Online Social Networking for
the Sciences:
How an Average Scientist
Makes Himself Visible
Antony Williams
NCSU, October 5t...
Visibility Means Discoverability
• Does a Social Profile matter?
• You are visible, when you share your skills,
experience...
The world of the online CV
• CVs and resumes are mainstream
• Re.vu
• LinkedIn Profile
• Your blog page

• Remember Google...
http://re.vu/AntonyWilliams
https://www.vizify.com/antonywilliams/
CAUTION! Separate Personal
from Professional
• We all know the stories of the “pictures that
shouldn’t have made it online...
Scientists are “Quantified”
• Scientists are quantified
• Stats are gathered and analyzed
• Employers can find them, tenur...
How you can be Quantified…
ResearchGate
The Alt-Metrics Manifesto
• http://altmetrics.org/manifesto/
AltMetrics via Plum Analytics
Usage, Citations, Social
Media, Etc
Detailed Usage Statistics
Your Profile as a Scientist
• If you are an active scientist – i.e. already
published, active researcher, generator of
dat...
Maybe you should be a
brand?
• If you are going forth into the social
network adopt a “brand name” throughout
the network
...
Branding: I am
ChemConnector
Enabled by
• Persistent unique digital identifier
• Integrates to workflows such as
manuscript and grant submission
• Supp...
An Online Profile
• Methods of sharing science online include:
•
•
•
•
•
•
•
•

Wikis or blogs
Slideshare for presentation...
Blogs are for Stories and
Detail
•
•
•
•

A blog is your voice
Communicate and engage the community
Ask for help, share yo...
Wikipedia
http://en.wikipedia.org/wiki/Antony_John_Williams
ScientistsDB
http://tinyurl.com/7cqylsp
ScientistsDB
• Write your OWN article on ScientistsDB
• It is a community-policed site but it is “your”
page
• An article,...
Are you a-tweeting on
Twitter?
• 140 characters to connect and communicate
• Use your “brand name” on Twitter – it has
hig...
Are you LinkedIn Yet? You
should be
• LinkedIn for “professionals”
• Expose work history, skills, your professional
intere...
LinkedIn
http://www.linkedin.com/in/AntonyWilliams
My Career Captured…
And “Endorsements”
Are you sharing your slides
online?
• Slideshare to host, expose and share your
presentations, publications, posters and
v...
Upload and Add Details
• Edit title, add tags, add “abstract”, choose
category
• Select checkbox for allow/disallow file
d...
SlideShare
Social Media Tools Feed
Each Other
• Plugins and connectors integrate your
activities across the social media platforms
• ...
From Slideshare Into the
Network
Add Applications to LinkedIn
Places to Share Videos
• There are other sites for you to share
your videos online as a scientist
•
•
•
•

YouTube
SciVee
...
Be Aware of Licensing
• Your blog, your YouTube video, your
Slideshare, presentations, your Flickr
photos, all represent y...
Share/Manage Your
Publications
• Where do you “manage your publications”?
• Share your “activities” with the community
• M...
Academia.edu
Academia.edu
And Mendeley
http://www.mendeley.com/profiles/antony-williams/
My Google Scholar Profile
My Co-author Graph on
MAS..
Share Science!!! Not Just
Yourself
• Become a community contributor to science
• Share your expertise in the new world of
...
Encouraging Participation with
Rewards and RECOGNITION
Honest Questions can
Disrupt…
Honest Questions can
Disrupt…
Honest Questions can
Disrupt…
Honest Questions can
Disrupt…
Popularizing Science
Fun in the Networks
Popularizing Science
Fun in the Networks
Popularizing Science
Fun in the Networks
The Power of Blogs & Social
Media
The Power of Blogs & Social
Media
The Power of Blogs & Social
Media
And into the AltMetrics World
And into the AltMetrics World
Social Networking for
Scientists
• The representation of YOU on the web is
going to become increasingly important…
• Engag...
Thank you
Email: williamsa@rsc.org
Twitter: @ChemConnector
Personal Blog: www.chemconnector.com
SLIDES: www.slideshare.net...
Online social networking for the sciences and how an average scientist makes himself visible
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Online social networking for the sciences and how an average scientist makes himself visible

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A presentation given at North Carolina State University regarding how scientists, early in their careers, can take advantage of the online tools available today to build reputation, make his/her activities/data/opinions discoverable and how AltMetrics may impact them in the future.

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Transcript of "Online social networking for the sciences and how an average scientist makes himself visible"

