indiCo's Technology Partnership Program CAMEX 2014 presentation

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indiCo, independent store division of the National Association of College Stores (NACS) announces its first round of technology partners to put stores at the heart of digital content delivery.

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indiCo's Technology Partnership Program CAMEX 2014 presentation

  1. 1. Technology Partnership Program Powered by This presentation brought to you (un)officially by the Unemployed Philosophers Guild booth #1218
  2. 2. What is it?
  3. 3. Experiments • We are just getting started  Phase One introductory webinars every Tuesday, March 25 through May 13  Phase Two webinars June and July 2014 • Designed to be limited-risk opportunities to try new services  Not THE answer but a few possible answers • Selected to provide something for everyone  Digital solutions to fit a variety of store business models and institutional environments
  4. 4. What does it mean for stores?
  5. 5. Empowerment Tenets of the Program • Recognize individual stores have the best understanding of what will and won’t work on their campuses • Create technology opportunities in concert with physical textbooks and alongside existing store responsibilities • Establish the store as a true partner with input on the pilot process and objectives
  6. 6. What’s the point?
  7. 7. Enlightenment • What did we learn? • How would we do it differently next time? • Does this product or service offer real value to stores?
  8. 8. Who are the partners?
  9. 9. Integrating the Delivery of Digital Textbooks through Retail Kortext is a digital textbook platform specifically designed for higher education and to work in partnership with bookstores. The platform allows students interactive online and offline use of front list textbooks with a range of tools to aid the learning process. In this presentation we will • Examine the different business models of our partner stores • Discuss our implementation case studies • Present how we partner with booksellers to deliver the latest learning technologies to the student.
  10. 10. Digital Content Platform Training– Customized and Campus Wide It is critical that your staff is familiar with all products available in store, but vendor demos may not be enough to help them make authoritative recommendations to faculty. Montezuma director Kim Mazyck will • Create a series of user friendly videos that demonstrate how to use some of today’s most popular technologies • Show you how to create your own store YouTube channel to house all your videos • Help you to create instructional videos that are specifically tailored to your store.
  11. 11. Developing Productive Partnerships with Pearson Education Not a one-size-fits all solution! During the webinar, we’ll explore • Pearson’s transition from traditional higher education publisher to a learning services provider • How services in addition to emerging product types - access codes, e-texts and digital & print custom - can increase sell- through for the store • A range of course, department, and program-based solutions that can be made available through Pearson • The kinds of ongoing support that Pearson will offer to make the program a success on your campus.
  12. 12. Digital Copyright Management to Lower Student Costs and Improve Store Margins Developed at Stanford University, SIPX is an easy way to offer digital course readings through bookstores that • Reduces the cost of course materials for students • Lowers the cost and time necessary for stores to clear copyright, allowing better customer satisfaction • Strengthens school/library relationships by linking in the library subscriptions and allowing for LMS collaboration • Provides usage data that enables a bookstore to demonstrate value to faculty and school.
  13. 13. Your Future Bookstore: StudySoup’s Roadmap for Custom Course Materials • You are in a constant price and inventory battle with competitors who have no price or inventory ceilings. • A bookstore’s main source of revenue still comes from textbooks which are now sold by every online outlet, as well as publishers themselves. • How do you compete? Work with teachers to offer complete custom reading materials. In this webinar, we’ll show how StudySoup is working with current stores to take their in-house custom materials online, and how you can build a teacher’s entire course using these tools.
  14. 14. Branded Store Platform: Keeping Custom Content Under Your Control • Do you have professors looking distribute a custom eTextbook or course packet? • Are you looking to offer a mix of digital and print offerings to fit your student’s needs? • Do you want to maintain control of digitizing and distributing your custom content? • Do you wish to sell digital course material in-store and online? This webinar will offer solutions to these questions and more while providing an overview of how other bookstores have utilized a custom-branded platform to complement their digital strategy.
  15. 15. Working Together on the 100% Model • The college store is the transaction expert on campus and should have a seat at the table as the administration considers the course fee model (or text-with-tuition or every-student- pays or the 100% model). • Cengage Learning has years of experience working with college stores on the innovative business model. We look forward to sharing what we have learned from our various pilots and the ongoing partnerships we have in place. Learn how you can become part of the conversation!
  16. 16. Personalized and Adaptive Study Aids • The most challenging aspect of student life: How do I manage and execute my study time to be as effective as possible to get the grade I need? • McGraw Hill’s adaptive suite helps ensure student success by adapting to the individual strengths and weaknesses of students and focusing them on the topics they need when they need them. We look to grow this success into a strong, store-based, retail presence.
  17. 17. What’s Next?
  18. 18. Just kidding!
  19. 19. Join the Conversation Date: 3/25 Special Time: Noon Eastern (11 a.m. Central / 10 a.m. Mountain / 9 a.m. Pacific) Partner: Kortext Webinar Title: Integrating the Delivery of Digital Textbooks through Retail Date: 4/1 Time: 2:00 p.m. Eastern (1 p.m. Central / Noon Mountain / 11 a.m. Pacific) Partner: Montezuma Publishing Webinar Title: Digital Content Platform Training– Customized and Campus Wide Date: 4/8 Time: 2:00 p.m. Eastern (1 p.m. Central / Noon Mountain / 11 a.m. Pacific) Partner: Pearson Education Webinar Title: Developing Productive Partnerships with Pearson Education Date: 4/15 Time: 2:00 p.m. Eastern (1 p.m. Central / Noon Mountain / 11 a.m. Pacific) Partner: Sipx Webinar Title: Use Digital Copyright Management to Lower Cost and Improve Margins Date: 4/22 Time: 2:00 p.m. Eastern (1 p.m. Central / Noon Mountain / 11 a.m. Pacific) Partner: RedShelf by Virdocs Webinar Title: Branded Store Platform: Keeping Custom Content Under Your Control Date: 4/29 Time: 2:00 p.m. Eastern (1 p.m. Central / Noon Mountain / 11 a.m. Pacific) Partner: StudySoup Webinar Title: Your Future Bookstore: StudySoup’s Roadmap for Custom Course Materials Date: 5/6 Time: 2:00 p.m. Eastern (1 p.m. Central / Noon Mountain / 11 a.m. Pacific) Partner: Cengage Learning Webinar Title: Working Together on the 100% Model Date: 5/13 Time: 2:00 p.m. Eastern (1 p.m. Central / Noon Mountain / 11 a.m. Pacific) Partner: McGraw Hill Education Webinar Title: Connecting Student Success: Personalized and Adoptive Study Aides from McGraw Hill
  20. 20. Questions? Ashley Gordon VP Content and New Media agordon@nacs.org 334-546-0710

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