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Richard Burton 678-636-9098 [email_address]
Richard Burton Realtor, Sales Professional   [email_address] Direct: 678-636-9098 Solid Source Company Information <ul><li...
ONLINE MARKETING PLAN OBJECTIVES   90 %  of consumers use the internet to search for their home Reach the widest audience ...
36% OF BUYERS  FOUND A HOME VIA THE  INTERNET - UP FROM 8% IN 2001  Source: National Association of REALTORS ® , Profile o...
Every Other Realtors Marketing Plan <ul><li>Post a Sign & Lockbox </li></ul><ul><li>Enter your Home in MLS </li></ul><ul><...
My Enhanced Marketing Plan Includes: Realtor.com <ul><li>Showcase Listing Enhancements </li></ul><ul><li>Banner Advertisin...
My Enhanced Marketing Plan Includes: Video & Photography Provide Video & links to: MLS Realtor.com You Tube Facebook Twitt...
My Enhanced Marketing Plan Includes: Social Media <ul><li>Promote on  </li></ul>
My Enhanced Marketing Plan Includes: Web Site Marketing <ul><li>Single Home Website </li></ul><ul><li>Use QR Codes  </li><...
SOCIAL NETWORKING The REALTOR.com ®  Facebook ®  application is a non-intrusive way that I can keep my sphere apprised of ...
Buyer can call for information on your home 24/7 Hotline captures buyer’s phone number to allow follow-up and to track tre...
My Enhanced Marketing Plan Includes: Supra Lockbox <ul><ul><li>Tracks agent home entry & contact </li></ul></ul><ul><ul><l...
Richard Burton * * * 678-636-9098 * * * richard.burton@aplus-properties.com Your listing published in  both  Multiple List...
TOTAL MONTHLY MINUTES SPENT ONLINE (NATIONWIDE COMPARISON, in millions) Source: comScore Media Metrix, November  2009 Rich...
Richard Burton * * * 678-636-9098 * * * richard.burton@aplus-properties.com
<ul><li>MOBILE BUYER MARKETING PLAN </li></ul><ul><li>Buyers driving through the neighborhood can: </li></ul><ul><li>-  Fi...
HOW WILL I SHOWCASE YOUR HOME  TO THE MOST BUYERS? <ul><li>•  Enable your home to rise to the top of the search above all ...
<ul><li>•  I Place my cell phone on multiple points to increase  </li></ul><ul><li>buyer calls for your property </li></ul...
HOW WILL I SHOWCASE YOUR HOME  TO THE MOST BUYERS? <ul><li>I will make your home  </li></ul><ul><li>“ stand out” with a  <...
OPEN HOUSES <ul><li>Local and regional buyers make up half of the market </li></ul><ul><li>I will market your open house w...
ONLINE LISTING PERFORMANCE REPORT •  Weekly tracking report shows  how many buyers are looking    at your home
PRICING VS. POTENTIAL BUYERS 9 Properly priced, you will have the possibility of many more buyers competing for your prope...
 
 
Trusted Industry Leaders
COMMUNICATION <ul><ul><li>Proven marketing tools and experience </li></ul></ul><ul><ul><li>Timely and effective personal c...
RESULTS!
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Listing Presentation

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I will sell your home

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  • Format created for new agents, seasoned agents can easily add designations &amp; etc.
  • OBJECTIVES THAT BENEFIT YOU
  • OBJECTIVES THAT BENEFIT YOU
  • Internet visibility, Print medium, Neighborhood advertising, public relations, relocation services. MLS- 95% of homes sold
  • OBJECTIVES THAT BENEFIT YOU
  • OBJECTIVES THAT BENEFIT YOU
  • OBJECTIVES THAT BENEFIT YOU
  • Transcript of "Listing Presentation"