  1. 1. Online Social Networking for the Sciences: How an Average Scientist Makes Himself Visible Antony Williams NCSU, October 5th 2013
  2. 2. Visibility Means Discoverability • Does a Social Profile matter? • You are visible, when you share your skills, experience and research activities by: • • • • • • Establishing a public profile Getting on the record Collaborative Science Demonstrating a skill set Measured using “alternative metrics” Contributing to the public peer review process
  3. 3. The world of the online CV • CVs and resumes are mainstream • Re.vu • LinkedIn Profile • Your blog page • Remember Google represents your activities and can represent your CV too….
  4. 4. http://re.vu/AntonyWilliams
  5. 5. https://www.vizify.com/antonywilliams/
  6. 6. CAUTION! Separate Personal from Professional • We all know the stories of the “pictures that shouldn’t have made it online!” • FaceBook is probably best kept “personal”
  7. 7. Scientists are “Quantified” • Scientists are quantified • Stats are gathered and analyzed • Employers can find them, tenure will depend on them, and these already happen without your participation • Scientists Impact Factors, H-index and many other variants.
  8. 8. How you can be Quantified…
  9. 9. ResearchGate
  10. 10. The Alt-Metrics Manifesto • http://altmetrics.org/manifesto/
  11. 11. AltMetrics via Plum Analytics
  12. 12. Usage, Citations, Social Media, Etc
  13. 13. Detailed Usage Statistics
  14. 14. Your Profile as a Scientist • If you are an active scientist – i.e. already published, active researcher, generator of data, early, mid- or late career there is lots to do! • If you are a junior scientist the benefits of investing time now will provide a strong foundation for your future! • So what do I do??
  15. 15. Maybe you should be a brand? • If you are going forth into the social network adopt a “brand name” throughout the network • Search Google for your “brand name” • Choose a unique brand or be yourself BRAND: Collabchem, ChemConnector YOURSELF: egonwillighagen, joergwegner
  16. 16. Branding: I am ChemConnector
  17. 17. Enabled by • Persistent unique digital identifier • Integrates to workflows such as manuscript and grant submission • Supports automated linkages with your professional activities
  18. 18. An Online Profile • Methods of sharing science online include: • • • • • • • • Wikis or blogs Slideshare for presentations YouTube for videos Flickr, Wikimedia etc. for images ChemSpider for chemistry GoogleDocs for data Google Scholar Citations for citations Microsoft Academic Scholar for papers
  19. 19. Blogs are for Stories and Detail • • • • A blog is your voice Communicate and engage the community Ask for help, share your skills, collaborate Blogging, in general, is your most important voice in the social network. • Commit to a position and be honest • They can be free or paid – I use Wordpress
  20. 20. Wikipedia http://en.wikipedia.org/wiki/Antony_John_Williams
  21. 21. ScientistsDB http://tinyurl.com/7cqylsp
  22. 22. ScientistsDB • Write your OWN article on ScientistsDB • It is a community-policed site but it is “your” page • An article, once approved by the community, can, in theory, be moved to Wikipedia if you meet the notability criteria • All content is licensed under standard CCBY-SA 3.0 licensing provided by Wikipedia
  23. 23. Are you a-tweeting on Twitter? • 140 characters to connect and communicate • Use your “brand name” on Twitter – it has high frequency here… • Greatest value for me – bite-sized nuggets into information of interest and leading people into information I wish to share including my posts, my activities • Faster responses than email commonly!
  24. 24. Are you LinkedIn Yet? You should be • LinkedIn for “professionals” • Expose work history, skills, your professional interests, your memberships – your profile WILL be watched! • Who you are linked to says a lot about who you are. Get Linked to people in your domain. • Professional relationships rather than just friendships. FaceBook-it for friends
  25. 25. LinkedIn http://www.linkedin.com/in/AntonyWilliams
  26. 26. My Career Captured…
  27. 27. And “Endorsements”
  28. 28. Are you sharing your slides online? • Slideshare to host, expose and share your presentations, publications, posters and videos (subject to copyright you might have transferred!) http://www.slideshare.net/ • Register for an account and retain your branding! Keep your online brand consistent
  29. 29. Upload and Add Details • Edit title, add tags, add “abstract”, choose category • Select checkbox for allow/disallow file download
  30. 30. SlideShare
  31. 31. Social Media Tools Feed Each Other • Plugins and connectors integrate your activities across the social media platforms • Expose your Tweeting and your Slideshare presentations directly on LinkedIn. • Plug-ins allow your tweets and presentations to be automagically displayed on LinkedIn
  32. 32. From Slideshare Into the Network
  33. 33. Add Applications to LinkedIn
  34. 34. Places to Share Videos • There are other sites for you to share your videos online as a scientist • • • • YouTube SciVee Vimeo Slideshare
  35. 35. Be Aware of Licensing • Your blog, your YouTube video, your Slideshare, presentations, your Flickr photos, all represent your creative work • Use licenses to protect and share your work • Creative Commons licenses are recommended • Be aware of copyright transfer and what rights you give away
  36. 36. Share/Manage Your Publications • Where do you “manage your publications”? • Share your “activities” with the community • My publications/slides/videos are my CV on • • • • • My Blog On LinkedIn On SlideShare On Researchgate On Academia.edu
  37. 37. Academia.edu
  38. 38. Academia.edu
  39. 39. And Mendeley http://www.mendeley.com/profiles/antony-williams/
  40. 40. My Google Scholar Profile
  41. 41. My Co-author Graph on MAS..
  42. 42. Share Science!!! Not Just Yourself • Become a community contributor to science • Share your expertise in the new world of openness • • • • • Share your code Share your data and your model Share your Figures Contribute to Wikis – Wikipedia and others Become an Open Notebook Scientist
  43. 43. Encouraging Participation with Rewards and RECOGNITION
  44. 44. Honest Questions can Disrupt…
  45. 45. Honest Questions can Disrupt…
  46. 46. Honest Questions can Disrupt…
  47. 47. Honest Questions can Disrupt…
  48. 48. Popularizing Science Fun in the Networks
  49. 49. Popularizing Science Fun in the Networks
  50. 50. Popularizing Science Fun in the Networks
  51. 51. The Power of Blogs & Social Media
  52. 52. The Power of Blogs & Social Media
  53. 53. The Power of Blogs & Social Media
  54. 54. And into the AltMetrics World
  55. 55. And into the AltMetrics World
  56. 56. Social Networking for Scientists • The representation of YOU on the web is going to become increasingly important… • Engagement and participation is a choice… • Consider the value to both you and to your community regarding contribution • Open Data, Curations, Annotations etc.
  57. 57. Thank you Email: williamsa@rsc.org Twitter: @ChemConnector Personal Blog: www.chemconnector.com SLIDES: www.slideshare.net/AntonyWilliams
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