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Women ride the waves AN EXCITING SPONSORSHIP PROPOSAL  POWERED BY AQUASAIL
Sailebrate Women’s day  8 th  March 2012| Mumbai Harbour Aquasail  is proud to bring to you a high energy regatta where 75...
<ul><li>Women Ride The Waves </li></ul><ul><ul><li>Overview </li></ul></ul><ul><ul><li>The invitees </li></ul></ul><ul><ul...
Women Power on the Sea Exploring Horizons <ul><li>75 successful and high powered women sailebrate the power of womanhood t...
Format  <ul><li>Day 1: Sunday: Rotating Race sessions </li></ul><ul><ul><li>Homemakers and working women get together  </l...
Profile  <ul><li>Successful Women From Corporate India and industry  </li></ul><ul><ul><li>CEOs, CXOs </li></ul></ul><ul><...
Women Ride the Waves :  Objectives <ul><li>Great Networking : powerful  and engaging </li></ul><ul><li>High reward : excit...
Format geared for networking <ul><li>40 per day across segments </li></ul><ul><ul><li>Engaging  and high powered  </li></u...
Unique and Relevant Branding <ul><li>Branding </li></ul><ul><ul><li>Venue branding : Exclusive/ tasteful  </li></ul></ul><...
Meet brand objectives: Tailor made solutions <ul><li>Fix Meetings/ demos / experience  </li></ul><ul><li>Information shari...
Media Connect <ul><li>Tie ups with well defined  media partners for additional coverage  </li></ul><ul><li>Previous tie up...
Sponsorship benefits  HR HEADS REGATTA  Presenting  Series Sponsor  Per day sponsor  Media / association partner  Comments...
Sponsorship benefits contd and costs  Partners in relevant areas may also be on board : technology/ hospitality partner et...
Additional Benefits <ul><li>Aquasail will provide Title Sponsor 20 vouchers worth Rs 6000 each for specific defined use to...
Sponsor Benefits Opportunity to Network with high powered and potential women Create product awareness/ sales related Asso...
Sailing with Aquasail Ride the Waves
Aquasail Regattas : Delighted Clients Regatta Profile Participants Objective Client response SYNCHRONOCITY  CHROs  of larg...
Illustration : Forbes India Aquasail Regatta  <ul><li>International racing format </li></ul><ul><li>Designed for lasting  ...
Consumer Talk
Pioneering Sailing In India <ul><li>Aquasail Yachting Academy  </li></ul><ul><li>SAILIENCE  </li></ul><ul><li>Sailing Holi...
Inspiring Excellence  <ul><li>Successful Corporate Lawyer </li></ul><ul><li>Achieving Excellence </li></ul><ul><ul><li>Ind...
Diverse fleet of world class boats <ul><li>Cruising boats  </li></ul><ul><ul><li>Great brands  </li></ul></ul><ul><ul><li>...
Safety and processes : world benchmarks <ul><li>Best practices based on 3 decades of sailing experience </li></ul><ul><li>...
Terms and Conditions <ul><li>All purchase orders should be addressed to  “Aquasail Distribution Company Pvt. Ltd” </li></u...
Contact Details Aquasail Zia Hajeebhoy Director, Aquasail [email_address] 91 98677 48509 Kashmira Wadekar Sr. Business Dev...
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Sponsorship opportunity women set sail with aquasail

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  • Transcript of "Sponsorship opportunity women set sail with aquasail"

    1. 1. Women ride the waves AN EXCITING SPONSORSHIP PROPOSAL POWERED BY AQUASAIL
    2. 2. Sailebrate Women’s day 8 th March 2012| Mumbai Harbour Aquasail is proud to bring to you a high energy regatta where 75 women will sail and race over a period of 2 - 3 days. Sailebrate the power and progress of women of today in a unique and vibrant way!! 8 th March 2012| Mumbai Harbour Set sail and create a connect with women of today!
