SPOT presentation deck (Business of Design, CCA GRAD DESIGN 2011) team BOWHOUSE

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team BOWHOUSE
Stephan Charbit
scharbit@cca.edu

Matthew Bowers
mbowers@cca.edu

April He
she@cca.edu

Adan Garcia-Bugarin
agarcia-bugarin@cca.edu

Aarati Gopal
scharbit@cca.edu agopal@cca.edu

California College of the Arts

Published in: Design, Lifestyle, Business
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SPOT presentation deck (Business of Design, CCA GRAD DESIGN 2011) team BOWHOUSE

  1. 1. TEAM BOWHOUSE Matthew Bowers Stephan Charbit Adan Garcia-Bugarin Aarati Gopal April He BUSINESS OF DESIGN CCA 2011
  2. 2. DOGS INAMERICA
  3. 3. DOGS INAMERICA
  4. 4. DOGS INAMERICA
  5. 5. DOGS INAMERICA
  6. 6. DOGS INAMERICA
  7. 7. “BUDDIES”& “KIDS” DOG = CHILD DOG = BEST FRIEND
  8. 8. SEPARATIONANXIETY SCHOOL WORK SOCIAL LIFE
  9. 9. NUTS& BOLTS BASE UNIT DETACHABLE UNIT APPLICATION
  10. 10. THEaPPLICATION PLATFORMS: iOS ANDROID SYMBIAN
  11. 11. THEaPPLICATION UPDATES YOU WHEN YOUR DOG: BARKS CRIES RUNS ESCAPES
  12. 12. THEaPPLICATION UPDATES YOU WHEN YOUR DOG: BARKS CRIES RUNS ESCAPES
  13. 13. THEaPPLICATION LIVE VIDEO: 1 FIXED CAMERA 1 DOG-MOUNTED CAMERA RECORD ANYTIME PAN AND ZOOM NIGHT VISION
  14. 14. THEaPPLICATION EXTEND SPOT: MULTIPLE USERS PHOTO & VIDEO GALLERY SHARE CONTENT ONLINE ADD MORE CAMERAS
  15. 15. BRIDGINGTHE GAP DO EK G GT DA DO YC AR IC E S ON N A PA DOG -S IT T E H R I T EC LOG HUMANS MACHINES
  16. 16. OLD & NEWTRICKS BLOGOSPHERE SPOT ADVOCATES NTS EVE ONLINE PET FASHION WEEK NYC I PR (ONLINE ADVERTISING) NT (KEYWORD ADVERTISING) LOCAL DOG PUBLICATIONS & DOG MAGAZINES VIRAL VIDEOS
  17. 17. GETTIN’BISQUITS PROJECTED FIGURES YEAR ONE: 100,000 UNITS SOLD $211,000 PROFIT YEAR TWO: 200,000 UNITS SOLD $1,078,000 PROFIT $100
  18. 18. THANK YOU! THE PLAYFUL WAY TO KEEP YOUR BEST FRIEND CLOSE!

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