Research blogs

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Presentation discussing the benefits of research blogs and their usefulness for science journalism at the Gothenburg Science Festival 10th of May 2011

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Research blogs

  1. 1. Research blogging<br />Beyond the Ivory Tower<br />Åsa M Larsson, PhD<br />Societas Archaeologica Upsaliensis<br />www.sau.se <br />
  2. 2. Research blogging<br /><ul><li>Why blog?
  3. 3. Battleground or meeting place?
  4. 4. Researchers vs the Public
  5. 5. Researchers vs the Media
  6. 6. The future?</li></li></ul><li>ANONYMOUS<br />COLLECTIVE<br />NON-PROFIT<br />INDIVIDUAL<br />OFFICIAL<br />PROFESSIONAL<br />
  7. 7. Why blog?<br />First post: 23 May 2007<br />Communication<br />Response<br />Relevance<br />Fun!<br />
  8. 8. Problem: What researchers learnto do…<br />
  9. 9. Research blogging – 7 golden rules<br />Be passionate - not emotional<br />Write short, writeregularly<br />Process, not just results<br />Ask yourreaders’ opinion<br />Answercomments<br />Be generous – Link!<br />Stand by yourconvictions, butadmityourmistakes<br />
  10. 10. Read otherblogs, comment<br />Take part in currentdebates<br />Review published research<br />LINK!<br />Research blogging – Howto get started<br />
  11. 11. Whatareweafraidof…?<br />
  12. 12. A threatto science journalism?<br />Apprehension:<br />Marginalising science journalists<br />Publishing results online independently<br />Usingblogsto attack articles, programmes, journalists<br />
  13. 13. Lost in translation<br />
  14. 14. Why blogsare vital to researchers and journalists<br />Practicecommunication<br />The public<br />Media<br />Peers<br />Directresponse – fast and visible!<br />Continuousconversation – relationshipbuilding<br />
  15. 15. Yourblog – your garden<br />Platform: digital real estate<br />Training area in communication<br />Digital archive: categories, keywords, searchengines<br />From tinyseedsto a bountifulharvest<br />

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