AZIMUT YACHT CLUBYacht Brokerage & Charter Crans Montana - London - Miami CH Telephone: +41 (0)27 483 1220 UK Telephone: +44 (0)20 7078-4226 USA Telephone: +1 (305) 394-9652 www.azimut-yachtclub.com
W elcome to the april 2011 edition of the Azimut Yacht Club magazine. Every month we generate a PDF catalog with the current listings. Subscribe to our newsletter on our site in order to receive automatically a link to the monthly PDF as soon as it is generated. If you have any questions about a boat or would like to schedule a visit, please contact us by email, phone or skype. The process of selling your boat is a complex one which your broker will totally manage on your behalf until the sale is complete.What Does Your YachtBroker Do For You?
Full service Sales & Marketing • Completion / Hand Over Process brokerage • Client Account holding for your total Listing your boat with Ancasta exposes you Protection to the largest brokerage network in Europe. We promise to find you a buyer in the short- Helping Buyers est possible time, which includes: We offer a broad range of services to buy- • Market Boat Details ers which means that we are always informed • Feedback on Activity about the transaction to aid a smooth and • Accompanied Viewings successful completion process. These services • Receive Offers include: • Negotiate on your behalf • Finance • Complete the sale • Insurance • Helping with Survey Advice The Transaction • VAT Advice • Storage We manage the processes, paperwork & con- • Boat Yard Services tracts involved for a smooth and secure trans- • Sea Trials action including: • Holding of all title documents and all other important paperwork • Sale and Purchase Agreement • Title TransferFollow us on Facebook and twitter for daily updates
Social, By Olivier Baelde www.latitude26.ch developing advanced social marketing features coupled with yachting and real estate solutionsMEDIA & yachtingEstablishing an efficient SOCIAL MEDIA marketing strategybecomes now a reality for yacht brokerage and yacht chartercompanies. When establishing the company marketing strat-egy, several key indicators must be closely watched. As well,deciding the direction of the data flow between the companyand third party sites can become costly in terms of advertisingbudget without bringing long term traffic.
The most costly decision a mar- their sites in order to be ableketing or sales manager will take to charge yacht brokerage andwhen implementing a marketing ing carefully the features pro- yacht charter firms. Thus, theystrategy will be to rely entirely vided, as well as the possibility will most of the time prevent thison third party websites to ac- to create inbound traffic to the traffic to leave their site unlessquire new contacts and promote company’s website or expand it goes to a paid advertisement.the yacht listings. This decision the reach to social networks, it The data flow of the listings be-is mostly taken due to the appar- does not appear anymore as a tween the company’s websiteent easy setup and maintenance cost effective solution in a long and the outside world must bethird party listing sites seem to term strategyh. All third party carefully evaluated. The suc-provide. However, when analyz- listings sites rely on traffic to cess in establishing a long term
approach is to consider, as the sharing sites. Through APIs, youcentral point, the company’s can automate the posting of list-website. ie the single point of You will have the control over ings information and brochureentry for all listings should be the data provided to the external to a large array of sites which areyour website. Then, syndication sites. Contacts and leads com- not used by third party listingsto third party listings websites ing to your site once will most websites to avoid loosing traffic.specializing in the yachting and likely come back to your site on Nowadays, you can maximizeto social network will take place. a regular basis. A powerful out- your exposure on social net-This data flow will allow you to bound strategy for the listings is works relatively easily by select-generate inbound traffic back to to target all available social net- ing a yachting solution alreadyyour site and not to other sites. work and document or images integrating the APIs to post au-
