Latin America Social Media Check-Up

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Burson-Marsteller investigated the social media activity of the top 20 highest-revenue companies in each of the following: Argentina, Brazil, Chile, Colombia, Peru, Puerto Rico, Mexico and Venezuela. …

Burson-Marsteller investigated the social media activity of the top 20 highest-revenue companies in each of the following: Argentina, Brazil, Chile, Colombia, Peru, Puerto Rico, Mexico and Venezuela. Social media channels included in the study were Twitter, Facebook, YouTube and corporate blogs. Data was collected by Burson-Marsteller’s global research team in June-August 2010.

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  • nice content! tks
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  • Nice Material!
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  • Thank you for sharing this interesting information. Also in light of the survey that one of your competitors conducted (see the FT of 11 October '10, Social networks dominate emerging online markets). In the FT article it is mentioned that Brazil tops the social networking leagues with half of web users (people not companies) posting messages to sites such as Facebook and Google's Orkut. It also mentions that Brazilians also have the most friends on social sites.
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