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Developing regional dns markets adrian kinderis
- 1. Multi-stakeholder Internet Governance in the Arab world ARISERVICES.COM @ausregistryint @adriankinderis
- 2. Adrian Kinderis CEO, ARI Registry Services @AdrianKinderis ARISERVICES.COM @ausregistryint @adriankinderis
- 3. Developing Regional DNS Markets ARISERVICES.COM @ausregistryint @adriankinderis
- 4. What is a DNS Market? • How do we define the DNS Market? • DNS Market = Domain Name Market Registry Registrar Registrant ARISERVICES.COM @ausregistryint @adriankinderis
- 5. The current DNS Market in the Arab Region How many registrants are from the Arab region? Source: ICANN accredited registrars list Source: Arabic Web Days ARISERVICES.COM @ausregistryint @adriankinderis
- 6. Recipe for success Innovation and Internet Connectivity Entrepreneurialism Navigation Content ARISERVICES.COM @ausregistryint @adriankinderis
- 7. Internet Connectivity • Connectivity is obvious baseline requirement • As we reach the periphery connectivity is increasingly through handheld devices • More internet users = lower socioeconomic status ARISERVICES.COM @ausregistryint @adriankinderis
- 8. Internet Connectivity 1478% 301% #1 Globally 807% 43% 2501% 30% 990% 1825% 39% 18% 32% 42% Source - http://www.internetworldstats.com/stats7.htm ARISERVICES.COM @ausregistryint @adriankinderis
- 9. Internet Connectivity 3.7% of the world’s Internet 3.7% users are located in the MENA 40% Internet penetration reaching 40% of the population ARISERVICES.COM @ausregistryint @adriankinderis
- 10. Internet Connectivity The growth in internet connected adults 96m 3.2m 2000 2010 Source: WorldBank ARISERVICES.COM @ausregistryint @adriankinderis
- 11. Content Vibrant and Active Local! Trusted and Secure e-Commerce ARISERVICES.COM @ausregistryint @adriankinderis
- 12. Content A survey of over 3000 Internet users under 35 in nine Arabic speaking countries found: 41% search the Internet in both 41% (Arabic) and English 48% 48% are not satisfied with the quality of local websites Source: http://www.booz.com/media/file/BoozCo_Understanding-the-Arab-Digital-Generation.pdf ARISERVICES.COM @ausregistryint @adriankinderis
- 13. Content A survey of over 3000 Internet users under 35 in nine Arabic speaking countries found: 37% are not satisfied with the 37% availability of Arabic websites 47% 47% are not satisfied with local versions of international websites Source: http://www.booz.com/media/file/BoozCo_Understanding-the-Arab-Digital-Generation.pdf ARISERVICES.COM @ausregistryint @adriankinderis
- 14. Content Google’s Arab Web Days Google-led initiative to build a vibrant Arabic web and boost the amount of Arabic content online. ARISERVICES.COM @ausregistryint @adriankinderis
- 15. Content Al-Tibbi Began in 2009 with a simple agenda: to build the first online Arabic medical dictionary. ARISERVICES.COM @ausregistryint @adriankinderis
- 16. Content Salam World – the Islamic Facebook Islamic-tailored social network for the Arabic community ARISERVICES.COM @ausregistryint @adriankinderis
- 17. Navigation • Arabic content means nothing if it cannot be found! • Infrastructure must be robust Registry Systems DNS ARISERVICES.COM @ausregistryint @adriankinderis
- 18. Navigation Domain Names • ASCII vs Internationalised Domain Names (English vs Arabic) • “end to end navigation” • Next wave of internet users are not bi-lingual • ccTLD’s • . (.emerat) and . (.masr) • gTLD’s • Where is the cross border Arabic TLD? ARISERVICES.COM @ausregistryint @adriankinderis
- 21. Navigation In 2012: 54% of Google searches in MENA were made in Arabic, 34% in English, 8% in French Source: http://www.stateofsearch.com/the-arabic-web ARISERVICES.COM @ausregistryint @adriankinderis
- 22. Navigation In 2012: 70%-80% of web users search in Arabic in Egypt and Saudi Arabia Source: http://www.stateofsearch.com/the-arabic-web ARISERVICES.COM @ausregistryint @adriankinderis
- 23. . (.shabaka) • An entire corner of the Internet completely dedicated to the Arabic language, culture and society • The first cross border Arabic Top-Level Domain extension open to all Arabic speakers. • Will provide an emotive connection between Arabic culture and the online communication requirements of end users • Coming in mid 2013. ARISERVICES.COM @ausregistryint @adriankinderis
- 24. Innovation and Entrepreneurialism • Ideas = opportunity • Development of start ups / incubators • Funding - Vibrant Venture Capital market - Government initiatives ARISERVICES.COM @ausregistryint @adriankinderis
- 25. Potential Arabic is the 7th most used language on the web Arabic is also the fastest-growing language on Twitter Source: http://www.languageconnect.net/blog/2012/07/top-languages-on-the-internet-infographic/ Source: http://thenextweb.com/twitter/2011/11/24/arabic-is-the-fastest-growing-language-on-twitter-sees-2000-increase-in-12-months/ ARISERVICES.COM @ausregistryint @adriankinderis