went further in the integration of our yachting solutions with atomatically. Furthermore, third large array of APIs. Clients using single third party listings web-party listings websites will not our yachting solutions have their site where they will dictate theirhave any incentives to integrate listings posted automatically marketing strategy to you andyour listings with social net- to Flickr, Picasa, Wordpress, make it very difficult for you toworks or other sites in order to Blogger, Olx, Oddle, Vast, Open- reach potentials clients throughkeep the traffic on their site. You marine. Then, PDF brochures all available social medias. In amust put in place a well tought- generated are posted to Issuu, long term strategy, all inboundout strategy which will syndi- Scribd, Slideshare, Docstoc ex- traffic must go back to your site.cate listings to generic listings panding the reach and search This way, if you decide to stopsites. (Olx, Oddle, Vast...), third engines indexing. And a new listing on a particular third par-party listings sites specializing in service launched this month is ty listings website, most of theyachting through the openma- through the magazines listing all traffic will still flow to your siterine.org initiative for example: It the yachts from our clients and through the other channels. Onallows you to generate a stand- generated in 3 versions: print the other hand, if you stricly listard xml feed and post it to sev- on demand version, electronic on third party sites, the day youeral sites through a subscription. version and ipad version. The stop paying them, you “disap-Then, post the listings to your fa- goal in creating your marketing pear“ from the internet world...cebook and twitter account. We strategy is not to get linked to a
W hile having a social network pres- ence through Facebook, Twitter and other social networks proves mandatory nowadays, a new concept tested by our yachting solutions is to benefit from Facebook groups and so- cial activity by bringing back “friends and followers“ to the company’s website in order to propose targeted services and features pertaining to your business activity. On Facebook for example, the new graph API allows to post update statuses about listings, upload images in al- bums , post events in calendar.. As well, you can use the facebook user authentication to login into your site and read or contribute to your content. The advantage is that you can at the same time know more about this person and propose a subscription to your newsletter. When heBy Olivier Baelde - www.latitude26.ch connects to your site with his facebook’s user id , you willdeveloping advanced social marketing featuresin yachting and real estate solutions BREAKING NEW GROUND WITH SOCIAL be able then to send messages di- rectly through the facebook graph API. It will allow you to keep this user informed about your compa- ny activities automatically through your website. It provides an extra level of possibilities since you no longer need a user to subscribe to your newsletter. While you man- age your own facebook groups , you can post automatically news to the groups and invite all new friends automatically to join the groups through the APIs. By carefully planning a number of facebook groups centered around your company’s activities (broker- age, charter), you can dramatically enhance the daily communication sent to the facebook groups by postings automatically random yacht listings, special offers, price reductions....
By inviting your “friends and followers” to visit and con-nect to your site using their facebook user id , you givethem the possibility to share information and recommendother users to connect with you.On the new site www.yachting.vg, we are currently ex-perimenting with several new functionalities of the GraphAPI.Integrating your site more tighly with external social net-works will allow you to communicate faster new informa-tion to be given to followers and groups. You will be able toprovide a constant flow of information and news throughautomated tasks. When users visit your website, your cancontrol the information given to them as well as gettingtheir feedback on specific polls or through a commentsystem.You can inform your groups, friends and followers thatthe newsletters generated every month is available on yourINBOUND TRAFFICNETWORKS website. The important point in this social network integration with your website is to keep the channels open and regularly communicate to provide new information and news. Readers will be more likely to visit your site on a regular basis if they get weekly news from your site. This could be fastidious if you had to do it manually , but by creating automated tasks to post automati- cally on a regular basis for exam- ple a new yacht listing or price reduction offer, you keep the flow going. Our company Latitude 26 pro- vides social media marketing con- sulting and development services.
