Ultimate Selling Power by Ken Lloyd
Protect Your Income Stream With These Sales Techniques
If you want to dramatically increase your sales performance (and your
income) in todays complicated business environment…this is the book
you have been waiting for! A great deal has changed since Dr. Donald
Moine and Dr. Ken Lloyd wrote their best-selling book, Unlimited Selling
Power, a dozen years ago. Ultimate Selling Power is the book that
Americas 18 million full-time salespeople have been asking for ever since
-- it contains more than a decades worth of the best strategies the authors
have collected from the most powerful sales professionals in the world.
Ultimate Selling Power reveals how average salespeople in a variety of
industries have created multimillion dollar careers using many powerful
newly-developed sales and marketing techniques. It is a practical, step-
by-step guide showing what the best, most successful salespeople in the
world are doing to attract an almost unlimited number of customers and
clients and to close a record-breaking number of sales. In this unique
new book, you will learn how to use the most powerful words in existence
to create compelling sales and marketing presentations, how to get the
media to sell for you, how to sell to dozens or even hundreds of people at
one time by using sales seminars, how to harness the incredible power of
CRM (customer relationship management), how to find a sales coach who
can help you double or triple your income, and dozens of other million
dollar sales and marketing strategies. Dr. Donald Moine is considered
one of the founders and pioneers in the new field of Sales Psychology. A
frequent convention speaker for Fortune 500 companies, Dr. Moine has
delivered sales training seminars across the United States, Canada,
Mexico, Europe, Australia, and the Far East. Dr. Moine is president of the
Association for Human Achievement based in Rolling Hills Estates,
California. He has appeared on more than 100 major talk-radio and
television shows. Dr. Ken Lloyd is the author of Jerks at Work (Career
Press) and Be the Boss Your Employees Deserve (Career Press ). He is a
nationally syndicated workplace advice columnist (New York Times
Syndicate), author, and consultant. With specialties in communication,
motivation, marketing, and organizational behavior, he has consulted and

led seminars for numerous companies in e-commerce, healthcare,
apparel, automotive, financial services, and entertainment. He is a frequent
television and talk-radio guest and has appeared on Good Morning
America and CNN.
Personal Review: Ultimate Selling Power by Ken Lloyd
This book is about the highest level of master salesmanship. It shows
how great salespeople facilitate a decision-making process by helping
prospects determine what is important to them and then helping prospects
see how they will obtain those benefits from your product or service. I
thought I knew almost everything about sales from my corporate sales
background as well as my efforts helping startups build strong sales teams
and organizations. However, I have learned highly effective sales and
marketing strategies in Ultimate Selling Power that have brought my
success to an entirely new level. Dr. Moine and Dr. Lloyd's tangible
suggestions are practical and easy to implement. They reveal a proven
formula you can use to consistently generate massive income for yourself
and your business and to hedge yourself against any economic
'slowdown'. This book showed me how to break through barriers so that I
have been able to open a new business in an entirely new area (teaching
people how to hedge and protect their assets) and potentially help tens of
thousands of people!
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