Facts
2014 February
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
Latvia Top 10
747 893
719 645
618 167
568 006 555 6...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
The biggest news websites in Latvia
186 761
154 435...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
But who is greater?
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
News are the main priority
461 107
466 473
47 673 5...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
Apollo and Tvnet Pageviews monthly distribution by ...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
Women category
0
2 000 000
4 000 000
6 000 000
8 00...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
Sports category
0
5 000 000
10 000 000
15 000 000
2...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
Auto category
0
500 000
1 000 000
1 500 000
2 000 0...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
Entertainment category
28%
72%
13%
87%
2%
98%
:-D :...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
What does it mean?
Great opportunities for channel ...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
Rus-version visitor monthly distribution
RUS Tvnet ...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
78%
22%
73%
27%
The more, the better!
Placing an ad...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
What’s Apollo?
10%
27%
Latvian resident
Daily Apoll...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
What’s Apollo?
12%
37%
Internet users
Daily Apollo ...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
26%
74%
Apollo Latvia Internet population
What’s Ap...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
What’s Apollo?
77 155 065
Pageviews per month
2 755...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
360 000
383 000
406 000
429 000
452 000
475 000
498...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
What’s Apollo?
Apollo audience is loyal
27 415
New ...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
14minutes a day on average, users spend
on Apollo
B...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
s
0
45 000
90 000
135 000
180 000
225 000
270 000
0...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
s
2%
21%
77%
Desktops
Tablets
Mobile
m.apollo.lv pl...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
1 174 062Pageviews from iPhone per month
687 291Pag...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
Social Media top 10
By ietekmigakais.zimolutops.lv ...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
202 150
iPad lietotāju mēnesī
17 944
iPhone lietotā...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
Apollo supports HTML5 banner deployment to be shown...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
Advertising examples
We have our ads example page h...
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
We offer
More flexible, fresher and bolder solution...
Let’s cooperate!
We have something to offer you
Upcoming SlideShare
Loading in …5
×

Apollo fakti februaris_2014

3,632 views

Published on

Published in: Marketing
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
3,632
On SlideShare
0
From Embeds
0
Number of Embeds
3,397
Actions
Shares
0
Downloads
6
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Apollo fakti februaris_2014

