RIOA NEW DEVELOPMENT MODEL       by
CATCH THE WAVE                             HISTORIC WINDOW                             OF OPPORTUNITYOPPORTUNITY          ...
ENSURING AND MAINTAININGSUCCESS AND OPPORTUNITYPOST-OIL, POST-OLYMPICS …
… BY DEFINING A SUSTAINABLE   DEVELOPMENT MODEL
“ THE 21ST-CENTURY GLOBAL ECONOMY HAS        GENERATED A NEW RESPONSIBILITY:      STAYING AHEAD OF THE COMPETITION …   … F...
RIO TODAY
PEOPLEHISTORIC EXPERTISE IN   FAVELA BARRIO I (1995), II (2000)                        III (2010) URBAN REGENERATIONURBAN ...
PLANETDEFINING THE AGENDA   RIO 1992 CONFERENCE HELPED                      SHAPE THE 1997 KYOTOFOR SUSTAINABILITY    PROT...
PROFITINVESTMENT           RECENT UPGRADING TO                     INVESTMENT LEVELSOPPORTUNITIES HAVE   (MOODY’S: BAA2; F...
PEOPLE        PLANET    PROFIT RIO HAS STRONG TRACK RECORDSIN ALL KEY SUSTAINABLE QUALITIES
CHALLENGESWITH 85% OF ITS PEOPLE LIVING    75% OF SINGLE-FAMILY HOMES ININ CITIES, BRAZIL HAS A GLOBAL   BRAZIL ARE BUILT ...
BRAZIL, AND RIO IN PARTICULAR,           ARE LEADERS    IN GLOBAL URBAN TRENDS         INDIA, BY CONTRAST, IS STILL EXPLOR...
THE INFORMAL ECONOMY IS BOTHA LIABILITY, AND AN OPPORTUNITY  FORMALIZATION WILL RAISERIO’S GLOBAL COMPETITIVENESS
STRONG TRACK RECORD            +GLOBAL URBAN LEADERSHIP            =UNIQUE INNOVATIVE INDUSTRY IN URBAN SUSTAINABILITY
“ THE COMPETITIVENESS OF SECTORS MATTERSMORE THAN THE MIX OF THE ECONOMY AS A WHOLE …   … TO GENERATE JOBS, [LOCAL] SERVIC...
INNOVATIVE INDUSTRY ENGINE            EDUCATION        BUSINESSGROWTH MODEL AS USED IN TEL AVIV, BOSTON, SILICON VALLEY, L...
INCLUDING LOCAL BUSINESSESGLOBAL BUSINESSES INCREASINGLY DEPENDON STARTUPS FOR INNOVATION              EDUCATION          ...
ATTRACTING THE RIGHT PARTNERS                EDUCATION         BUSINESS  UNIVERSITY                              MULTI NAT...
DRIVING URBAN REGENERATIONFORMALIZATION       EDUCATION          BUSINESS   FORMALIZATION   •    LABORATORY FOR URBAN INNO...
WAYS TO REALIZE THIS NEW MODEL URBAN POLICY                        INVESTMENT MODELS                EDUCATION     BUSINESS...
EXAMPLE: CANARY WHARFFLAGSHIP FOR LONDON     BENEFIT OF THEAS A FINANCIAL CENTRE   ENGLISH LANGUAGEMODEL FOR SIMILAR      ...
