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Online Marketing at an Art Show




                       By Artisan Direct Ltd:
                       http://www.ArtisanDirectLtd.net
• Picking the Right Show – for
  Promoting Your Art
• Preparing
• Going to the Show
• Follow Up
• Consider whether the marketing aspects of the fair before
  applying:
• Is there a buzz among other artists about the fair?
• How many buyers does it attract?
• What kind of marketing does the fair engage in?
• Does the art fair engage in Social Media – check out its
  Facebook, blog and Twitter activity
• What do other artists say about the fair on discussion
  boards?
• Post announcement on your web site and blog
• Send out press releases to your local news sites
• Announce it on your local art discussion online boards
• Post it on your Facebook personal account AND
  Facebook business page
• Use your Twitter account
• Post it on LinkedIn and your LinkedIn Discussion Groups
• Create an Instagram account – if you have an Android or
  iPhone
• Collect Business Cards from Everyone You Meet
• Take Photos of the Event – Post them Via Your Cell
  Phone on:
   • Your blog
   • Facebook account
   • Twitter – via Twit Pics
   • Use Your Instagram account to post photos
• Reach out to your new contacts with the business cards
  you collected
• “Like” them on Facebook
• Comment on their blogs
• Follow them on Pinterest
• Send an @greeting out to them on Twitter
• Link to them on Linked in
• Email a note – simply acknowledging that you enjoyed
  meeting them – and encouraging them to follow you on
  your blog, Facebook, Twitter, pinterest and LinkedIn
• Contact Artisan Direct Ltd. About getting your art in Major
  Art Shows
• We handle the administrative and shipping details – and
  provide a substantial savings
• For more information, see:
   • http://www.ArtisanDirectLtd.net
   • Facebook.com/ArtisanDirectLtd

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Marketing for Artists - Art Shows

  • 1. Online Marketing at an Art Show By Artisan Direct Ltd: http://www.ArtisanDirectLtd.net
  • 2. • Picking the Right Show – for Promoting Your Art • Preparing • Going to the Show • Follow Up
  • 3. • Consider whether the marketing aspects of the fair before applying: • Is there a buzz among other artists about the fair? • How many buyers does it attract? • What kind of marketing does the fair engage in? • Does the art fair engage in Social Media – check out its Facebook, blog and Twitter activity • What do other artists say about the fair on discussion boards?
  • 4.
  • 5. • Post announcement on your web site and blog • Send out press releases to your local news sites • Announce it on your local art discussion online boards • Post it on your Facebook personal account AND Facebook business page • Use your Twitter account • Post it on LinkedIn and your LinkedIn Discussion Groups • Create an Instagram account – if you have an Android or iPhone
  • 6. • Collect Business Cards from Everyone You Meet • Take Photos of the Event – Post them Via Your Cell Phone on: • Your blog • Facebook account • Twitter – via Twit Pics • Use Your Instagram account to post photos
  • 7. • Reach out to your new contacts with the business cards you collected • “Like” them on Facebook • Comment on their blogs • Follow them on Pinterest • Send an @greeting out to them on Twitter • Link to them on Linked in • Email a note – simply acknowledging that you enjoyed meeting them – and encouraging them to follow you on your blog, Facebook, Twitter, pinterest and LinkedIn
  • 8. • Contact Artisan Direct Ltd. About getting your art in Major Art Shows • We handle the administrative and shipping details – and provide a substantial savings • For more information, see: • http://www.ArtisanDirectLtd.net • Facebook.com/ArtisanDirectLtd