Communicating across culturePresentation Transcript
CommunicatingAcross Culture -Ashok Vairavan
Globalization• Opportunity to conduct business across the world.• Made us to work with people from different cultures..
Types of Cultural Contexts• Low Context Culture – Explicit – Presented & received in a logical, linear sequence – Silence indicates uncomfortableness / disagreement• High Context Culture – Implicit – Unspoken word has rich meaning than spoken word – Silence indicates acceptance / thinking – Avoids confrontation (Will never say “no)
ExamplesHigh Context: We have some important visitors coming in today. It would reflect well on us if they are impressed by the orderliness of our office.Low Context: Ashok, cleanup your desk. It is in total mess and we have clients coming in today.High Context: It is somewhat cold today. Please close the window.Low Context: Can you close that window before I get pneumonia.
5 Elements of Communication
Adjust your message for other culture to hear
Tailoring to suit audienceHigh Context Audience Low Context Audience• Avoid being too direct or • Be factual and direct contradict• Use formal titles to address the • Use casual speech patterns person • Speak up opposing view point• Be respectful of silence • Keep social conversation to• Use social and relational minimum conversation
Workout• Chief Executive Officer Kim, I heard that you are very fond of playing golf. Perhaps you could tell me about local courses.• I don’t want to waste your time, so I’ll get right to the point.• Vice President Yi has presented a issue that is worth taking time to consider.• I am leaving the country tomorrow, so I will need a definite answer by the end of today.
High Context Communication Technique• Avoid being too direct or contradict• Use formal titles to address the person• Be respectful of silence• Use social and relational conversation
Low Context Communication Technique• Be factual and direct• Speak up opposing view point• Use casual speech patterns• Keep social conversation to minimum