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Palo alto marketing plan pro 11.0 powered by duct tape marketing  [download]
 

Palo alto marketing plan pro 11.0 powered by duct tape marketing [download]

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    Palo alto marketing plan pro 11.0 powered by duct tape marketing  [download] Palo alto marketing plan pro 11.0 powered by duct tape marketing [download] Document Transcript

    • Palo Alto Marketing Plan Pro 11.0 Powered byDuct Tape Marketing [Download]The popular Duct Tape Marketing system fromJohn Jantsch is now a step-by-step softwarepackage from Palo Alto Software, Inc., makers ofthe best-selling Business Plan Pro. With detailedinstructions and examples, audio guidance, andbuilt-in spreadsheets, Marketing Plan Pro 11.0powered by Duct Tape Marketing gives you
    • everything you need to create a simple, effectiveand affordable marketing campaign. JohnJantschs Duct Tape Marketing system isdesigned to take the jargon and confusion out ofmarketing for small businesses. In this system,"marketing" is simply this: getting people whohave a specific problem to know, like, and trustyou. Detailed instructions and examples guideyou through the process of creating your goalsand translating your plan into action. Eachsection contains an audio overview, narrated byJohn Jantsch The Tasks list walks you through theDuct Tape Marketing process, step by step, tohelp you: Identify your ideal customer Discoveryour remarkable difference Structure productand service offerings to turn suspects intoprospects, prospects to clients, and clients intorepeat clients and champions Create leadgeneration, conversion, and tracking plans Geteveryone in your organization to take on amarketing role Create concrete goals to measuremarketing success Marketing Plan Pro gives youstrategies and tasks to make marketing a part ofyour daily business activities, and to train everyemployee for their marketing roles. Linkedspreadsheets with automatic plan vs. actual
    • comparison help you make course corrections forsales and expenses as they happen. Built-inMilestones features help you assign marketingresponsibilities, set goals, and then follow up.Flexible features for all kinds of plans Read moreThe popular Duct Tape Marketing system fromJohn Jantsch is now a step-by-step softwarepackage from Palo Alto Software, Inc., makers ofthe best-selling Business Plan Pro. With detailedinstructions and examples, audio guidance, andbuilt-in spreadsheets, Marketing Plan Pro 11.0powered by Duct Tape Marketing gives youeverything you need to create a simple, effectiveand affordable marketing campaign. The popularDuct Tape Marketing system from John Jantsch isnow a step-by-step software package from PaloAlto Software, Inc. Click to enlarge.View a demoof Business Plan Pro. Marketing made simpleJohn Jantschs Duct Tape Marketing system isdesigned to take the jargon and confusion out ofmarketing for small businesses. In this system,"marketing" is simply this: getting people whohave a specific problem to know, like, and trustyou. Detailed instructions and examples guideyou through the process of creating your goalsand translating your plan into action. Click to
    • enlarge. Step-by-step guidance Detailedinstructions and examples guide you through theprocess of creating your goals and translatingyour plan into action. Each section contains anaudio overview, narrated by John Jantsch TheTasks list walks you through the Duct TapeMarketing process, step by step, to help you:Identify your ideal customer Discover yourremarkable difference Structure product andservice offerings to turn suspects into prospects,prospects to clients, and clients into repeatclients and champions Create lead generation,conversion, and tracking plans Get everyone inyour organization to take on a marketing roleCreate concrete goals to measure marketingsuccess An action plan, not a static documentMarketing Plan Pro gives you strategies andtasks to make marketing a part of your dailybusiness activities, and to train every employeefor their marketing roles. Linked spreadsheetswith automatic plan vs. actual comparison helpyou make course corrections for sales andexpenses as they happen. Built-in Milestonesfeatures help you assign marketingresponsibilities, set goals, and then follow up.Click to enlarge. Flexible features for all kinds of
    • plans With three levels of detail to choose from,Marketing Plan Pro can meet the needs of noviceand advanced marketing planners alike. Themost detailed plan option gives you access toadditional planning tables for advanced analysisof ROI and Contribution Margins, among others.Marketing Plan Pro also gives you the ability torearrange the Outline, add custom topics andtables, and offers multiple ways to customizeyour final output. Whether you need to print yourMarketing Materials or understand Return onInvestment, help is just a click away. Click toenlarge. Complete Help Whether you need toprint your Marketing Materials or understandReturn on Investment, help is just a click away.Every table has row-by-row definitions; everytopic, table, and chart has detailed instructionswritten by John Jantsch; the Help Glossarydefines over 300 marketing and business termsin plain English; and the complete help file,including conceptual help for every table in yourplan, has a full-text search feature. Impress youraudience with a professional format Need aprofessional marketing plan document to presentto your CEO or outside investors? Marketing PlanPro produces a complete, easy-to-read document
    • enlivened with colorful charts, tables, and more.In addition to the printed document, you can alsoexport your plan to PowerPoint for presentations,to Microsoft Word or Excel, and to Adobe PDFformat, among others. You can even upload it toa secure website maintained by Palo AltoSoftware and share it with your contacts forcollaborative review and discussion. Build amarketing plan that will get results Are yougetting the results from your marketingprograms that you want? How will you grow yourbusiness this year, this month, starting today?Marketing Plan Pro powered by Duct TapeMarketing is the answer. Weve taken theaward-winning Duct Tape Marketing process,developed by renowned small-businessmarketing guru John Jantsch, and embedded itinto simple software that will guide youstep-by-step through the process of creating apowerful marketing system that will help yougrow your business. Marketing Plan Pro producesa complete, easy-to-read document enlivenedwith colorful charts, tables, and more. Click toenlarge. Marketing Plan Pro will help you: Defineyour ideal customer Develop a marketingstrategy Create a lead generation plan Retain
    • loyal customers Forecast sales and budgetexpenses Create a complete marketing planMarketing Plan Pro integrates the Duct TapeMarketing system into a step-by-step approachthat guides you through the process of creating agreat looking marketing plan and a true actionplan that you can start using immediately in yourbusiness. Marketing Plan Pro has all the featuresyou need. Track progress against your planMarketing Plan Pro is more than just a planpreparation. It will also help guide you in theactual use and implementation of your new plan.With a live roadmap and coordinated effort, yourmarketing activities will make a measurabledifference in your business. Advice and tips atevery step Every step includes detailedexplanations and examples, including audiointroductions narrated by John Jantsch.Marketing Plan Pro powered by Duct TapeMarketing gives you the power to create acustom marketing plan and a powerful marketingsystem quickly. Extend and customize your planYou now have complete control over whatsincluded or not included in your marketing plan.Need additional spreadsheets? Simply add themto your plan outline. Marketing Plan Pro includes
    • many customization features that impress eventhe most advanced practitioners! Read moreProduct FeaturePowered by Duct Tape Marketing, providing aqpractical marketing guide upon which you canbuild your planDetailed explanations and examples includingqaudio introductions narrated by John Jantsch,renowned small-business marketing guruEasy step-by-step instructions, built-in help andqexpert guidance every step of the wayEasily forecast sales and expenses and trackqyour progress--create a solid strategy andgenerate numbers to make your strategy realFramework to help you build an action plan thatqwill lead to marketing success