    3. 3. <ul><li>Women Ride The Waves </li></ul><ul><ul><li>Overview </li></ul></ul><ul><ul><li>The invitees </li></ul></ul><ul><ul><li>The format </li></ul></ul><ul><ul><li>Objectives </li></ul></ul><ul><ul><li>Why sponsor: benefits </li></ul></ul><ul><ul><li>Sponsorship options and costs </li></ul></ul><ul><li>Aquasail Regattas in the past </li></ul><ul><li>About Aquasail </li></ul><ul><li>Contact us </li></ul>The contents
    4. 4. Women Power on the Sea Exploring Horizons <ul><li>75 successful and high powered women sailebrate the power of womanhood together </li></ul><ul><li>600 Plus invites through Aquasail Sponsors and Association Partners </li></ul><ul><li>Profile </li></ul><ul><ul><li>Senior corporate women in large MNC and family owned companies </li></ul></ul><ul><ul><li>Women Entrepreneurs </li></ul></ul><ul><ul><li>Homemakers with a difference </li></ul></ul><ul><li>Media & association partners : </li></ul><ul><ul><li>We will reach out to targeted media but this is not the focus (can be included) </li></ul></ul><ul><li>The format </li></ul><ul><ul><li>Sharing and dialogue : women progress and power </li></ul></ul><ul><ul><li>Networking lunch </li></ul></ul><ul><ul><li>Sailing in teams : woman energy </li></ul></ul><ul><ul><li>Prize distribution and cocktails </li></ul></ul><ul><li>Integrate your brand </li></ul><ul><ul><li>Talk on women empowerment </li></ul></ul><ul><ul><li>Product offers (relevant) </li></ul></ul><ul><ul><li>Fix meetings / appointments </li></ul></ul><ul><ul><li>Demo a product </li></ul></ul>
    5. 5. Format <ul><li>Day 1: Sunday: Rotating Race sessions </li></ul><ul><ul><li>Homemakers and working women get together </li></ul></ul><ul><ul><li>Registration to participate: media led </li></ul></ul><ul><ul><li>Main participation by invitation </li></ul></ul><ul><li>Day 2: : Corporate Women explore Horizons </li></ul><ul><ul><li>40 invitees </li></ul></ul><ul><ul><li>Discuss empowerment </li></ul></ul><ul><li>Day 3: 8th March Tuesday </li></ul><ul><ul><li>Women nominations pay to participated and experience the power of women </li></ul></ul><ul><ul><li>Structured for learning and experiencing </li></ul></ul><ul><ul><li>40 to 60 women will sail and race in 2 or 3 sessions </li></ul></ul>Different women from different walks of life. CUSTOMIZED TO SPONSOR OBJECTIVES WHERE POSSIBLE <ul><ul><li>A powerful forum for corporate Indian women to participate in and through sailing unlock the power within </li></ul></ul><ul><ul><li>4o high powered women from corporate India and industry wills share thoughts and set sail </li></ul></ul>
    6. 6. Profile <ul><li>Successful Women From Corporate India and industry </li></ul><ul><ul><li>CEOs, CXOs </li></ul></ul><ul><ul><li>Corporate Thought leaders </li></ul></ul><ul><ul><li>Entrepreneurs </li></ul></ul><ul><li>Thought leaders </li></ul><ul><ul><li>Authors </li></ul></ul><ul><ul><li>Artists & others </li></ul></ul><ul><li>Professionals </li></ul><ul><ul><li>Successful lawyers, doctors, actors and other professional women </li></ul></ul><ul><li>Todays woman </li></ul><ul><ul><li>Home makers </li></ul></ul><ul><ul><li>Corporate managers </li></ul></ul><ul><ul><li>Others </li></ul></ul><ul><li>Reaching out </li></ul><ul><ul><li>Associations </li></ul></ul><ul><ul><li>Corporate India </li></ul></ul><ul><ul><li>Clubs </li></ul></ul><ul><ul><li>Media </li></ul></ul><ul><ul><li>Online </li></ul></ul>Women who are successful and those who aspire Women of Today and tomorrow !!
