
CURATED | People <ul><li>Facebook </li></ul><ul><li>Curate your Friends by creating Lists </li></ul><ul><li>Control which ...
CURATED | People <ul><li>Google + </li></ul><ul><li>Curate your Friends by creating circles </li></ul><ul><li>Drag people ...
CURATED | People <ul><li>Klout </li></ul><ul><li>Klout assigns a Klout Score from 1-100 based on your ability to “drive ac...
CURATED | People <ul><li>Empire Avenue </li></ul><ul><li>Fantasy stock market game </li></ul><ul><li>Buy or sell shares in...
CURATION SKILLS
CURATION | Skills <ul><li>Dashboarding </li></ul><ul><li>Many dashboarding services exist like: </li></ul><ul><ul><li>Twee...
CURATION | Skills <ul><li>Browser Extensions </li></ul><ul><li>Also known as plug-ins or add-ons </li></ul><ul><li>Customi...
CURATION | Skills <ul><li>Local Search </li></ul><ul><li>The internet used to represent a global village </li></ul><ul><li...
CURATION | Skills <ul><li>Thoora </li></ul><ul><li>A service that helps people find,  curate  and publish content on the w...
CURATION | Skills <ul><li>Paper.Li </li></ul><ul><li>A newspaper service where users curate and publish the news they choo...
CURATION | Skills <ul><li>Digital Curation Exchange </li></ul><ul><li>A “town center” for digital curation </li></ul><ul><...
BOLO 2011 CURATION | The Art of Digital Discernment Josh Yeager, Digital Strategist + Josh Yeager [email_address]
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Yeager -- Curation

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  • When you hear the word “curation” you probably think of some crusty old academic type, locked away in the basement archives of a university museum somewhere. With the global penetration of the internet we now digital reach &amp; interact with people form all over the world. And each one of those people has an opinion, a megaphone and the ability to self publish at the swipe of a smartphone. Fueled by the democratization of the web, we now have too many amplified voices, squeaky wheels, whiners and nutjobs. So how to know what’s genuine and worth paying attention to, and what’s bona fide trash? Curation is the key! Learn about curated lists, curated people and developing your own curation skills.
  • Wikipedia: A curator (from Latin: cura meaning &amp;quot;care&amp;quot;) is a manager or overseer. Traditionally, a curator or keeper of a cultural heritage institution (e.g., gallery, museum, library or archive) is a content specialist responsible for an institution&apos;s collections and involved with the interpretation of heritage material. The object of a traditional curator&apos;s concern necessarily involves tangible objects of some sort, whether it be inter alia artwork, collectibles, historic items or scientific collections. More recently, new kinds of curators are emerging: curators of digital data objects, and biocurators.
  • Now granted, there are literally hundreds if not thousands of examples I could have chosen to highlight today. I ‘hand-selected” the following examples to show you, but afterwards, I’d love to hear your thoughts, feedback and insights on curation that you do, sites or tools you value.
  • Treasury  is an ever-changing, member-curated shopping gallery comprised of lists of items. Lists contain 16 items. Members can feature their favorite items, items selected on a theme or whatever they like. Etsy&apos;s staff (&amp;quot;Admin&amp;quot;) may promote whole or partial lists to the Handpicked Items featured on Etsy&apos;s home page. If you would like your list to be considered for the home page, here are some things to keep in mind: Be diverse! No more than one item per shop. Don&apos;t include your own items. Spread the love! Make it beautiful.
  • Create a name &amp; description for your list Drag &amp; Drop from your reviews and create bucket lists of whatever you like. Promote &amp; share your List with Bling
  • This is a design agency’s Tumblr I follow
  • So you all know Foursquare at this point, but do you really care to know every single time someone checks in someplace? I just want the best of the best -- this is where Scoville comes into play. Scoville allows me to curate my previous week’s check-ins and promote &amp; share My Fav Places I select one top check-in and promote it. It goes out on my Twitter &amp; Facebook feeds Of note, a “scoville” is the unit of heat measurement (SHU) that indicates how hot (or piquant) a chili pepper is. Scoville is HOT in my book
  • And certainly curation occurs in the most scholarly of social media websites; Wikipedia. Out of nearly 4 million articles, I rely on the Wikipedia Main Page to serve up the most interesting content http://en.wikipedia.org/wiki/Main_Page
  • I do a quarterly “unfriend” to weed out people and LIKES on FB who no longer make sense to me Here are my criteria: we’re either friends IRL or we’ve interacted in the past 90 days. Otherwise, buh-bye
  • - The Klout Score measures influence based on your ability to drive action. Every time you create content or engage you influence others. The Klout Score uses data from social networks in order to measure: -- True Reach: How many people you influence -- Amplification: How much you influence them -- Network Impact: The influence of your network Klout considers me an Activist - Klout Perks are targeted rewards for top influencers in certain categories. EX: recent Roxy Lounge in Scottsdale for new super group “Magnificent 7” consisting of washed up has-beens Free samples: AXE Gift Cards: iTunes, Subway,
  • - Similar to Klout except there’s a serious stock market style gamification component going on
  • Seven Fabulous Browser Extensions: http://web.appstorm.net/roundups/social-media-roundups/7-fabulous-browser-extensions-for-facebook/
  • From global to local, search is being redefined to be as relevant as possible and local ratings &amp; reviews help to curate local content
  • Thoora is a service that helps people find, curate , and publish beautiful, naturally search-friendly, automatically updating content on the web.
