• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Avvo facebook for lawyers webinar   final slides (2)
 

Avvo facebook for lawyers webinar final slides (2)

on

  • 714 views

Dennis Kennedy PPT

Dennis Kennedy PPT

Statistics

Views

Total Views
714
Views on SlideShare
595
Embed Views
119

Actions

Likes
0
Downloads
1
Comments
0

1 Embed 119

http://lawyernomics.avvo.com 119

Accessibility

Categories

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    Avvo facebook for lawyers webinar   final slides (2) Avvo facebook for lawyers webinar final slides (2) Presentation Transcript

    • Facebook for Lawyers Dennis Kennedy http://denniskennedy.com/blog September 27, 2012
    • Identity, Role, Purpose
    • Two Questions Who are you?What do you want?
    • What We’ll Cover• Is Facebook right for you?• Creating a Facebook presence• Security and privacy• Content, connections and networking• Advanced features and Facebook as a platform• Q&A
    • Important QuestionWhat job are you hiring Facebook to do?
    • What Facebook is, including some jaw-dropping stats
    • Why lawyers struggle with the idea of Facebook
    • Lawyers using Facebook
    • Making Facebook easy for lawyers
    • 3 Essential Building Blocks
    • 1. Profile/Timeline 2. Friends 3. Participation
    • Basic Facebook Geography Top Blue Navigation BarQuick Links Suggestions, and News Feed Ads, et al. Favorites Footer Bar
    • Difference between Home Page and Timeline Page
    • What if I don’t want to use the Timeline?
    • This is Very ImportantPrivacy and account settings
    • This is Very Important Privacy tips
    • Friends and friending
    • Friend Lists
    • News Feed management
    • Messages and messaging
    • Other communication channels
    • Groups
    • Pages andBusiness Use of Facebook
    • Photos and videos
    • Notifications
    • The Facebook mobile app
    • Facebook etiquette and ethics
    • Facebook Tips
    • Facebook Tip Have a plan for adding Friends (quality or quantity, local or global, inside your current organization or outside).
    • Facebook Tip Become very familiar with your jurisdiction’s ethical rules affecting Facebook participation.
    • Facebook Tip Take your online relationships offline – use Facebook to identify people with whom you can have lunch or attend a seminar or event.
    • Facebook Tip Use advanced search features to find and filter people.
    • Facebook Tip Use Updates to send news and relevant links of value to your network.
    • Facebook Tip Participate thoughtfully in relevant Groups.
    • Facebook Tip Use self-promotion sparingly, self-deprecatingly and subtly on Facebook.
    • Facebook Tip Add any necessary legal disclaimers.
    • Facebook Tip While you can start with a good personal photograph, invest in professional photographs to use on Facebook, especially your Timeline.
    • Facebook Tip Make a careful decision about what you want to do about Friending with colleagues at your present employer.
    • Facebook Tip Use Friend Lists thoughtfully.
    • Facebook Tip Always review the Friends, especially the Friends in common, of anyone who sends you an invitation before accepting that invitation.
    • Facebook Tip You will probably get better business results from Facebook by concentrating on potential referrers rather than potential clients.
    • Facebook Tip Don’t interview or hire a job candidate without checking out his or her Facebook presence.
    • Facebook Tip There may be no better resource than Facebook to help you reconnect with people who were important in your life with whom you have lost contact.
    • Facebook Tip Use Groups as a way to create your own communities in participate in communities of interest.
    • Facebook Tip Always keep the real world analogies in mind when using Facebook.
    • Facebook Tip The Facebook Mobile App is excellent. And free. Download it, install it, and use it.
    • 3 action steps
    • Some conclusions and three steps
    • Dennis Kennedy dmk@denniskennedy.comhttp://denniskennedy.com/blog/