    7. 7. Women Ride the Waves : Objectives <ul><li>Great Networking : powerful and engaging </li></ul><ul><li>High reward : exciting never before memorable experience </li></ul><ul><li>Unique : niche, first time in India </li></ul><ul><li>Superb imagery : association with success, aspiration, uniqueness passion, excitement and excellence </li></ul><ul><li>Clutter breaking branding – on and off water </li></ul><ul><li>Brand integration: Tailor the event to meet brand objectives – can demo product / organization if you want </li></ul><ul><ul><li>‘ Learning, experiencing, engaging . The platform is incredible!!” </li></ul></ul>
    8. 8. Format geared for networking <ul><li>40 per day across segments </li></ul><ul><ul><li>Engaging and high powered </li></ul></ul><ul><li>Conference presentation </li></ul><ul><ul><li>Relevant to the event </li></ul></ul><ul><ul><li>Integrated with sponsor objectives </li></ul></ul><ul><li>Regatta Lunch </li></ul><ul><ul><li>Great opportunity to mingle and talk </li></ul></ul><ul><li>Sailing and racing and cruising </li></ul><ul><ul><li>Networking in small teams </li></ul></ul><ul><li>Prize giving and networking cocktails </li></ul><ul><ul><li>High energy, informal atmosphere </li></ul></ul><ul><li>Casual and yet high powered the perfect setting </li></ul>Engage, excite, involve: with a difference
    9. 9. Unique and Relevant Branding <ul><li>Branding </li></ul><ul><ul><li>Venue branding : Exclusive/ tasteful </li></ul></ul><ul><ul><li>Prizes, souvenirs, score boards etc.. </li></ul></ul><ul><ul><li>On water branding: boats, buoys, flags etc.. </li></ul></ul><ul><li>Pre event and post event branding </li></ul><ul><ul><li>Website : build anticipation, announce results, photos etc.. </li></ul></ul><ul><ul><li>Collaterals / invites etc. </li></ul></ul><ul><li>Media and press releases </li></ul><ul><li>Memorabilia : Something they will cherish </li></ul>
    10. 10. Meet brand objectives: Tailor made solutions <ul><li>Fix Meetings/ demos / experience </li></ul><ul><li>Information sharing </li></ul><ul><li>Product / organization awareness </li></ul><ul><li>Relationship building </li></ul><ul><li>Launch a relevant product or concept </li></ul>Based on the sponsor objectives we build in the brand experience
    11. 11. Media Connect <ul><li>Tie ups with well defined media partners for additional coverage </li></ul><ul><li>Previous tie ups for other regattas have been with </li></ul><ul><ul><li>CNBC TV 18 </li></ul></ul><ul><ul><li>Forbes India </li></ul></ul><ul><ul><li>Bombay times </li></ul></ul><ul><li>Association Partners </li></ul><ul><ul><li>In talks to ensure profile is met </li></ul></ul><ul><ul><li>Many partners are keen </li></ul></ul>
    12. 12. Sponsorship benefits HR HEADS REGATTA Presenting Series Sponsor Per day sponsor Media / association partner Comments Number of sponsors 1 only 3 per day To Be Decided Presented by (XXX) Yes No Co hosts Keynote speech Yes No No Sponsor speaker Introduction Speech Yes Yes No Award presentation Winning awards Other awards No On water Branding Yes Yes No Venue Branding Prominent Yes Yes Prominence to presenting sponsor Table space (where possible) Yes Yes No Invitees Yes Yes Yes Should be in line with profile
    13. 13. Sponsorship benefits contd and costs Partners in relevant areas may also be on board : technology/ hospitality partner etc. HR HEADS REGATTA Presenting Associate Media / association partner Comments Marketing collaterals Racing rules etc. Yes Yes Yes Branding prominence for presenting sponsor Forms / certificates Yes Yes Yes Online presence Pre event on both websites All days For the day Second level Regatta website Yes Yes Yes Web promo Yes no no If fits with profile Post report Yes Yes Yes Special promotion Yes No No Fit with event Special brand mention yes Yes No Integrate thru promotion Entry passes 5 3 3 Per event COST 12 LACS 3 LACS per day 3 LACS per day Co for all 3 days 7.5 lacs
    14. 14. Additional Benefits <ul><li>Aquasail will provide Title Sponsor 20 vouchers worth Rs 6000 each for specific defined use to series sponsor </li></ul><ul><li>Media PR – sponsor names will be part of PR releases </li></ul><ul><li>Visibility of Aquasail website (regattas site) is a true add on benefit and creates online presence </li></ul><ul><li>Sponsor can </li></ul><ul><ul><li>Can talk about relevant product / offers </li></ul></ul><ul><ul><li>Can fix meetings </li></ul></ul><ul><ul><li>Work on other ways to ensure reach goes beyond the event </li></ul></ul>
    15. 15. Sponsor Benefits Opportunity to Network with high powered and potential women Create product awareness/ sales related Association with imagery of Sailing: Exclusive, Unique, Aspiration Build in corporate / brand message
    16. 16. Sailing with Aquasail Ride the Waves
