Your SlideShare is downloading. ×
Why do we have Mintel?<br />Emma Thompson<br />University of Liverpool<br />
Liverpool Subscription<br />Food<br />Drink<br />Beauty and Personal<br />Health and Hygiene<br />Health and Wellbeing<br ...
What students and staff like:<br />A name they may have heard of<br />The corporate look and feel<br />“What’s hot” – up t...
What they don’t<br />UK only content<br />Search does not show words in context<br />Can’t easily download whole report<br />
Any questions?<br />emma.thompson@liv.ac.uk<br />
Upcoming SlideShare
Loading in...5
×

Market Research: Mintel Oxygen

817

Published on

Presentation by Emma Thompson at the Market Research Day held at the University of Leicester in January 2011

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
817
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Transcript of "Market Research: Mintel Oxygen"

  1. 1. Why do we have Mintel?<br />Emma Thompson<br />University of Liverpool<br />
  2. 2. Liverpool Subscription<br />Food<br />Drink<br />Beauty and Personal<br />Health and Hygiene<br />Health and Wellbeing<br />Household<br />Automotive<br />Technology<br />Media<br />Industrial: Build, Engineering, Business Professional, Online<br />
  3. 3. What students and staff like:<br />A name they may have heard of<br />The corporate look and feel<br />“What’s hot” – up to date content<br />Easy searching<br />PPT downloads<br />
  4. 4. What they don’t<br />UK only content<br />Search does not show words in context<br />Can’t easily download whole report<br />
  5. 5. Any questions?<br />emma.thompson@liv.ac.uk<br />

×