Formal proposal
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  • 1. Formal Proposal
  • 2.  Title: ‘Cake Glorious Cake’  Topic: Cake  Type: Mixed- the documentary will contain a combination of: interviews, narration and archive footage.  Style: It will be an informal documentary due to the light- hearted topic of cakes.  Channel & Scheduling: BBC3 at 19:30 and will be featured as a ‘pre-echo’ of ‘The Great British Bake Off’ on BBC2.  Target Audience: 16-34 year old women.  Narrative Structure: it will have a closed narrative structure, it will be single stranded and will have a non-linear
  • 3. Research Primary  Possible Interviews: Industry professionals & Various Cake shop owners/bakers), Vox Pop’s, Super Markets (Morrisons/ASDA), Wedding Fair Cake stands, Buyers/ students/ People who can’t have cake e.g. Diabetic’s, Celiac’s and Food Technology teachers.  Cut aways: cakes being made, different types of cakes, cake shops, people eating cakes and people buying cakes. Secondary  YouTube Clips  Google: History/ background of cakes.  News Articles  Music
  • 4. Outline of content  The History of cakes  Trends: Afternoon tea, Fashion cakes and Cupcakes  Interviews with: Industry professionals (Mary Berry, Jane Asher, Paul Hollywood & Various Cake shop owners/bakers), Buyers, Vox Pop’s, Super Market (Morrisons/ASDA), and Food Technology teachers.  What does your cake say about you?  What celebrations involve cake?  Cake baking courses- becoming a professional  The culture and tradition behind different types of cakes.  ‘Let them eat cake’- Marie Antoinette
  • 5. Outline of content Archive Material  History/ background of cakes, news articles, video clips: YouTube/ TV shows e.g. Cake Boss, Great British Bake Off, Come Dine With Me, Friends, Skoda Fabia Advert (Cake Car). Music  Eileen Barton- If I Knew You Were Coming...  Pat a Cake  Food Glorious Food (Instrumental) Actuality Footage  Cakes being made, different types of cakes, cake shops, people eating cakes and people buying cakes.
  • 6. Resource Requirements  SLR Camera  Computer  Adobe PremierePro CS6, Audition and       Photoshop HD Video Camera & SD Memory Card Voice Recorder Microphones Lights Recording Studio Tripod