You.com: Building a Personal Brand Online for Jobseekers

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You.com: Building a Personal Brand Online for Jobseekers

  1. 1. You.com: Building a Personal Brand Online for Jobseekers It’s who you are, not what you do, that gets you hired. Stan Dimac Beyond the Resume Arik Abel | http://arikabel.com/workshops | arik.abel@gmail.com | @arikabel
  2. 2. You.com: Building a Personal Brand Online for Jobseekers If you don’t know your values, you can’t even get dressed in the morning. Mike Jaglois CEO, Uppercut Advertising Arik Abel | http://arikabel.com/workshops | arik.abel@gmail.com | @arikabel
  3. 3. You.com: Building a Personal Brand Online for Jobseekers Tactics without strategy is the noise before defeat. Sun Tzu The Art of War Arik Abel | http://arikabel.com/workshops | arik.abel@gmail.com | @arikabel
  4. 4. You.com: Building a Personal Brand Online for Jobseekers Survey Linkedin 100% I.R.L. 90% Alerts 60% Email list 60% Facebook 30% Twitter 30% Blog, site 20% Youtube :( Slideshare Arik Abel | http://arikabel.com/workshops | arik.abel@gmail.com | @arikabel
  5. 5. You.com: Building a Personal Brand Online for Jobseekers Mktg 101: Audience Problem Solution Product Price Promotion Place Arik Abel | http://arikabel.com/workshops | arik.abel@gmail.com | @arikabel
  6. 6. You.com: Building a Personal Brand Online for Jobseekers You. A Case Study [x] was trying to achieve [y] … but [z] was true… so I did [abc] which resulted in [y10]! Arik Abel | http://arikabel.com/workshops | arik.abel@gmail.com | @arikabel
  7. 7. You.com: Building a Personal Brand Online for Jobseekers Proud Moment Brand Platform Freeing people from Muse on Demand creative blocks Known by peers Professor Win-Win as a “Rainmaker” Making unhappy Boardroom Sunshine clients happy Arik Abel | http://arikabel.com/workshops | arik.abel@gmail.com | @arikabel
  8. 8. You.com: Building a Personal Brand Online for Jobseekers You’re pushing when they should be pulling. Arik Abel | http://arikabel.com/workshops | arik.abel@gmail.com | @arikabel
  9. 9. You.com: Building a Personal Brand Online for Jobseekers If you’re not evolving, you’re invisible. Arik Abel | http://arikabel.com/workshops | arik.abel@gmail.com | @arikabel
  10. 10. You.com: Building a Personal Brand Online for Jobseekers People tend to think what you tell them to think. Arik Abel | http://arikabel.com/workshops | arik.abel@gmail.com | @arikabel
  11. 11. You.com: Building a Personal Brand Online for Jobseekers The only way to influence people is to talk about what they want and show them how to get it. Dale Carnegie How to Win Friends and Influence People Arik Abel | http://arikabel.com/workshops | arik.abel@gmail.com | @arikabel
  12. 12. You.com: Building a Personal Brand Online for Jobseekers 90% of success is showing up. Woody Allen Arik Abel | http://arikabel.com/workshops | arik.abel@gmail.com | @arikabel

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