Marcel Baron

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I implement growth strategies through a market-driven, client-centric approach focusing on pragmatic and actionable execution. • Developing differentiating customer engagements • Digital Marketing • Processes optimization • Selection of technology platforms in marketing, e-commerce, and sales • Build the operating model for the growth engine. I have a creative mind through which I develop innovative approaches for programs, solutions (hardware, software, services), positioning new technologies and targeting new customers in B2B, B2C and D2C industries.

marketing digital social media electronics b2c2d cmo smarter commerce sales watson digital reinvention reinvention brand brand belonging ibm analytics digital marketing artificial intelligence cognitive social media strategy infographic strategy socially synergistic influencer

Activity
About

Marcel Baron

Presentations

Girls Change The Game 2008

Smarter planet cmo marcel baron - April 2011

Socially synergistic enterprises 10 june m. baron

Socially synergistic enterprises 10 june m. baron

27.02.2012 socially synergistic enterprises

Social Marketing Strategy Electronics Industry

How watson can help creating differentiating customer experiences

Documents

Electronics social marketing_digital strategy

Electronics Digital Strategy03011GBEN.PDF

The cognitive marketer

Likes

Go-to-Market Best Practices for Startups

How watson can help creating differentiating customer experiences

IBM Design Thinking Overview at Hannover Messe 2017

Digital Trends 2016 Infographic

Snapchat Visual Marketing Strategy