E-Iran in perspective

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Talk: E-Iran in perspective
Amir-Esmaeil Bozorgzadeh, Managing Partner, Conovi

ArabNet Digital Summit 2013, June 24-26, The Atlantis, Palm, Dubai

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E-Iran in perspective

  1. 1. Digital  Iran  Unveiled   @Arabnet,  Dubai  –  June  25th,  2013  
  2. 2. -  An  incubator  of  digital  ventures,  launched  in  June  2012  in  partnership  with  Pars  Online,  the   largest  private  internet  service  provider  in  Iran  (approx.  300K  ADSL  subscribers).   -  Two  ventures  since  incepLon:   ① Chimigi  –  Iran’s  first  online  research  panel  (over  a  quarter  of  a  million  subscribers)   ② Emperatoor  Online  –  massive  mul@player  online  game   Conovi  background   Emperatoor Online Chimigi homepage
  3. 3. Iran’s  digital  ecosystem   79 million population 53% internet penetration 42 million internet users Probably more accurate in terms of actual access than active internet users
  4. 4. Internet  users  in  MENA  (million)  -­‐  IWS   Egypt Iran Iraq Saudi Arabia Yemen Syria United Arab Emirates Jordan Lebanon Oman Kuwait Qatar Bahrain 0 5 10 15 20 25 30 35 40 45
  5. 5. 205
  6. 6. A  rising  Lde  in  innovaLve  events   445 entrepreneurs, comprising 45 teams
  7. 7. 3  telecoms,  but  only  one  with  3G   Only current 3G operator, not for long though… Joint-venture between South African MTN (49-51 split) 1st 2nd 3rd
  8. 8. What  about  e-­‐commerce?   No credit cards (except foreign) Debit Cards = 90%+ (Shetab) PayPal equivalents on the rise Mobile solutions in their infancy
  9. 9. “At  least  once  a    week”  Iranians…   26% purchase online via shetab 47% access online banking 22% look for deals online Approx. 20 daily deal sites have launched in the past 18 months
  10. 10. Online  MMO  games  popular   ARPU is typically USD $4-5 higher than regional counterparts
  11. 11. Online  adverLsing   11,000 websites, 1,500 advertisers, 9 million unique visitors per month
  12. 12. VPN is required for each one except Google+ and Cloob (local) Social Media in Iran – 2,300 sample
  13. 13. Iran is the world’s largest blogosphere relative to its population
  14. 14. One of Yahoo’s leading markets Web usage in Iran – 800 sample
  15. 15. Digital Iran 2.0 – 750 sample
  16. 16. Certainly skewed but still very indicative of the internet population in Iran
  17. 17. Approx. 90% visit foreign websites even though they prefer Farsi to English. -Pars Online fact
  18. 18. Mobile and communications sanctions have been lifted
  19. 19. “Officially” left Iran summer 2012
  20. 20. Send  me  an  email  if  you  want  this  presentaLon   and/or  the  data  sets  for  the  syndicated  surveys     amir@conovi.com   www.conovi.com  to  view  the  full  infographics   Also check out the OFAC update “Internet Freedom” March 20th, 2012

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