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Online social networking for the sciences and how an average scientist makes himself visible
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Online social networking for the sciences and how an average scientist makes himself visible


A presentation given at North Carolina State University regarding how scientists, early in their careers, can take advantage of the online tools available today to build reputation, make his/her …

A presentation given at North Carolina State University regarding how scientists, early in their careers, can take advantage of the online tools available today to build reputation, make his/her activities/data/opinions discoverable and how AltMetrics may impact them in the future.

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  • 1. Online Social Networking for the Sciences: How an Average Scientist Makes Himself Visible Antony Williams NCSU, October 5th 2013
  • 2. Visibility Means Discoverability • Does a Social Profile matter? • You are visible, when you share your skills, experience and research activities by: • • • • • • Establishing a public profile Getting on the record Collaborative Science Demonstrating a skill set Measured using “alternative metrics” Contributing to the public peer review process
  • 3. The world of the online CV • CVs and resumes are mainstream • Re.vu • LinkedIn Profile • Your blog page • Remember Google represents your activities and can represent your CV too….
  • 4. http://re.vu/AntonyWilliams
  • 5. https://www.vizify.com/antonywilliams/
  • 6. CAUTION! Separate Personal from Professional • We all know the stories of the “pictures that shouldn’t have made it online!” • FaceBook is probably best kept “personal”
  • 7. Scientists are “Quantified” • Scientists are quantified • Stats are gathered and analyzed • Employers can find them, tenure will depend on them, and these already happen without your participation • Scientists Impact Factors, H-index and many other variants.
  • 8. How you can be Quantified…
  • 9. ResearchGate
  • 10. The Alt-Metrics Manifesto • http://altmetrics.org/manifesto/
  • 11. AltMetrics via Plum Analytics
  • 12. Usage, Citations, Social Media, Etc
  • 13. Detailed Usage Statistics
  • 14. Your Profile as a Scientist • If you are an active scientist – i.e. already published, active researcher, generator of data, early, mid- or late career there is lots to do! • If you are a junior scientist the benefits of investing time now will provide a strong foundation for your future! • So what do I do??
  • 15. Maybe you should be a brand? • If you are going forth into the social network adopt a “brand name” throughout the network • Search Google for your “brand name” • Choose a unique brand or be yourself BRAND: Collabchem, ChemConnector YOURSELF: egonwillighagen, joergwegner
  • 16. Branding: I am ChemConnector
  • 17. Enabled by • Persistent unique digital identifier • Integrates to workflows such as manuscript and grant submission • Supports automated linkages with your professional activities
  • 18. An Online Profile • Methods of sharing science online include: • • • • • • • • Wikis or blogs Slideshare for presentations YouTube for videos Flickr, Wikimedia etc. for images ChemSpider for chemistry GoogleDocs for data Google Scholar Citations for citations Microsoft Academic Scholar for papers
  • 19. Blogs are for Stories and Detail • • • • A blog is your voice Communicate and engage the community Ask for help, share your skills, collaborate Blogging, in general, is your most important voice in the social network. • Commit to a position and be honest • They can be free or paid – I use Wordpress
  • 20. Wikipedia http://en.wikipedia.org/wiki/Antony_John_Williams
  • 21. ScientistsDB http://tinyurl.com/7cqylsp
  • 22. ScientistsDB • Write your OWN article on ScientistsDB • It is a community-policed site but it is “your” page • An article, once approved by the community, can, in theory, be moved to Wikipedia if you meet the notability criteria • All content is licensed under standard CCBY-SA 3.0 licensing provided by Wikipedia
  • 23. Are you a-tweeting on Twitter? • 140 characters to connect and communicate • Use your “brand name” on Twitter – it has high frequency here… • Greatest value for me – bite-sized nuggets into information of interest and leading people into information I wish to share including my posts, my activities • Faster responses than email commonly!
  • 24. Are you LinkedIn Yet? You should be • LinkedIn for “professionals” • Expose work history, skills, your professional interests, your memberships – your profile WILL be watched! • Who you are linked to says a lot about who you are. Get Linked to people in your domain. • Professional relationships rather than just friendships. FaceBook-it for friends
  • 25. LinkedIn http://www.linkedin.com/in/AntonyWilliams
  • 26. My Career Captured…
  • 27. And “Endorsements”
  • 28. Are you sharing your slides online? • Slideshare to host, expose and share your presentations, publications, posters and videos (subject to copyright you might have transferred!) http://www.slideshare.net/ • Register for an account and retain your branding! Keep your online brand consistent
  • 29. Upload and Add Details • Edit title, add tags, add “abstract”, choose category • Select checkbox for allow/disallow file download
  • 30. SlideShare
  • 31. Social Media Tools Feed Each Other • Plugins and connectors integrate your activities across the social media platforms • Expose your Tweeting and your Slideshare presentations directly on LinkedIn. • Plug-ins allow your tweets and presentations to be automagically displayed on LinkedIn
  • 32. From Slideshare Into the Network
  • 33. Add Applications to LinkedIn
  • 34. Places to Share Videos • There are other sites for you to share your videos online as a scientist • • • • YouTube SciVee Vimeo Slideshare
  • 35. Be Aware of Licensing • Your blog, your YouTube video, your Slideshare, presentations, your Flickr photos, all represent your creative work • Use licenses to protect and share your work • Creative Commons licenses are recommended • Be aware of copyright transfer and what rights you give away
  • 36. Share/Manage Your Publications • Where do you “manage your publications”? • Share your “activities” with the community • My publications/slides/videos are my CV on • • • • • My Blog On LinkedIn On SlideShare On Researchgate On Academia.edu
  • 37. Academia.edu
  • 38. Academia.edu
  • 39. And Mendeley http://www.mendeley.com/profiles/antony-williams/
  • 40. My Google Scholar Profile
  • 41. My Co-author Graph on MAS..
  • 42. Share Science!!! Not Just Yourself • Become a community contributor to science • Share your expertise in the new world of openness • • • • • Share your code Share your data and your model Share your Figures Contribute to Wikis – Wikipedia and others Become an Open Notebook Scientist
  • 43. Encouraging Participation with Rewards and RECOGNITION
  • 44. Honest Questions can Disrupt…
  • 45. Honest Questions can Disrupt…
  • 46. Honest Questions can Disrupt…
  • 47. Honest Questions can Disrupt…
  • 48. Popularizing Science Fun in the Networks
  • 49. Popularizing Science Fun in the Networks
  • 50. Popularizing Science Fun in the Networks
  • 51. The Power of Blogs & Social Media
  • 52. The Power of Blogs & Social Media
  • 53. The Power of Blogs & Social Media
  • 54. And into the AltMetrics World
  • 55. And into the AltMetrics World
  • 56. Social Networking for Scientists • The representation of YOU on the web is going to become increasingly important… • Engagement and participation is a choice… • Consider the value to both you and to your community regarding contribution • Open Data, Curations, Annotations etc.
  • 57. Thank you Email: williamsa@rsc.org Twitter: @ChemConnector Personal Blog: www.chemconnector.com SLIDES: www.slideshare.net/AntonyWilliams