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Research blogs
Research blogs
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Research blogs
Research blogs
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Research blogs
Research blogs
Research blogs
Research blogs
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Research blogs

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Presentation discussing the benefits of research blogs and their usefulness for science journalism at the Gothenburg Science Festival 10th of May 2011

Presentation discussing the benefits of research blogs and their usefulness for science journalism at the Gothenburg Science Festival 10th of May 2011

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Transcript

  • 1. Research blogging
    Beyond the Ivory Tower
    Åsa M Larsson, PhD
    Societas Archaeologica Upsaliensis
    www.sau.se
  • 2. Research blogging
    • Why blog?
    • 3. Battleground or meeting place?
    • 4. Researchers vs the Public
    • 5. Researchers vs the Media
    • 6. The future?
  • ANONYMOUS
    COLLECTIVE
    NON-PROFIT
    INDIVIDUAL
    OFFICIAL
    PROFESSIONAL
  • 7. Why blog?
    First post: 23 May 2007
    Communication
    Response
    Relevance
    Fun!
  • 8. Problem: What researchers learnto do…
  • 9. Research blogging – 7 golden rules
    Be passionate - not emotional
    Write short, writeregularly
    Process, not just results
    Ask yourreaders’ opinion
    Answercomments
    Be generous – Link!
    Stand by yourconvictions, butadmityourmistakes
  • 10. Read otherblogs, comment
    Take part in currentdebates
    Review published research
    LINK!
    Research blogging – Howto get started
  • 11. Whatareweafraidof…?
  • 12. A threatto science journalism?
    Apprehension:
    Marginalising science journalists
    Publishing results online independently
    Usingblogsto attack articles, programmes, journalists
  • 13. Lost in translation
  • 14. Why blogsare vital to researchers and journalists
    Practicecommunication
    The public
    Media
    Peers
    Directresponse – fast and visible!
    Continuousconversation – relationshipbuilding
  • 15. Yourblog – your garden
    Platform: digital real estate
    Training area in communication
    Digital archive: categories, keywords, searchengines
    From tinyseedsto a bountifulharvest

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