. AZIMUT 46 Flybridge, 1997, 259.000 € Mallorca, IB, Spain AZIMUT 46 Flybridge, 1997, Mallorca, Baleares Spain, 259.000 € The Azimut 46 is the three cabin timeless classic of the flybridge range. It is designed for luxurious entertaining, and must be viewed to be appreciated. - Specs: LOA:14 metres Beam:4 metres Draft:1 metres - CAT- ERPILLAR 440hp - Diesel Web id: 2 - Price: 259.000 € Tax Paid Motor Boat Broker Nicky Davies Spain (+34) (971) 695-441 Visit www.yachting.vg for full details - Web id: 2 12 www.azimut-yachtclub.com
. AZIMUT 68 S, 2005, 830.000 € Poole, DOR, United Kingdom AZIMUT 68 S, 2005, Marbella, Spain, 830.000 € Azimut 68 S (2005 model) with twin diesel MTU (1320hp) engines. This is a great example of one of the most popular open style family cruisers on the market. She is fully equipped and has been professionally maintained from new. The Azimut 68 S offers fantastic accommodation with great volume. Highly recommended and must be seen. Motivated owner. - Specs: LOA:20 metres Beam:5 metres Draft:1 metres - MTU 1320hp - Diesel Web id: 4 - Price: 830.000 € Tax Paid Carine Yachts Andrew Noble United Kingdom (+44) (01202) 901-721 Visit www.yachting.vg for full details - Web id: 4 www.azimut-yachtclub.com 13
. AZIMUT Azimut 105, 2008, 5.000.000 € Nice, PR, France AZIMUT Azimut 105, 2008, Barcelona, Spain, 5.000.000 € - Specs: LOA:105 feet Beam:21 feet Draft:1 metres - MTU 2216hp - Diesel Web id: 1 - Price: 5.000.000 € Tax Not Paid 3 Yacht Show Room Brokerage Nicolas Valin France (+33) (977) 197- 205Visit www.yachting.vg for full details - Web id: 13 14 www.azimut-yachtclub.com
. AZIMUT Azimut 55 E, 2008, 790.000 € Nice, , France AZIMUT Azimut 55 E, 2008, Golfe Juan, Provence Côte dAzur France, 790.000 € Azimut 55 year 2008 in immaculate condition. 3 cabins / 3 bathrooms version. Extremely well looked after boat, constantly upgraded, professionally maintained, fully serviced and ready to go. - Specs: - N/A - Diesel Web id: 1 - Price: 790.000 € Tax Not Paid 0 Yacht Show Room Brokerage 14 quai Papacino, 06300 Nice, France - Nicolas Valin Telephone: +33 489 039 464France (+33) (977) 197- 205 Visit azimut-yachtclub.com for full details - Web id: 10 www.azimut-yachtclub.com 15
. AZIMUT Azimut 68E, 2008, 1.490.000 € Nice, , France AZIMUT Azimut 68E, 2008, Cannes, Provence Côte dAzur France, 1.490.000 € This Azimut 68 Evo built in 2008 is in pristine condition: only 1 owner, permanent crew of 2, managed professionally... this yacht is ready to go! She is very well equipped up to charter standards and offers all the safety equipment demanded by RINAVE Commercial Class. The owner who has not been able to use her as much as desired is a keen seller. - Specs: LOA:69 feet Beam:16 feet Draft:5 feet - MAN 1360hp - Diesel Web id: 1 - Price: 1.490.000 € Tax Not Paid 4 Yacht Show Room Brokerage 14 quai Papacino, 06300 Nice, France - Nicolas Valin Telephone: +33 489 039 464France (+33) (977) 197- 205 Visit azimut-yachtclub.com for full details - Web id: 14 www.azimut-yachtclub.com 16
. AZIMUT Azimut 68S, 2007, 1.200.000 € Nice, , France AZIMUT Azimut 68S, 2007, Mandelieu-La-Napoule, Provence Côte dAzur France, 1.200.000 € - Specs: LOA:69 feet Beam:16 feet Draft:5 feet - MAN 1360hp - Diesel Web id: 1 - Price: 1.200.000 € Tax Not Paid 2 Yacht Show Room Brokerage 14 quai Papacino, 06300 Nice, France - Nicolas Valin Telephone: +33 489 039 464France (+33) (977) 197- 205 Visit azimut-yachtclub.com for full details - Web id: 12 www.azimut-yachtclub.com 17
. AZIMUT Leonardo 98, 2008, 3.600.000 € Cheltenham, , United kingdomAZIMUT Leonardo 98, 2008, Greece, 3.600.000 € Just reduced in price this is a great opportunity to acquire an Azimut 98Leonardo at a fraction of the new price with little more than delivery hours on her engines. The Leonardo has been describedas the Ocean Coupe of the seas with her dynamic flowing lines that doesnt compromise on interior space and liveability. Theyacht provides a sporting drive in impeccable style, combined with a layout that blurs the line between inside and out . Whenopen , the fully retractable semi-circular sliding doors give nearly 1,300 square feet transforming the enclosed aft dining area intoan alfresco one and seamlessly blending the saloon and aft deck into one uninterrupted space. - Specs: LOA:1 feet - MTU - 00Diesel Web id: 1 - Price: 3.600.000 € Tax Not Paid Motor Boat Broker United Kingdom (+44) (1803) 226-153 Visit azimut-yachtclub.com for full details - Web id: 1. www.azimut-yachtclub.com 18
