Deb Mainwaring


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Deb Mainwaring from the Circular Head Council (Tas) brings us up to date with what's happening in her community around Australia Day.

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  • Rural area far north west Tasmania Municipality has one of the largest coastlines in Tas Main industries – Largest town in Circular Head is Smithton – approx 3.5k Tourist town Stanley - Nut
  • Initiated in 2011 to grow the event – 90 people / Launch the event / recognise and thank sponsors / Citizens of the year recipients spoke about receiving the award and what it meant to them 12 months on
  • Location /timing Largest open space area in Smithton – always celebrate on 26 th January – twilight event to incorporate fireworks
  • Brief description of event Due to the setting on the Duck River hence the name of “Twilight on the Duck”. Twilight on the Duck has been running since 2009 in this format (previously day time/award breakfast). Aus Day Awards – Citizen/Young Citizen/ Community Event/ Local Hero Largest Community Event in Circular Head, people wanting to Celebrate Australia Day and what is great about being Australian – Togetherness!!! Expand on activities
  • Estimated crowd – growth Event continues to grow each year.2011 introduced wrist bands to “try” and calculate numbers this year. Why has it grown The committee has become more professional in organising the event (training) / developed business plan - sponsorship packages – attracted more committee members with fresh ideas- sharing the workload (sub committees) Increased Promotion and advertising Continuing to improve the quality of activities Central location – easy access fortunate to experience fabulous weather – so far!!
  • Successful event – 3 points Low Cost t – its inclusive event makes it affordable for the whole family Catering for all ages – different activities that appeal to the wider audience – quality Strong volunteer base – committee – major fund raiser for many groups/service clubs that participate
  • Tips Know your community Feedback / undertaken surveys - people want low cost event Quality entertainment/activities Have a draw factor e.g. fireworks, bands, great food, range of activities, giveaways – Australian flags, sunscreen Know your limitations Recognise the importance of starting slowly and build each year – stay within budget – (constraints) Council funds the event plus sponsorship – $30k equates to approx $10 per head. mindful that the location has limitations
  • Deb Mainwaring

    1. 2. Circular Head Municipality Municipal Area 4917 sq km Population 8000 (approx) Rural area – agriculture, aquaculture, forestry, mining, windfarm, tourism.
    2. 5. Twilight on the Duck Cocktail Party 25 January Launch of Twilight on the Duck Festival Recognise Event Sponsors Australia Day Awards Recipients 2010
    3. 6. Twilight on the Duck West Esplanade Located on the Duck River 26 January 3pm – 10pm
    4. 7. Twilight on the Duck Festival Activities: Duck Dash Duck Pedal Duck Cast Duck Race Graze the Region Kids Activities Entertainment Fireworks Low Cost Family Fun Day Australia Day Awards
    5. 8. Duck Race Duck Cast Duck Pedal Duck Dash
    6. 9. <ul><li>Attendances </li></ul><ul><li>2009 – 1,500 </li></ul><ul><li>2010 – 2,500 </li></ul><ul><li>2011 – 4,000 </li></ul><ul><li>Committee more professional </li></ul><ul><li>Increased promotion/advertising </li></ul><ul><li>Quality </li></ul><ul><li>Location </li></ul><ul><li>Weather </li></ul>Twilight on the Duck
    7. 10. Low Cost Event Variety of Activities - quality Volunteers Twilight on the Duck Why Successful?
    8. 11. Know your community Quality Entertainment/activities Know your limitations Twilight on the Duck Tips! Tips!