    17. 17. Aquasail Regattas : Delighted Clients Regatta Profile Participants Objective Client response SYNCHRONOCITY CHROs of large organizations 60 Networking with influencers in HR community Great networking Superb experince Forbes India CEOs and business owners 230 Networking with customers and new customers High networking Very rewarding Thomson Reuters CXOs and key stake holders 25 Building relationships Built relationships Want to do on going events Citibank Business owners/ HNIs 25 Reward and building relationships Very rewarding for the clients RMs very happy DELL CTOS/ CIOS 60 plus Relationship building Broke some previous barriers that they were trying to and cemented a large deal Thomas Cook Consulate Consular people: key stake holders 75 plus Building relationships The impact during the season was tangible – got great relationships and direct impact on the work (visas etc.) Thomas Cook Indulgence Customers / media/ other stake holders 40 Launching the Indulgence holidays Created media awareness and image association with unique holidays Trillion IT Solutions CTOs, CIOs and IT heads 50 Entry of a company into India – relevant target audience awareness Great leads generated
    18. 18. Illustration : Forbes India Aquasail Regatta <ul><li>International racing format </li></ul><ul><li>Designed for lasting impact and build up </li></ul><ul><li>230 CEOs and business owners </li></ul><ul><li>Citibank, Autohanger, Cox and Kings, Jet Airways, Provogue and Nautica </li></ul><ul><li>Royal Bombay Yacht Club and Aquasail Training Centre, Mandwa </li></ul>What was most unique and made the entire event amazing was the racing format. CEOs, business leaders and their spouses who had never sailed before sailed and raced competitively getting completely immersed in the activity and the overall spirit. The excitement at each of the events was electric. All that everyone said was ‘can we come back for more? Exhilarating, liberating, pulsating, fascinating, entertaining, energizing interesting!!!! Yogi Sriram, ED L&T
    19. 19. Consumer Talk
    20. 20. Pioneering Sailing In India <ul><li>Aquasail Yachting Academy </li></ul><ul><li>SAILIENCE </li></ul><ul><li>Sailing Holidays </li></ul><ul><li>Yacht advisory </li></ul><ul><li>Marina infrastructure </li></ul>Creating world class boating experiences Over 10000 people Aquasailed!
    21. 21. Inspiring Excellence <ul><li>Successful Corporate Lawyer </li></ul><ul><li>Achieving Excellence </li></ul><ul><ul><li>India’s First Gold on International Waters: 1989: Asian Championships China </li></ul></ul><ul><ul><li>1993 & 1995: Enterprise World Championships Zimbabwe and South Africa </li></ul></ul><ul><ul><li>1997: UK Championships Silver– Best result ever for any Asian </li></ul></ul><ul><li>Coach Par Excellence – Inspiring Youth </li></ul><ul><ul><li>Junior Squad coached by Shakeel won India its First Gold Medal at The Junior Cadet World Championships </li></ul></ul><ul><ul><li>Honorary officer at the Sea Cadet Corps </li></ul></ul><ul><li>Spearheading the leisure boating industry </li></ul><ul><ul><li>Founded the Indian Marine Federation </li></ul></ul>Shakeel Kudrolli: M.D. Aquasail
    22. 22. Diverse fleet of world class boats <ul><li>Cruising boats </li></ul><ul><ul><li>Great brands </li></ul></ul><ul><ul><li>25 feet to 40 feet </li></ul></ul><ul><ul><li>Keel boats and catamarans </li></ul></ul><ul><li>Sports and training boats </li></ul><ul><ul><li>Worlds best brands </li></ul></ul><ul><li>Powerboats </li></ul><ul><li>Beach dinghies and catamarans </li></ul><ul><li>Kayaks and windsurfers </li></ul>
    23. 23. Safety and processes : world benchmarks <ul><li>Best practices based on 3 decades of sailing experience </li></ul><ul><li>Equipment </li></ul><ul><ul><li>Certified buoyancy aids and lifejackets </li></ul></ul><ul><ul><li>Rescue boats with trained personnel </li></ul></ul><ul><ul><li>First aid: trained personnel at venue </li></ul></ul><ul><li>Skippers </li></ul><ul><ul><li>Expert team: international and national level sailors </li></ul></ul><ul><ul><li>Passionate and competent </li></ul></ul><ul><li>Safety is a priority at all time </li></ul>
    24. 24. Terms and Conditions <ul><li>All purchase orders should be addressed to “Aquasail Distribution Company Pvt. Ltd” </li></ul><ul><li>Terms of payment: 100% advance along with PO in advance </li></ul><ul><li>Service tax and other related taxes are chargeable on actual </li></ul><ul><li>Both parties, the sponsor/partner will appoint a person who will act as a single point contact for all deliverables, invoicing, etc.. pertaining to this conference </li></ul><ul><li>Any services, special requests other than the scope of this proposal will be charged extra as the case might be </li></ul><ul><li>This proposal is confidential and for consumption by the client only – please do not forward this to any external party or associate without prior written consent of Enigma leadership team </li></ul><ul><li>All errors and omissions exempted </li></ul>
    25. 25. Contact Details Aquasail Zia Hajeebhoy Director, Aquasail [email_address] 91 98677 48509 Kashmira Wadekar Sr. Business Development Manager [email_address] 91 90044 93217 91 22 43600100 www.aquasailindia.com www.aquasailregattas.com WELCOME ONBOARD!!
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