. AZIMUT Leonardo 98 E, 2007, 4.400.000 € Nice, , France AZIMUT Leonardo 98 E, 2007, Cannes, Provence Côte dAzur France, 4.400.000 € One of the rare Azimut 98 Evolution of- fered on the market for sale, MY Leonardo is commercially registered, fully equipped for charter and ready to go! The owner is a keen seller and we urge you to bring offers. - Specs: LOA:1 feet Beam:22 feet Draft:6 feet - MTU 2200hp - Diesel Web id: 00 1 - Price: 4.400.000 € Tax Not Paid 1 Yacht Show Room Brokerage 14 quai Papacino, 06300 Nice, France - Nicolas Valin Telephone: +33 489 039 464 France (+33) (977) 197- 205 Visit azimut-yachtclub.com for full details - Web id: 11 . www.azimut-yachtclub.com 19
AZIMUT Leonardo 98, 2008, 3.600.000 €Located in GreeceJust reduced in price this is a great opportunity to acquire an Azimut 98 Leonardo at a fraction of the new price withlittle more than delivery hours on her engines. The Leonardo has been described as the ‘ Ocean Coupe ‘ of the seaswith her dynamic flowing lines that doesn’t compromise on interior space and liveability. The yacht provides a sport-ing drive in impeccable style, combined with a layout that blurs the line between inside and out . When open , thefully retractable semi-circular sliding doors give nearly 1,300 square feet transforming the enclosed aft dining areainto an alfresco one and seamlessly blending the saloon and aft deck into one uninterrupted spaceUK OfficeContact: Mark DaviesTel: +44 (0)1242 250 000Fax: +44 (0)1242 500 253Mobile: 07703 336 634
LAZZARA 840, 2007, 3.000.000 € Located in SpainYou’ll be hard pressed to find a more spacious yacht with these specifications. Each stateroom has its own head andentertainment centre; the saloon includes formal dining and spacious seating; and the country kitchen remains a gath-ering favourite. Mallorca Office Contact: Amanda Pollett Tel: 34 687 070 252 Fax: +44 (0)1242 500 253 Mobile: +34 607 499 342
A R O U N D T H E W O R L DStylish Events F rom 2 to 6 May 2011, Genoa will host the 23rd MYBA Charter Show. This is one of the most im- portant international exhi- bitions dedicated to charter professionals and supery- achts. This is an event not to be missed by yacht charter professionals, attended by the most prestigious charter agencies and brokers glob- ally. The exhibition is a select showcase for luxury charter yachts and the most exclusive display of ancillary services for the yachting in- dustry.T he Inaugural Sin-gapore Yacht Show Launch-es at ONE°15 Marina Club. A brand new superyachtexhibition opens its doorsthis Friday, 8 April 2011 atONE°15 Marina Club inSentosa Cove. The widely-anticipated first edition ofthe Singapore Yacht Showwill present a first-class line-up of sailing and motor su-peryachts, as well as displaysfrom some of the leadersof the international yacht-ing industry, despite beinglaunched only four monthsago.
A R O U N D T H E W O R L DStylish Events F om 2 to 6 May 2011, Genoa will host the 23rd MYBA Charter Show. This is one of the most impor- tant international exhibi- tions dedicated to charter professionals and supery- achts. This is an event not to be missed by yacht charter professionals, attended by the most prestigious charter agencies and brokers glob- ally. The exhibition is a select showcase for luxury charter yachts and the most exclusive display of ancillary services for the yachting in- dustry.O n the 16 - 18 May2011 over 250 of the leadingplayers in the large yachtmarket will head to the homeof America’s marine indus-try for the most importantmeeting in the AmericanSuperyacht Industry. Re-turning to Fort Lauderdaleafter 6 years, the AmericanSuperyacht Forum 2011 willbring together heavyweightspeakers, influential experts,technical genius’ and valu-able contacts at the HiltonMarina.