  1. 1. Facts 2014 February
  2. 2. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 Latvia Top 10 747 893 719 645 618 167 568 006 555 678 367 010 332 894 266 745 227 702 223 408 0 100 000 200 000 300 000 400 000 500 000 600 000 700 000 800 000 Inbox.lv Delfi.lv Draugiem.lv Tvnet.lv Apollo.lv Mail.ru Kasjauns.lv 1188.lv Diena Zl.lv Unique visitors per month By GemiusAudience 02.2014 data
  3. 3. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 The biggest news websites in Latvia 186 761 154 435 170 947 Unique visitors Daily By GemiusAudience 02.2014 data
  4. 4. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 But who is greater?
  5. 5. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 News are the main priority 461 107 466 473 47 673 575 69 899 538 40 000 000 45 000 000 50 000 000 55 000 000 60 000 000 65 000 000 70 000 000 75 000 000 80 000 000 458 000 459 000 460 000 461 000 462 000 463 000 464 000 465 000 466 000 467 000 Unique per month Pageviews per month Without Financenet.lv and Spoki.lv By GemiusAudience 02.2014 data
  6. 6. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 Apollo and Tvnet Pageviews monthly distribution by regions 20 994 199 19 886 246 6 546 566 2 426 029 1 591 086 932 574 801 818 18 842 128 11 883 665 5 768 403 1 435 688 581 656 382 242 376 915 0 5 000 000 10 000 000 15 000 000 20 000 000 25 000 000 Rīga Other Rīga region Liepāja Ventspils Daugavpils Rēzekne LAT Tvnet LAT Apollo The news are important not only for Riga but also for other Latvian regions By GemiusAudience 02.2014 data
  7. 7. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 Women category 0 2 000 000 4 000 000 6 000 000 8 000 000 10 000 000 12 000 000 14 000 000 Pageviews per month 1% 99% From total Pageviews By GemiusAudience 02.2014 data 13% 87% From total Pageviews 3% 97% From total Pageviews 15 003 26 727 24 129 0 5 000 10 000 15 000 20 000 25 000 30 000 LAT Delfi LAT Apollo LAT Tvnet Average daily unique
  8. 8. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 Sports category 0 5 000 000 10 000 000 15 000 000 20 000 000 25 000 000 Pageviews per month 13% 87% From total Pageviews By GemiusAudience 01.2014 data 11% 89% From total Pageviews 7% 93% From total Pageviews 0 10 000 20 000 30 000 40 000 50 000 60 000 70 000 LAT Delfi LAT Apollo LAT Tvnet Average daily unique
  9. 9. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 Auto category 0 500 000 1 000 000 1 500 000 2 000 000 2 500 000 3 000 000 3 500 000 4 000 000 4 500 000 5 000 000 Pageviews per month 2% 98% From total Pageviews By GemiusAudience 02.2014 data 2% 98% From total Pageviews 1% 99% From total Pageviews 0 5 000 10 000 15 000 20 000 LAT Delfi LAT Apollo LAT Tvnet Average daily unique
  10. 10. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 Entertainment category 28% 72% 13% 87% 2% 98% :-D :-) :-| Category monthly pageviews relative to the total website pageviews By GemiusAudience 02.2014 data
  11. 11. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 What does it mean? Great opportunities for channel branding Ability to separate target audience Apollo has a multilateral audience that comes not only to entertain, but also to obtain an important information
  12. 12. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 Rus-version visitor monthly distribution RUS Tvnet read more Latvians than Russians That means that 69% of RUS Tvnet visitors is not your target audience 30% 70%69% 31% 73% 27% Russians Latvians RUS Delfi RUS Apollo RUS Tvnet By GemiusAudience 02.2014 data
  13. 13. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 78% 22% 73% 27% The more, the better! Placing an ad on Apollo will be seen by crossportal audience: By GemiusAudience 02.2014 data Apollo and Delfi audience Apollo and Tvnet audience
  14. 14. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 What’s Apollo? 10% 27% Latvian resident Daily Apollo reader Monthly Apollo reader Up to 10%, or every tenth Latvian resident visits Apollo portal a day Monthly, every third Latvian resident visits Apollo By GemiusAudience 02.2014 data
  15. 15. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 What’s Apollo? 12% 37% Internet users Daily Apollo readers Monthly Apollo readers Up to 12% of the Internet users visits Apollo portal a day Monthly, 37% of the Internet users visits Apollo By GemiusAudience 02.2014 data
  16. 16. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 26% 74% Apollo Latvia Internet population What’s Apollo? Unique visitors 45% 55% Daily Monthly By GemiusAudience 02.2014 data 178 337 553 800
  17. 17. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 What’s Apollo? 77 155 065 Pageviews per month 2 755 339 Pageviews per day By GemiusAudience 02.2014 data
  18. 18. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 360 000 383 000 406 000 429 000 452 000 475 000 498 000 521 000 544 000 567 000 40 000 000 50 000 000 60 000 000 70 000 000 80 000 000 90 000 000 100 000 000 02.2013 03.2013 04.2013 05.2013 06.2013 07.2013 08.2013 09.2013 10.2013 11.2013 12.2013 01.2014 02.2014 Apollo.lv monthly statistics Pageviews Unique By GemiusAudience 02.2014 data What’s Apollo?
  19. 19. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 What’s Apollo? Apollo audience is loyal 27 415 New users Returned users Daily By GoogleAnalytics01.2014 data
  20. 20. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 14minutes a day on average, users spend on Apollo By GemiusAudience 01.2014 data
  21. 21. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 s 0 45 000 90 000 135 000 180 000 225 000 270 000 0 1 000 000 2 000 000 3 000 000 4 000 000 5 000 000 6 000 000 7 000 000 02.2013 03.2013 04.2013 05.2013 06.2013 07.2013 08.2013 09.2013 10.2013 11.2013 12.2013 01.2014 02.2014 m.apollo.lv monthly statistics Pageviews Unique By GemiusTraffic 02.2014
  22. 22. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 s 2% 21% 77% Desktops Tablets Mobile m.apollo.lv platform distribution By GoogleAnalytics Feb 2014 Monthly
  23. 23. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 1 174 062Pageviews from iPhone per month 687 291Pageviews from iPad per month By GemiusTraffic 02.2014 m.apollo.lv platform distribution
  24. 24. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 Social Media top 10 By ietekmigakais.zimolutops.lv Janvāris
  25. 25. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 202 150 iPad lietotāju mēnesī 17 944 iPhone lietotāju mēnesī This is how iPad and iPhone users see the flash ads
  26. 26. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 Apollo supports HTML5 banner deployment to be shown also to iPhone and iPad users
  27. 27. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 Advertising examples We have our ads example page http://apollo.lv/reklama/demo
  28. 28. Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 We offer More flexible, fresher and bolder solutions Company branding and recognition increase opportunities A wide range of non-standard solutions, the ability to adapt to customer requirements and expectations
  29. 29. Let’s cooperate! We have something to offer you

×