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How to Conquer Your Post-Election Data Chaos with Cicero                    340 N 12th St, Suite 402                    Ph...
About Us    Andrew Thompson    Community Evangelist    athompson@azavea.com    215.701.7689   Maya Gutiérrez   Product Man...
About Azavea• Founded in 2000• 30 people• Based in Philadelphia   – Boston office• Geospatial + web + mobile   – Software ...
Research-Driven   • 10% Research Program   • Academic CollaborationB Corporation   • Pro Bono Program   • Donate share of ...
Clients, Industries and Partners•   Social and Human Services•   Arts and Humanities•   Elections & Politics•   Land and W...
Agenda• Brief Cicero Overview• 5 “Data Chaos” Factors:  – New Officials-Elect and New Districts  – Fewer emails, more form...
An API and batch-geocoding service                  foraddress-based district matching and public official contact informa...
API: GeocodingAssign latitude/longitude coordinatesto your addresses
API: District MatchingUse address-level geocoding - the most precise(and easiest!) method of geocoding - for yourdistrict ...
Post-Election Data Chaos Factor #1:New Officials-Elect and New Districts
We all know who won the election…Image credits:Ann Wagner – Wikipedia.orgBarack Obama – WhiteHouse.gov, through Cicero API...
…but do you know where?          Previous Congressional Districts                                                    Congr...
…but do you know where?           New Congressional Districts                                                       Congre...
Even if the incumbent won, yourconstituents’ representatives have              changed!
How can Cicero help?
Updated year round by hand
Azavea’s Redistricting Backgroundhttp://www.redistrictingthenation.com/whitepaper.aspx
1. New Officials-Elect and New Districts  Post-Election Data Chaos Factor #2:    Fewer officials with public emails,    Mo...
Example: Robert Brady, PA-1https://brady.house.gov/contact-me/email-me
Example: Robert Brady, PA-1https://brady.house.gov/contact-me/email-me
Example: Robert Brady, PA-1https://brady.house.gov/contact-me/email-me
…meanwhile, social media is gaining         importance…
Same Example: Robert Brady, PA-1
Effective at the Local Level
How can Cicero help?
We keep track of it all!
Staterep.me
1. New Officials-Elect and New Districts2. Fewer emails, more forms, more social media Post-Election Data Chaos Factor #3:...
In-Person Advocacy WorksImage credits:midcountymemo.com,www.csba.com,www.hsvma.org
…but it’s most effective whenconstituents are matched to their             officials!
So how can you avoid this…Image credits: BaltimoreBrew.com, Gottahaveit.com, Socialistworker.org
…and do it this way instead…Image credit: www.flickr.com/photos/prettycleverevents/5260913978
…with this?
Cicero Batch-Geocoding
Step 1: Registration before event
Step 2: Send your list to us
Step 3: We’ll match attendees to             officials!
1. New Officials-Elect and New Districts2. Fewer emails, more forms, more social media3. Matching constituents to legislat...
Local, state level officials
They affect you, but are covered far less
Just after an election is the perfect time to engage constituents and let them                  know!       …How can Cicer...
Cicero Started from a Local NeedImage credit: neastphilly.com
We’ve Since Expanded
1.   New Officials-Elect and New Districts2.   Fewer emails, more forms, more social media3.   Matching constituents to le...
Whole ton of causes!Image credits:sparkaction.org, washingtonpost.com, cbsnews.com,thinkchangepakistan.wordpress.com, trin...
Why pick yours?
How is this part of Data chaos?
People care about where they live!
Neighbors, Local Environment, Schools                           Image credits: southphillyblocks.org,                     ...
And Cicero can help with…
Watersheds, Schools, Police, Census        Image credits: twitter.com/phillypolice,        census.gov, studentsinaction.org
Using Spatial Analysis for Advocacy
5 Factors:1.New Officials-Elect and New Districts2.Fewer emails, more forms, more socialmedia3.Matching constituents to le...
Questions?
About Us    Andrew Thompson    Community Evangelist    athompson@azavea.com    215.701.7689   Maya Gutiérrez   Product Man...
How to Conquer Your Post-Election Data Chaos with Cicero                    340 N 12th St, Suite 402                    Ph...
How to Conquer your Post-Election Data Chaos with the Cicero API
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How to Conquer your Post-Election Data Chaos with the Cicero API

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This presentation has minimal words and lots of visuals (like any good presentation, though less interesting on slideshare!). If you would like to see the slides in context with audio, watch the Youtube video at: http://www.youtube.com/watch?v=B03WDe41uQg

Held on December 14, 2012, this webinar takes a look at five "data chaos" factors that many nonprofits and political advocacy groups are facing after the 2012 US elections. For each, we discuss ways that organizations can mitigate these challenges through district-matching, spatial analysis, technology, and the Cicero API for address-based elected official contact information.

For more info, visit http://www.azavea.com/cicero

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  • How many people know what a B Corp is? B Corporations are a new type of corporation. The “B” stands for “Benefit” corporation. We are essentially a for-profit, commercial firm that operates with a nonprofit-style mission. Our corporate by-laws state that we operate for our stakeholders, rather than our shareholders, and our stakeholders include employees, the communities we work in as well as the owners of the business.
  • Transcript of "How to Conquer your Post-Election Data Chaos with the Cicero API"