CANARY WHARF’S SUCCESSWAS DRIVEN BY LONDON’S USP   RIO’S ENTERPRISE ZONESHOULD BE DRIVEN BY RIO’S USP
CANARY WHARF, LONDON, 1987          PROFIT
MASDAR, ABU DHABI, 2006   PROFIT    PLANET
RIO DE JANEIRO, 2012?       PEOPLE  PLANET    PROFIT
OBRIGADO
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Rio de Janeiro Urban Development Model

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An inclusive urban development model for Rio de Janeiro

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Rio de Janeiro Urban Development Model

  1. 1. RIOA NEW DEVELOPMENT MODEL by
  2. 2. CATCH THE WAVE HISTORIC WINDOW OF OPPORTUNITYOPPORTUNITY EVENTS PRE-SALT PEAK OIL OLYMPICS WORLD CUP 2000 2010 2020 2030 2040 2050
  3. 3. ENSURING AND MAINTAININGSUCCESS AND OPPORTUNITYPOST-OIL, POST-OLYMPICS …
  4. 4. … BY DEFINING A SUSTAINABLE DEVELOPMENT MODEL
  5. 5. “ THE 21ST-CENTURY GLOBAL ECONOMY HAS GENERATED A NEW RESPONSIBILITY: STAYING AHEAD OF THE COMPETITION … … FOR CITIES TO HAVE SUSTAINED SUCCESS, THEY MUST COMPETE FOR THE GRAND PRIZE: INTELLECTUAL CAPITAL AND TALENT” MICHAEL BLOOMBERG, MAYOR NEW YORK CITYSOURCE: FINANCIAL TIMES, ‘CITIES MUST BE COOL, CREATIVE AND IN CONTROL’ (2012)
  6. 6. RIO TODAY
  7. 7. PEOPLEHISTORIC EXPERTISE IN FAVELA BARRIO I (1995), II (2000) III (2010) URBAN REGENERATIONURBAN REGENERATION PROJECTSAND SOCIAL PROGRAMS SUBJECT OF STUDIES BY ACCLAIMED ACADEMIC INSTITUTIONS (MIT, COLUMBIA, BERKELEY) PEOPLE MORAR CARIOCA (2010-2020) MINHA CASA, MINHA VIDA (2009-2016) PLANET PROFIT UPP POLICE PACIFICATION PROGRAMS (40 UNITS BY 2014)
  8. 8. PLANETDEFINING THE AGENDA RIO 1992 CONFERENCE HELPED SHAPE THE 1997 KYOTOFOR SUSTAINABILITY PROTOCOLWORLDWIDE RIO+20 2012 IS ANTICIPATED TO BE AS PIVOTAL FOR KYOTO’S 2020 SUCCESSOR BRAZIL WAS THE FIRST COUNTRY PEOPLE WITH A TRIPLE BOTTOM LINE STOCK INDEX (BOVESPA-ISE) BVRIO IS THE FIRST SUSTAINABLE STOCK EXCHANGE WORLDWIDE PLANET PROFIT A HISTORIC CONTEXT OF CLEAN ENERGY (BIOFUEL, HYDROPOWER)
  9. 9. PROFITINVESTMENT RECENT UPGRADING TO INVESTMENT LEVELSOPPORTUNITIES HAVE (MOODY’S: BAA2; FITCH: BBB)NEVER BEEN BETTER VERY SUCCESSFUL IN ATTRACTING FDI (1ST CITY IN LATIN AMERICA, 4TH IN THE WORLD) PEOPLE CREATION OF STOCK EXCHANGE FOR SUSTAINABLE ASSETS BOLSA VERDE RIO (BVRIO) CITIGROUP: RIO IN TOP 40 OF PLANET PROFIT CITIES THAT ARE FINANCIALLY MATURE
  10. 10. PEOPLE PLANET PROFIT RIO HAS STRONG TRACK RECORDSIN ALL KEY SUSTAINABLE QUALITIES
