Your SlideShare is downloading. ×

Colonial Jobseekers - Social Media for the Job Search

808

Published on

Presentation to the Colonial Jobseekers group in NC. A high-level overview of the benefits and steps to using Twitter and Facebook in your job search.

Presentation to the Colonial Jobseekers group in NC. A high-level overview of the benefits and steps to using Twitter and Facebook in your job search.

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
808
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
2
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Social Media for the Job Search
  • 2. Overview Fundamentals of Any Search
    • Targeting
    • Industry
    • Company
    • Role
  • 3. Overview Fundamentals…
    • Positioning
    • Experience
    • Expertise
    • Achievement
  • 4. Overview Fundamentals…
    • Relationship Building
    • Peers
    • Influencers
    • Hiring Managers
  • 5. Overview Fundamentals…
    • Closing
    • Qualification
    • Interview
    • Negotiation
  • 6. Overview Fundamentals of a Social Search Targeting Positioning Relationships Closing
  • 7. Overview Unique Benefits of Social Media Public eye… Open door… Closing
  • 8. Overview Twitter Basics - Home Tweet Stream Tweet about work “ Retweets” @replies Search words
  • 9. Overview Twitter Basics - Profile Your tweets Tweet to peer Bio Bloglink Search for people
  • 10. Overview Facebook Basics - Group / Page Hiring manager Company vision Comment/ post
  • 11. Overview Facebook Basics - Profile Targeted ads Find pages/groups Links
  • 12. Overview Targeting
    • Who’s being social?
    • Companies
    • Industry assoc’s
    • Follow/Like
    • Listen/monitor
    • Interact
    Fundamentals of a Social Search
  • 13. Overview Fundamentals of a Social Search Positioning How can you share your expertise?
    • Share articles
    • Join conversations
    • Complete profiles
  • 14. Overview Fundamentals of a Social Search Relationships
    • Who’s being social?
    • Hiring managers
    • Peers
    • Influencers
    • Follow
    • Join conversations
    • Add value
  • 15. Overview Fundamentals of a Social Search Closing Is your online persona consistent?
    • Unified message
    • Supporting links
    • Professional polish
  • 16. Overview Small victories…
  • 17. Overview Small victories… Local influencers
  • 18. Overview Small victories… $100, 43 clicks, 700k impressions
  • 19. Overview Action Steps…
    • Pick 3 target companies
    • Find their employees on Twitter, follow them
    • Find the Facebook page, Like it
    • Search for the company name or product on Twitter, join in the chat, share their articles
    • Repeat…

×