    1. 1. How to Conquer Your Post-Election Data Chaos with Cicero 340 N 12th St, Suite 402 Philadelphia, PA 19107 215.925.2600 info@azavea.com www.azavea.com/cicero
    2. 2. About Us Andrew Thompson Community Evangelist athompson@azavea.com 215.701.7689 Maya Gutiérrez Product Manager, Elections & Politics mgutierrez@azavea.com 215.701.7684
    3. 3. About Azavea• Founded in 2000• 30 people• Based in Philadelphia – Boston office• Geospatial + web + mobile – Software development – Spatial analysis services
    4. 4. Research-Driven • 10% Research Program • Academic CollaborationB Corporation • Pro Bono Program • Donate share of profits • Projects w/ Social Value • Open Source
    5. 5. Clients, Industries and Partners• Social and Human Services• Arts and Humanities• Elections & Politics• Land and Water Conservation• Public Health• Economic Development• Public Safety• Municipal Services
    6. 6. Agenda• Brief Cicero Overview• 5 “Data Chaos” Factors: – New Officials-Elect and New Districts – Fewer emails, more forms, more social media – Matching constituents to legislators for events – National, state, and local level changes – Make your issue relevant to new audiences• Questions
    7. 7. An API and batch-geocoding service foraddress-based district matching and public official contact information
    8. 8. API: GeocodingAssign latitude/longitude coordinatesto your addresses
    9. 9. API: District MatchingUse address-level geocoding - the most precise(and easiest!) method of geocoding - for yourdistrict matches
    10. 10. Post-Election Data Chaos Factor #1:New Officials-Elect and New Districts
    11. 11. We all know who won the election…Image credits:Ann Wagner – Wikipedia.orgBarack Obama – WhiteHouse.gov, through Cicero APIBrian Sims – www.legis.state.pa.us
    12. 12. …but do you know where? Previous Congressional Districts Congressional District 3 82nd Drive and Cascade Hwy Clackamas, OR 97015 Congressional District 5 http://gov.oregonlive.com/Congress/districts/
    13. 13. …but do you know where? New Congressional Districts Congressional District 3 82nd Drive and Cascade Hwy Clackamas, OR 97015 Congressional District 5 http://gov.oregonlive.com/Congress/districts/
    14. 14. Even if the incumbent won, yourconstituents’ representatives have changed!
    15. 15. How can Cicero help?
    16. 16. Updated year round by hand
    17. 17. Azavea’s Redistricting Backgroundhttp://www.redistrictingthenation.com/whitepaper.aspx
    18. 18. 1. New Officials-Elect and New Districts Post-Election Data Chaos Factor #2: Fewer officials with public emails, More officials with contact forms, More officials with social media
    19. 19. Example: Robert Brady, PA-1https://brady.house.gov/contact-me/email-me
    20. 20. Example: Robert Brady, PA-1https://brady.house.gov/contact-me/email-me
    21. 21. Example: Robert Brady, PA-1https://brady.house.gov/contact-me/email-me
    22. 22. …meanwhile, social media is gaining importance…
    23. 23. Same Example: Robert Brady, PA-1
    24. 24. Effective at the Local Level
    25. 25. How can Cicero help?
    26. 26. We keep track of it all!
    27. 27. Staterep.me
    28. 28. 1. New Officials-Elect and New Districts2. Fewer emails, more forms, more social media Post-Election Data Chaos Factor #3:Matching Constituents with Legislators for In-Person Advocacy Events
    29. 29. In-Person Advocacy WorksImage credits:midcountymemo.com,www.csba.com,www.hsvma.org
    30. 30. …but it’s most effective whenconstituents are matched to their officials!
    31. 31. So how can you avoid this…Image credits: BaltimoreBrew.com, Gottahaveit.com, Socialistworker.org
    32. 32. …and do it this way instead…Image credit: www.flickr.com/photos/prettycleverevents/5260913978
    33. 33. …with this?
    34. 34. Cicero Batch-Geocoding
    35. 35. Step 1: Registration before event
    36. 36. Step 2: Send your list to us
    37. 37. Step 3: We’ll match attendees to officials!
    38. 38. 1. New Officials-Elect and New Districts2. Fewer emails, more forms, more social media3. Matching constituents to legislators for events Post-Election Data Chaos Factor #4:We didn’t just elect the President and US Congress…
    39. 39. Local, state level officials
    40. 40. They affect you, but are covered far less
    41. 41. Just after an election is the perfect time to engage constituents and let them know! …How can Cicero help?
    42. 42. Cicero Started from a Local NeedImage credit: neastphilly.com
    43. 43. We’ve Since Expanded
    44. 44. 1. New Officials-Elect and New Districts2. Fewer emails, more forms, more social media3. Matching constituents to legislators for events4. National, State, and Local level changes Post-Election Data Chaos Factor #5: Making your issue relevant
    45. 45. Whole ton of causes!Image credits:sparkaction.org, washingtonpost.com, cbsnews.com,thinkchangepakistan.wordpress.com, trinaisakson.com
    46. 46. Why pick yours?
    47. 47. How is this part of Data chaos?
    48. 48. People care about where they live!
    49. 49. Neighbors, Local Environment, Schools Image credits: southphillyblocks.org, parade.com, wikipedia.org
    50. 50. And Cicero can help with…
    51. 51. Watersheds, Schools, Police, Census Image credits: twitter.com/phillypolice, census.gov, studentsinaction.org
    52. 52. Using Spatial Analysis for Advocacy
    53. 53. 5 Factors:1.New Officials-Elect and New Districts2.Fewer emails, more forms, more socialmedia3.Matching constituents to legislators forevents4.National, State, and Local level changes5.Making your issue relevant to newaudiences with spatial analysis
    54. 54. Questions?
    55. 55. About Us Andrew Thompson Community Evangelist athompson@azavea.com 215.701.7689 Maya Gutiérrez Product Manager, Elections & Politics mgutierrez@azavea.com 215.701.7684
    56. 56. How to Conquer Your Post-Election Data Chaos with Cicero 340 N 12th St, Suite 402 Philadelphia, PA 19107 215.925.2600 info@azavea.com www.azavea.com/cicero
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