    1. 1. Richard Burton 678-636-9098 [email_address]
    2. 2. Richard Burton Realtor, Sales Professional [email_address] Direct: 678-636-9098 Solid Source Company Information <ul><li>Solid Source is thankful to have a strong and respected presence in the marketplace.   Please find listed below, a list of recent awards and acknowledgements: </li></ul><ul><ul><li>INC. Magazine, 2008, #95 Fastest-growing Private Company in the USA </li></ul></ul><ul><ul><li>INC. Magazine, 2008, #6 Fastest-growing Woman-owned Company in the USA </li></ul></ul><ul><ul><li>PACESETTER Award 2006, 2007, 2008 & 2009 Atlanta Business Chronicle </li></ul></ul><ul><ul><li>#1 Fastest-growing Woman-owned Firm 2006, 2007, 2008 & 2009, Atlanta Business Chronicle </li></ul></ul><ul><ul><li>Top 10 Real Estate Organizations 2007, 2008 & 2009, Atlanta Business Chronicle </li></ul></ul>
    3. 3. ONLINE MARKETING PLAN OBJECTIVES 90 % of consumers use the internet to search for their home Reach the widest audience of potential buyers. More buyers = better chance of finding a buyer willing to meet your terms, price and desired closing date. Source: National Association of REALTORS ® , Profile of Home Buyers and Sellers, 2009 Richard Burton * * * 678-636-9098 * * * richard.burton@aplus-properties.com
    4. 4. 36% OF BUYERS FOUND A HOME VIA THE INTERNET - UP FROM 8% IN 2001 Source: National Association of REALTORS ® , Profile of Home Buyers and Sellers, 2009 Richard Burton * * * 678-636-9098 * * * richard.burton@aplus-properties.com
    5. 5. Every Other Realtors Marketing Plan <ul><li>Post a Sign & Lockbox </li></ul><ul><li>Enter your Home in MLS </li></ul><ul><li>Take Photographs </li></ul><ul><li>Prepare a Flyer </li></ul><ul><li>Open House </li></ul><ul><li>Hope for a Buyer </li></ul>I do all of the above PLUS …..
    6. 6. My Enhanced Marketing Plan Includes: Realtor.com <ul><li>Showcase Listing Enhancements </li></ul><ul><li>Banner Advertising for Buyers on Realtor.com </li></ul>
    7. 7. My Enhanced Marketing Plan Includes: Video & Photography Provide Video & links to: MLS Realtor.com You Tube Facebook Twitter My web site & blogs Email Retain a Professional Photographer
    8. 8. My Enhanced Marketing Plan Includes: Social Media <ul><li>Promote on </li></ul>
    9. 9. My Enhanced Marketing Plan Includes: Web Site Marketing <ul><li>Single Home Website </li></ul><ul><li>Use QR Codes </li></ul>
    10. 10. SOCIAL NETWORKING The REALTOR.com ® Facebook ® application is a non-intrusive way that I can keep my sphere apprised of your listing Richard Burton * * * 678-636-9098 * * * richard.burton@aplus-properties.com
    11. 11. Buyer can call for information on your home 24/7 Hotline captures buyer’s phone number to allow follow-up and to track trend data Buyer can also receive an instant text message on your home details Richard Burton * * * 678-636-9098 * * * richard.burton@aplus-properties.com My Enhanced Marketing Plan Includes: “Anytime” 24-7 Information Hotline
    12. 12. My Enhanced Marketing Plan Includes: Supra Lockbox <ul><ul><li>Tracks agent home entry & contact </li></ul></ul><ul><ul><li>Information for timely follow-up </li></ul></ul><ul><ul><li>Can be set for customized showing </li></ul></ul><ul><ul><li>Increase feedback response rates by using www.showingsuite.com </li></ul></ul><ul><ul><li>hours </li></ul></ul>
    13. 13. Richard Burton * * * 678-636-9098 * * * richard.burton@aplus-properties.com Your listing published in both Multiple Listing Services (MLS) My Enhanced Marketing Plan Includes:
    14. 14. TOTAL MONTHLY MINUTES SPENT ONLINE (NATIONWIDE COMPARISON, in millions) Source: comScore Media Metrix, November 2009 Richard Burton * * * 678-636-9098 * * * richard.burton@aplus-properties.com <ul><li>I focus on REALTOR.com ® </li></ul><ul><li>where more consumers spend the most time </li></ul>
    15. 15. Richard Burton * * * 678-636-9098 * * * richard.burton@aplus-properties.com
    16. 16. <ul><li>MOBILE BUYER MARKETING PLAN </li></ul><ul><li>Buyers driving through the neighborhood can: </li></ul><ul><li>- Find your home, get directions and a map </li></ul><ul><li>- Connect with me in one “click” to get details and make an appointment </li></ul>HOW WILL I SHOWCASE YOUR HOME TO THE MOST BUYERS? Buyers who already want this location find me through REALTOR.com ® iPhone marketing. Richard Burton * * * 678-636-9098 * * * richard.burton@aplus-properties.com
    17. 17. HOW WILL I SHOWCASE YOUR HOME TO THE MOST BUYERS? <ul><li>• Enable your home to rise to the top of the search above all other homes by adding more photos </li></ul><ul><li>Enhanced listings allow up to 25 photos </li></ul>Richard Burton * * * 678-636-9098 * * * richard.burton@aplus-properties.com
    18. 18. <ul><li>• I Place my cell phone on multiple points to increase </li></ul><ul><li>buyer calls for your property </li></ul>HOW WILL I SHOWCASE YOUR HOME TO THE MOST BUYERS?
    19. 19. HOW WILL I SHOWCASE YOUR HOME TO THE MOST BUYERS? <ul><li>I will make your home </li></ul><ul><li>“ stand out” with a </li></ul><ul><li>video or virtual tour </li></ul>Over 100 million Americans watch videos on the internet every month Source: comScore Media Metrix, Unique Users, November 2009
    20. 20. OPEN HOUSES <ul><li>Local and regional buyers make up half of the market </li></ul><ul><li>I will market your open house where most buyers are doing research in the early part of the buying decision </li></ul><ul><li>Those who know the neighborhood may refer their friends to your home </li></ul>
    21. 21. ONLINE LISTING PERFORMANCE REPORT • Weekly tracking report shows how many buyers are looking at your home
    22. 22. PRICING VS. POTENTIAL BUYERS 9 Properly priced, you will have the possibility of many more buyers competing for your property.
    23. 25. Trusted Industry Leaders
    24. 26. COMMUNICATION <ul><ul><li>Proven marketing tools and experience </li></ul></ul><ul><ul><li>Timely and effective personal communication </li></ul></ul><ul><ul><li>Skillful contract and process negotiations </li></ul></ul><ul><ul><li>Working with your best interests in mind </li></ul></ul>
    25. 27. RESULTS!
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