CHARTER Cannes Festival Chartering a Yacht for Corporate Entertainment Neoyachting specializes in luxury yacht charters for companies coming to festivals & events in Cannes such as the Cannes Film Festival, MIPIM, MIPIM Horizons (MIPIM 2), MIDEM, MIPCOM, MIPTV, Li- ons, Tax Free & MAPIC. A luxury yacht provides the ideal base for com- panies during a festival or event in Cannes. Yachts can be “branded” with your company name allowing you to present a high profile during an event. Berths can be obtained next to the Palais des Festivals. During the day, the yacht can act as a floating office & conference venue in the heart of Cannes allowing you to welcome clients on board for meetings & pres- entations. The crew will be on hand to attend to24 www.yachting.vg - BVIs
Yachts of different sizes areavailable for charter during your every need & providethe events. food and drinks. In the evening, the yacht makes an impressive venue forWhen comparing budgets cocktail parties & dinners.between hotel rooms for And at night, your luxuryseveral persons and a yacht, yacht becomes your owncrewed yachts offer a much private 5 star hotel. If yougreater appeal and level of are interested in a luxuryservice. yacht charter during a fes- tival or event in Cannes,As well, flexibility in terms please contact Neoyacht-of catering, entertainment, ing at www.neoyachting.privacy provides a perfect com or by phone: +33 489 039 464platform for hosting a cor-porate event. www.yachting.vg - BVIs 25
Neoyachting CharterCannes FestivalFormula One GrandPrixMIP For Charter: AZIMUT 103 S Location: Côte d’Azur www.neoyachting.com 14 quai Papacino, 06300 Nice, France Telephone: +33 489 039 464 Fax: +33 492 004 959
AZIMUT 68s 2007 - Anolha La Rague, FranceAnolha is a brand new azimut 68s from the open line. Based in port la rague (close to cannes, france), she will takeyou to the most remote or exclusive places of the riviera in total comfort and speed! anolha is very well equipped andfeatures a unique and sleek style, a very large salon open on the outside deck and 2 spacious cabins. The twin cabinwill accommodate the stewardess. Matthew connor, captain of anolha will be your guide to the riviera; our steward-ess will be delighted to prepare your breakfasts, light lunches and make sure you feel at ease at all times. Visit www.neoyachting.com for full details - Web id: 7 Neoyachting 14 quai Papacino, 06300 Nice, France Telephone: +33 489 039 464 Fax: +33 492 004 959 www.neoyachting.com28 www.azimut-yachtclub.com - Crans Montana, London, Miami April 2011
AZIMUT 86S 2007 - Chimera Olbia, ItalyThis azimut 86 s from the open line is perfectly equipped for charter in the mediterranean and - thanks to her slidingroof top - offers great deck space and comfort at anchor. She is also a very fast and silent yacht featuring 2 arnesonsurface drives. Visit www.neoyachting.com for full details - Web id: 2 Neoyachting 14 quai Papacino, 06300 Nice, France Telephone: +33 489 039 464 Fax: +33 492 004 959 www.neoyachting.comApril 2011 www.azimut-yachtclub.com - Crans Montana, London, Miami
AZIMUT 103 SL 2007 - The Sultan’s Way 007 Malw, MaldivesSleek lines and vast spaces, elegant interiors full of light, formidable performance: the new open Azimut 103, flagshipof the s range, is a masterpiece of sporting design, sophistication and technology. For the first time in the history of mal-dives tourism, it is now possible to charter a locally based crewed yacht to explore the maldives in style. The delightfulMaldivian crew will introduce your guests to the best sights, locally inhabited islands, luxury resorts or pristine reefs forunderwater exploration. Guests have a choice of venue for meals on board or perhaps a beach BBQ on the edgeof a reef or sand bank. the choices are many and the maldives offer a wealth of beauty and special culture.. Visit www.neoyachting.com for full details - Web id: 4 Neoyachting 14 quai Papacino, 06300 Nice, France Telephone: +33 489 039 464 Fax: +33 492 004 959 www.neoyachting.com30 www.azimut-yachtclub.com - Crans Montana, London, Miami April 2011