  • &amp;quot;Curation is the next iteration of information on the web, and I believe Paper.li has the momentum, passionate publisher base and advanced technology to deliver on the promise of curation and hand-picked content” Eric Hippeau, former CEO Huffington Post, Advisory Board Member, Paper.Li
  • Lastly, if you’re REALLY into “curation” join the Digital Curation Exchange
  • Transcript of "Yeager -- Curation"

    1. 1. BOLO 2011 CURATION | The Art of Digital Discernment Josh Yeager, Digital Strategist +
    2. 2. CURATION| <ul><li>The Art of Digital Discernment </li></ul>NCMuseumofHistory.org CURATION | The Art of Digital Discernment +
    3. 3. CURATION| Introduction <ul><li>What is “curation”? </li></ul><ul><li>Cutting through the noise </li></ul><ul><li>Ability to differentiate crap from fact </li></ul><ul><li>Hand-selected by humans </li></ul><ul><li>The cream of the crop rises to the top </li></ul>Flickr: myrrh.ahn CURATION | The Art of Digital Discernment +
    4. 4. CURATION | Types <ul><li>Today we’ll discuss: </li></ul><ul><li>Curated Lists </li></ul><ul><li>Curated People </li></ul><ul><li>Curation Skills </li></ul>Commonsenseatheism.com CURATION | The Art of Digital Discernment +
    5. 5. CURATED LISTS
    6. 6. CURATED | Lists <ul><li>Etsy Treasuries </li></ul><ul><li>Curators scour Etsy for their fave items </li></ul><ul><li>Group like items together to create Treasury </li></ul><ul><li>Top Treasuries may be hand-selected by Etsy to be featured on the homepage </li></ul>CURATION| the Art of Digital Discernment +
    7. 7. CURATED | Lists <ul><li>Yelp Bucket Lists </li></ul><ul><li>Yelpers hand-select from their reviews and create lists like Top Restaurants, My Neighborhood, Fave Shopping…etc. </li></ul><ul><li>Custom create lists of your liking </li></ul><ul><li>Promote & Share curated lists with “Blog Bling” </li></ul>CURATION | The Art of Digital Discernment +
    8. 8. CURATED | Lists <ul><li>Tumblr </li></ul><ul><li>Tumblrs are multimedia blogs </li></ul><ul><li>People curate their fave images, video & audio around a specific theme </li></ul><ul><li>Tumblr Archives collate a month’s worth of posts in an easy to digest format </li></ul>CURATION| the Art of Digital Discernment +
    9. 9. CURATED | Lists <ul><li>Scoville </li></ul><ul><li>Scoville curates Foursquare </li></ul><ul><li>Every Monday I review my Foursquare check-ins form the previous week & select a weekly top fave </li></ul><ul><li>I post/promote only the best of the week’s check-ins </li></ul>CURATION| the Art of Digital Discernment +
    10. 10. CURATED | Lists <ul><li>Wikipedia </li></ul><ul><li>The success of Wikipedia stems from content curators </li></ul><ul><li>Wikipedians verify content veracity & manage pages </li></ul><ul><li>Go to the Wikipedia Main Page to find featured content including the daily: </li></ul><ul><ul><li>Did You Know… </li></ul></ul><ul><ul><li>Featured Article </li></ul></ul><ul><ul><li>In the News </li></ul></ul><ul><ul><li>On This Day </li></ul></ul><ul><ul><li>Recent Deaths </li></ul></ul><ul><ul><li>Et cetera </li></ul></ul>CURATION| the Art of Digital Discernment +
    11. 11. CURATED PEOPLE
    12. 12. CURATED | People <ul><li>Facebook </li></ul><ul><li>Curate your Friends by creating Lists </li></ul><ul><li>Control which updates you share or receive in your feed </li></ul><ul><li>Curate people by regular “un-friending” </li></ul><ul><li>Criteria for un-friending: </li></ul><ul><ul><li>Know you IRL </li></ul></ul><ul><ul><li>We’ve interacted in the past 90 days </li></ul></ul>CURATION| the Art of Digital Discernment +
    13. 13. CURATED | People <ul><li>Google + </li></ul><ul><li>Curate your Friends by creating circles </li></ul><ul><li>Drag people to your circles to follow & share </li></ul><ul><li>Curate the flow of information based on your personalized circles </li></ul>CURATION| the Art of Digital Discernment +
