Social Cognition: Understanding Self
and Others (Texts in Social
Psychology) by Gordon B. Moskowitz
PhD
Such Lovely Writing
An ideal text for undergraduate- and graduate-level courses, this
accessible yet authoritative volume examines how people come to know
themselves and understand the behavior of others. Core social
psychological questions are addressed as students gain an understanding
of the mental processes involved in perceiving, attending to, remembering,
thinking about, and responding to the people in our social world. Particular
attention is given to how we know what we know: the often hidden ways in
which our perceptions are shaped by contextual factors and personal and
cultural biases. While the texts coverage is sophisticated and
comprehensive, synthesizing decades of research in this dynamic field,

every chapter brings theories and findings down to earth with lively, easy-
to-grasp examples.
Personal Review: Social Cognition: Understanding Self and
Others (Texts in Social Psychology) by Gordon B. Moskowitz
PhD
I just finished taking my candidacy exams, and this book was probably the
only well-written thing I read this summer. The breadth of research
covered in the book is amazing, and the real world examples are very
humorous, especially if you follow politics and baseball. Thank you for
keeping me sane this summer, Gordon!
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