AZIMUT 103SL 2008 - Gogamigoga Varazze, ItalyAzimut has now set important new standards in the design of open boats with its 103s, a prestigious sports yachtwhere the focus is on freedom. You can enjoy the lounge and cockpit as one single large open space. There is alsofreedom to enjoy the stunning beauty of the latest styling with the reliability and performance created from the bestazimut innovation and technological research.. Visit www.neoyachting.com for full details - Web id: 10 Neoyachting 14 quai Papacino, 06300 Nice, France Telephone: +33 489 039 464 Fax: +33 492 004 959 www.neoyachting.comApril 2011 www.azimut-yachtclub.com - Crans Montana, London, Miami
AZIMUT 105 2008 - Laura 1 Rome, ItalyLarge azimut flybridges. The 105 is a two and half deck megayacht over 32.808 yards long, with a sleek, exuberantdesign and luxury interiors. Neoyachting is very pleased to introduce you to our brand new azimut 105. Delivered inmay 2008, her prime location in genoa will allow you to discover the best of italy and the french riviera: portofinoand the liguria coast, corsica and sardinia, st tropez, monaco and the french riviera.. Visit www.neoyachting.com for fulldetails - Web id: 3 Neoyachting 14 quai Papacino, 06300 Nice, France Telephone: +33 489 039 464 Fax: +33 492 004 959 www.neoyachting.com32 www.azimut-yachtclub.com - Crans Montana, London, Miami April 2011
AZIMUT 50 2005 - Pretty Woman Juan Les Pins, FrancePretty woman is an azimut 50, one of the most popular yacht in the flybridge range. Pretty woman is ideally located inthe private harbor of port galice in juan-les-pins, close from the vibrating city of cannes. Mark tremlin, captain of prettywoman will be your guide to the french riviera and will be delighted to prepare your breakfasts, recommend the goodrestaurants and make sure you feel at ease at all times!. Visit www.neoyachting.com for full details - Web id: 8 Neoyachting 14 quai Papacino, 06300 Nice, France Telephone: +33 489 039 464 Fax: +33 492 004 959 www.neoyachting.comApril 2011 www.azimut-yachtclub.com - Crans Montana, London, Miami
AZIMUT 85 2008 - 4FUN Nice, FranceDiscover the new yachting class…the charter club is very pleased to introduce you to our spectacular azimut 85 fly.delivered in may 2008, her prime location in Nice (French Riviera) will allow you to discover the best of italy andfrance:portofino and the liguria coast, Corsica and Sardinia, St Tropez, Monaco and beyond. The incredible volume on thisyacht will make you feel on a 100-foot yacht. My 4fun features stabilization at anchor, a deck jacuzzi and 4 cabinsamong which 3 with double beds... Visit www.neoyachting.com for full details - Web id: 1 Neoyachting 14 quai Papacino, 06300 Nice, France Telephone: +33 489 039 464 Fax: +33 492 004 959 www.neoyachting.com34 www.azimut-yachtclub.com - Crans Montana, London, Miami April 2011
AZIMUT 98 2007 - My Leonardo Propriano, Corsica, FranceMY Leonardo is one of our most successful yacht thanks to the incredible design and features of this Leonardo by Azi-mut, but especially thanks to an incredible crew driven by Gwenael Bouillé. note: Leonardo features 4 among which3 cabins with double beds... Visit www.neoyachting.com for full details - Web id: 5 Neoyachting 14 quai Papacino, 06300 Nice, France Telephone: +33 489 039 464 Fax: +33 492 004 959 www.neoyachting.comApril 2011 www.azimut-yachtclub.com - Crans Montana, London, Miami
Custom Luxury Real EstateFor advertising and promotional opportunities online and in our magazines:Latitude 26 Media Agency - www.latitude26.chCrans Montana: +41 (0)27 483 12 20 - London: +44 (0)20 7078-4226 - Miami: +1 (305) 394-9652Skype: latitude26.ch
Yachting : Yacht Charter & Yacht BrokerageLuxury Niche media specialists - Connect your business toaffluent and targeted readers online, in print, in social net-works or on ipad across the world.We manage The Yachting Network and The Realty Network as well as 10niche magazines in the luxury yachting and luxury real estate markets. Yourmessage will reach high net worth individuals.Welcome to Latitude 26 Luxury Niche Media and Vertical Markets AgencyWe specialize in coupled online and offline luxury marketing strategy and social mediamarketing campaigns.
AZIMUT YACHT CLUBYacht Brokerage & Charter Crans Montana - London - Miami CH Telephone: +41 (0)27 483 1220 UK Telephone: +44 (0)20 7078-4226 USA Telephone: +1 (305) 394-9652 www.azimut-yachtclub.com