    14. 14. CURATED | People <ul><li>Klout </li></ul><ul><li>Klout assigns a Klout Score from 1-100 based on your ability to “drive action” or influence people in social networks </li></ul><ul><li>Klout categorizes people by categories: Activist, Specialist, Thought Leader, Pundit…even Curator! </li></ul><ul><li>Klout Perks are rewards for Top Influencers – Brand Marketers take note! </li></ul>CURATION| the Art of Digital Discernment +
    15. 15. CURATED | People <ul><li>Empire Avenue </li></ul><ul><li>Fantasy stock market game </li></ul><ul><li>Buy or sell shares in people based on their social stock score </li></ul><ul><li>The more active, the more influential, the more valuable people are </li></ul><ul><li>Again, brands are using Empire Avenue to connect with targeted social influencers </li></ul>CURATION| the Art of Digital Discernment +
    16. 16. CURATION SKILLS
    17. 17. CURATION | Skills <ul><li>Dashboarding </li></ul><ul><li>Many dashboarding services exist like: </li></ul><ul><ul><li>TweetDeck </li></ul></ul><ul><ul><li>Hootsuite </li></ul></ul><ul><ul><li>Seesmic </li></ul></ul><ul><ul><li>A bazillion others… </li></ul></ul><ul><li>Manage and control massive amounts of information </li></ul><ul><li>Filter information to receive only what is most important to you </li></ul>CURATION | The Art of Digital Discernment +
    18. 18. CURATION | Skills <ul><li>Browser Extensions </li></ul><ul><li>Also known as plug-ins or add-ons </li></ul><ul><li>Customize or curate your experience with most browsers </li></ul><ul><li>Plethora of Facebook browser extensions to remove the “annoying parts” of Facebook, blocking Facebook, blocking ads, managing app security or even integrating Facebook & Google + </li></ul>CURATION | The Art of Digital Discernment +
    19. 19. CURATION | Skills <ul><li>Local Search </li></ul><ul><li>The internet used to represent a global village </li></ul><ul><li>Unless I’m visiting Berlin, I don’t care about the Starbucks in the Alexanderplatz </li></ul><ul><li>Local Search represents curated results based on your location & ratings & reviews aide in the decision making process </li></ul>CURATION | The Art of Digital Discernment +
    20. 20. CURATION | Skills <ul><li>Thoora </li></ul><ul><li>A service that helps people find, curate and publish content on the web </li></ul><ul><li>Aggregates and uses over 100 signals to filter, rank, and deliver that content to users for their curation </li></ul>CURATION| the Art of Digital Discernment +
    21. 21. CURATION | Skills <ul><li>Paper.Li </li></ul><ul><li>A newspaper service where users curate and publish the news they choose </li></ul><ul><li>Turn Twitter, Facebook & RSS feeds into online newspapers in just a few clicks </li></ul>CURATION| the Art of Digital Discernment + <ul><li>&quot;Curation is the next iteration of information on the web, and I believe Paper.li has the momentum, passionate publisher base and advanced technology to deliver on the promise of curation and hand-picked content,“ </li></ul><ul><li>Eric Hippeau, former CEO Huffington Post </li></ul>
    22. 22. CURATION | Skills <ul><li>Digital Curation Exchange </li></ul><ul><li>A “town center” for digital curation </li></ul><ul><li>Events, jobs, resources, people & more </li></ul><ul><li>Hardcore. Academic. Serious Curation! </li></ul>digitalcurationexchange.org digitalcurationexchange.org/cdcg CURATION | The Art of Digital Discernment +
    23. 23. BOLO 2011 CURATION | The Art of Digital Discernment Josh Yeager, Digital Strategist + Josh Yeager [email_address]
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