being digitally frugal<br />“Lean Startups”<br />Bangalore, India<br />May, 2011<br />Arjun Chaganty<br />CTO – pepper squ...
what ‘frugality’ is not<br />Cheap<br />Frugal<br />Source: dilbert.com<br />
laptops, desktops, servers?<br />Factors<br /><ul><li> Mobility
Inbuilt UPS
 Security
 Versatility</li></ul>Consider<br /><ul><li> Laptops
 Thin Clients (for many seats)
 Virtual Servers</li></li></ul><li>working wise<br />Factors<br /><ul><li> Cost, cost & cost
 Easy of use
 Disaster recovery
 Stability</li></ul>Consider<br /><ul><li> Email:Thunderbird, hosted email
 Backup: AWS S3, Cobian
 Collaboration
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Being Digitally frugal - startups

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For a startup, being digitally frugal can not only cut costs but also make it more efficient and agile. This slide a set of tactical steps that can help control costs without being cheap

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Being Digitally frugal - startups

  1. 1. being digitally frugal<br />“Lean Startups”<br />Bangalore, India<br />May, 2011<br />Arjun Chaganty<br />CTO – pepper square<br />
  2. 2. what ‘frugality’ is not<br />Cheap<br />Frugal<br />Source: dilbert.com<br />
  3. 3. laptops, desktops, servers?<br />Factors<br /><ul><li> Mobility
  4. 4. Inbuilt UPS
  5. 5. Security
  6. 6. Versatility</li></ul>Consider<br /><ul><li> Laptops
  7. 7. Thin Clients (for many seats)
  8. 8. Virtual Servers</li></li></ul><li>working wise<br />Factors<br /><ul><li> Cost, cost & cost
  9. 9. Easy of use
  10. 10. Disaster recovery
  11. 11. Stability</li></ul>Consider<br /><ul><li> Email:Thunderbird, hosted email
  12. 12. Backup: AWS S3, Cobian
  13. 13. Collaboration
  14. 14. tasks: fengoffice
  15. 15. communication: freedcamp</li></li></ul><li>software?<br />Consider<br />Productivity<br />Open Office<br />Image editing: GIMP<br />Publishing: Scribus<br />Non-MS<br />Linux (Ubuntu)<br />No anti-virus<br />Faster on low HW<br />Join BizSpark from MS<br />
  16. 16. what are we building<br />Factors<br /><ul><li> Experience mapping
  17. 17. Features
  18. 18. Prioritization</li></ul>Wireframes quickly<br />Balsamiq.com<br />Mockingbird.com<br />Consider<br /><ul><li>balsamiq.com
  19. 19. freemind.com
  20. 20. gomockingbird.com</li></li></ul><li>which version did we send?<br />Factors<br /><ul><li> ‘Latest truth’
  21. 21. Multiple versions
  22. 22. Common repository</li></ul>Consider<br /><ul><li> Source:SVN, Git
  23. 23. DMS: Google docs, Alfresco</li></li></ul><li>going online<br />Consider<br />Domain + hosting (Linux)<br />Open Source<br />CMS: Joomla, Drupal<br />eCommerce: oscommerce, zencart<br />Crowdsource!<br />
  24. 24. sell, sell, sell…<br />Factors<br /><ul><li> Expenses
  25. 25. Time
  26. 26. Scale</li></ul>Consider<br /><ul><li>skype.com
  27. 27. mikogo.com
  28. 28. teamviewer.com</li></li></ul><li>frame it!<br />Factors<br /><ul><li> Expertise
  29. 29. Suitability
  30. 30. Support</li></ul>Consider<br /><ul><li> PHP: symfony
  31. 31. Java: spring framework
  32. 32. Python: django
  33. 33. Ruby: Ruby on Rails
  34. 34. UI: GWT, extjs, dojo, flex</li></li></ul><li>going live<br />Factors<br /><ul><li> Expertise
  35. 35. Support
  36. 36. Scalability
  37. 37. Variation in load</li></ul>Consider<br />aws.amazon.com<br />gogrid.com<br />VPS from hosting providers<br />
  38. 38. dent on the pocket<br />
  39. 39. thank you for listening<br />Arjun Chaganty<br />arjun@peppersquare.com<br />www.linkedin.com/in/arjunchaganty<br />

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