- 26. Potential Internet users in the Middle East spend almost two hours online everyday Importantly, we expect the Middle East and North Africa to see a 54% increase in Internet users over 2012-2020, in part as a consequence of the increasing availability in Arabic content. Source: http://blog.euromonitor.com/2012/09/arab-online-content-on-the-up-despite-low-penetration-levels.html ARISERVICES.COM @ausregistryint @adriankinderis
- 27. Developing Regional DNS Markets Success requirements: Innovation and Internet Entrepreneurialism Connectivity Navigation Content ARISERVICES.COM @ausregistryint @adriankinderis
- 28. Developing Regional DNS Markets If we succeed: Bridge the digital Employment divide Opportunities Positive Impact Access for all to economy ARISERVICES.COM @ausregistryint @adriankinderis
- 29. Adrian Kinderis CEO, ARI Registry Services @AdrianKinderis ARISERVICES.COM @ausregistryint @adriankinderis
- 30. Adrian Kinderis | CEO | @AdrianKinderis ARISERVICES.COM
Editor's Notes
- Google’s Arab Web DaysGoogle-led initiative to build a vibrant Arabic web and boost the amount of Arabic content online.The program theme is “It’s better in Arabic”A one-month program with initiatives by both global and regional players in MENA to inspire users to create more content in Arabic.http://googleblog.blogspot.com.au/2012/11/join-arabic-web-days-movement.htmlAl-TibbiBegan in 2009 with a simple agenda: to build the first online Arabic medical dictionary. It’s now a one-stop shop for online health care information, which now receives 50,000 unique visitors a day, or roughly 1.5 million unique visitors a month—and those numbers are growing at a rate of 17 to 20% each month.The company has also built the largest Arabic health channel on YouTube, with 3.5 million views to date.http://www.altibbi.com/aboutus/lang/en/s/34Salam World – the Islamic FacebookIslamic-tailored social network for the Arabic communitySalam World aims to create a safe space for Muslims - free from things such as pornography, gambling and anything else that may be against Islamic principlesExpects to add more than 150 million users over the next three years.http://salamworld.com/
- Google’s Arab Web DaysGoogle-led initiative to build a vibrant Arabic web and boost the amount of Arabic content online.The program theme is “It’s better in Arabic”A one-month program with initiatives by both global and regional players in MENA to inspire users to create more content in Arabic.http://googleblog.blogspot.com.au/2012/11/join-arabic-web-days-movement.htmlAl-TibbiBegan in 2009 with a simple agenda: to build the first online Arabic medical dictionary. It’s now a one-stop shop for online health care information, which now receives 50,000 unique visitors a day, or roughly 1.5 million unique visitors a month—and those numbers are growing at a rate of 17 to 20% each month.The company has also built the largest Arabic health channel on YouTube, with 3.5 million views to date.http://www.altibbi.com/aboutus/lang/en/s/34Salam World – the Islamic FacebookIslamic-tailored social network for the Arabic communitySalam World aims to create a safe space for Muslims - free from things such as pornography, gambling and anything else that may be against Islamic principlesExpects to add more than 150 million users over the next three years.http://salamworld.com/
- Google’s Arab Web DaysGoogle-led initiative to build a vibrant Arabic web and boost the amount of Arabic content online.The program theme is “It’s better in Arabic”A one-month program with initiatives by both global and regional players in MENA to inspire users to create more content in Arabic.http://googleblog.blogspot.com.au/2012/11/join-arabic-web-days-movement.htmlAl-TibbiBegan in 2009 with a simple agenda: to build the first online Arabic medical dictionary. It’s now a one-stop shop for online health care information, which now receives 50,000 unique visitors a day, or roughly 1.5 million unique visitors a month—and those numbers are growing at a rate of 17 to 20% each month.The company has also built the largest Arabic health channel on YouTube, with 3.5 million views to date.http://www.altibbi.com/aboutus/lang/en/s/34Salam World – the Islamic FacebookIslamic-tailored social network for the Arabic communitySalam World aims to create a safe space for Muslims - free from things such as pornography, gambling and anything else that may be against Islamic principlesExpects to add more than 150 million users over the next three years.http://salamworld.com/
- Fastest growing language online - 2500% growth between 2000 and 2011.Arabic content on the web represents just 3% percent of the total digital content online—yet Arabic speakers make up more than 5% of the global population.
- Fastest growing language online - 2500% growth between 2000 and 2011.Arabic content on the web represents just 3% percent of the total digital content online—yet Arabic speakers make up more than 5% of the global population.