  11. 11. CHALLENGESWITH 85% OF ITS PEOPLE LIVING 75% OF SINGLE-FAMILY HOMES ININ CITIES, BRAZIL HAS A GLOBAL BRAZIL ARE BUILT INFORMALLY1LEADERSHIP POSITION 40% OF THE BRAZILIANWITH 37M PEOPLE, THE RIO- ECONOMY IS INFORMAL (SECONDSAO PAULO EXTENDED ONLY TO RUSSIA AT 46%)2METROPOLITAN REGIONEXCEEDS TOKYO-YOKOHAMA BRAZIL’S ECONOMY COULD GROW WITH +1.5 % A YEAR IF IT WOULD FIGHT INFORMALITY2 1.  SOURCE: WORLD BUSINESS COUNCIL FOR SUSTAINABLE DEVELOPMENT, TRANSFORMING THE MARKET (2009) 2.  SOURCE: MCKINSEY QUARTERLY (JANUARY 2005)
  12. 12. BRAZIL, AND RIO IN PARTICULAR, ARE LEADERS IN GLOBAL URBAN TRENDS INDIA, BY CONTRAST, IS STILL EXPLORING WHETHER ITS FUTURE SHOULD BE URBAN11. SOURCE: MCKINSEY GLOBAL INSTITUTE
  13. 13. THE INFORMAL ECONOMY IS BOTHA LIABILITY, AND AN OPPORTUNITY FORMALIZATION WILL RAISERIO’S GLOBAL COMPETITIVENESS
  14. 14. STRONG TRACK RECORD +GLOBAL URBAN LEADERSHIP =UNIQUE INNOVATIVE INDUSTRY IN URBAN SUSTAINABILITY
  15. 15. “ THE COMPETITIVENESS OF SECTORS MATTERSMORE THAN THE MIX OF THE ECONOMY AS A WHOLE … … TO GENERATE JOBS, [LOCAL] SERVICE-SECTOR COMPETITIVENESS IS THE KEY ”SOURCE: MCKINSEY GLOBAL INSTITUTE, HOW TO COMPETE AND GROW (2010)
  16. 16. INNOVATIVE INDUSTRY ENGINE EDUCATION BUSINESSGROWTH MODEL AS USED IN TEL AVIV, BOSTON, SILICON VALLEY, LONDON SHOREDITCH AND NEW YORK CITY
  17. 17. INCLUDING LOCAL BUSINESSESGLOBAL BUSINESSES INCREASINGLY DEPENDON STARTUPS FOR INNOVATION EDUCATION BUSINESS APPRENTICESHIPS STARTUPS LOCAL SERVICES
  18. 18. ATTRACTING THE RIGHT PARTNERS EDUCATION BUSINESS UNIVERSITY MULTI NATIONAL SUBSIDIARIES AND LOCAL BUSINESSES CORPORATE UNIVERSITIES CORPORATE R&D VENTURE CAPITAL
  19. 19. DRIVING URBAN REGENERATIONFORMALIZATION EDUCATION BUSINESS FORMALIZATION •  LABORATORY FOR URBAN INNOVATION •  FORMALIZATION OF INFORMAL MARKET
  20. 20. WAYS TO REALIZE THIS NEW MODEL URBAN POLICY INVESTMENT MODELS EDUCATION BUSINESSCITY BRANDING BUSINESS MODELS ENTERPRISE ZONE
  21. 21. EXAMPLE: CANARY WHARFFLAGSHIP FOR LONDON BENEFIT OF THEAS A FINANCIAL CENTRE ENGLISH LANGUAGEMODEL FOR SIMILAR TIME ZONE IN BETWEENDEVELOPMENTS TOKYO AND NEW YORKWORLDWIDE STOCK MARKETSTHANKS EXISTENCE TO SERVING REALRELAXED REGULATIONS BACKOFFICE DEMANDFAVORING INVESTMENT CITY OF LONDONAND TRADE HISTORIC EXPERTISE IN COMMERCIAL LAW
  22. 22. CANARY WHARF’S SUCCESSWAS DRIVEN BY LONDON’S USP RIO’S ENTERPRISE ZONESHOULD BE DRIVEN BY RIO’S USP
  23. 23. CANARY WHARF, LONDON, 1987 PROFIT
  24. 24. MASDAR, ABU DHABI, 2006 PROFIT PLANET
  25. 25. RIO DE JANEIRO, 2012? PEOPLE PLANET PROFIT
  26. 26. OBRIGADO
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