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Social Media, Open Data and Bushfire Connect
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Social Media, Open Data and Bushfire Connect

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The last year has seen a rapid take-up of social media, crowdsourcing and mapping tools such as Twitter, Facebook and Ushahidi in managing disasters in Queensland, Victoria, Christchurch and …

The last year has seen a rapid take-up of social media, crowdsourcing and mapping tools such as Twitter, Facebook and Ushahidi in managing disasters in Queensland, Victoria, Christchurch and Japan.

Now that the use of social media for emergency management is becoming more or less ‘established’ and even accepted in the Response and Recovery phases, the next question is how this can be extended into Planning and Preparation, to strengthen community resilience?

Attendees will see actual examples from e.g. the RFS and community initiatives such as Random Hack of Kindness and BushfireConnect, and learn how to best harness the power of crowdsourced crisis information to empower both citizens and responders.

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  • This is challenging to the Emergency Services, who have a strong Command & Control Culture,that deals with verified, trusted & accountable information.A process that is slow by necessity
  • On the other hand: the “Crowd” is radically different:It’s all about citizen reporting: telling a local storyIt’s immediate, self organising, and self correcting
  • These two, complimentary, ecosystems connect through two bridgesagency to community: broadcasting alerts through social mediaAnd the other way around: harvesting information from the crowd
  • Transcript

    • 1. Social Media +Open Data=Community ResilienceMaurits van der Vlugt – Bushfire Connect
    • 2. Hurricane Irene
      Many Online Resources
    • 3. Google Crisis Map
      Evacuation Routes (FEMA)
      Storm Surge (NOAA)
      Evacuation Zones (NYC.gov)
      20 others
      Utilities
      Local Gov
      Fed Gov
      Weather.com
    • 4. Tweak the Tweet
      Maps Real Time Tweets
      Citizen Reports
      Categorised
    • 5. Irene Recovery Map
      Community Reports
      Tweets
      News Feeds
      People helping People
    • 6. What do they have in Common?
      Non-Government
      Integrating Official & Citizen Sources
      Self-Reliance & Empowerment
      Social Media + Open Data
    • 7. Social Media
    • 8.
    • 9.
    • 10. Complementary Ecosystems
    • 11. Timely and Reliable
      Timely
      Agencies
      Reliable
      Social Media
    • 12. Open Data
    • 13. Jan 2011: Floodmaps as PDFs
    • 14. Publish Open Data!
      Machine Readable
      Free
      Open licensing (CC-By)
    • 15. 7 Feb 2009 - Black Saturday
      Official Agencies & Emergency Services
      Slow & Overwhelmed
      000 overloaded
      No alternative sources
      Rumours & Misinformation
      Evacuations: too late and misdirected.
    • 16. Community Need
      Grass roots community reporting
      Fast, localised, community driven
      Integration with Official Sources
      Integrate with agency feeds
      Inform Emergency Services
    • 17. Bushfire Connect
      Community Powered
      Community Resilience
      Integrate Crowd Sourced and Official Information
    • 18. Incident Reports
      SMS
      Web-Form
      Geo-RSS
      Emails
      Tweets
    • 19. Incident Alerts – OPT IN
      SMS
      Email
      RSS…
    • 20. Where are we now?
      Since May 2010
      ’Live’ site since Feb 2011 (http://bushfireconnect.org)
      Small team of volunteers (up to 7 people)
      $2000 cash
      Next steps (next season)
      High performance server environment
      Team of volunteer moderators
      National Coverage
      All Hazards
    • 21. Long-haired hippie activists?Let’s hear from the Experts
    • 22.
      Emerging and traditional communication tools should be used together to distribute information quickly and accurately
      Sir Ken Knight, UK Chief Fire and Rescue Adviser

    • 23.
      FaceBookwas more useful than government websites and media reports during the cyclone Yasiemergency
      Dr. Deanne Bird

    • 24.
      the only thing that
      saves people in extreme events is timely and accurate information
      Mark Crosweller, Commissioner ACT ESA

    • 25.
      There is a need for change […]
      Empower communities with Timely, Relevant and Tailored information
      Craig Lapsley, VIC FSC

    • 26. Social Media +Open Data=
    • 27. That’s it… Thanks for listening
      Maurits.vandervlugt@mercuryps.com.au
      http://bushfireconnect.org
      Twitter: @bushfireconnect
      @mvandervlugt

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