Text , graphics and interactive
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Text , graphics and interactive



Text, graphics and interactive elements

Text, graphics and interactive elements



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    Text , graphics and interactive Text , graphics and interactive Presentation Transcript

    • Digital Publishing By Tom Finch. “Exclesior” company has asked us to research how text, images and graphics are combined in different types of publishing. Different formats could include e-books, DVD covers, flyers, e-magazines or e- newspapers. This presentation will explore DVD covers and E-magazines, and existing examples of texts which apply the different conventions in their layout and design.
    • DVD covers Font and Typography The font and typography used in DVD’s is usually very stylized and graphical to fit the mood of the film. In Shawshank redemption they are trying to make an interesting and original font. Also the actors names are placed above there heads to further promote the idea that they are famous actors which will help attract viewers. Subject and Objects The two main actors in the film are very large within the frame to show that they are rather famous actors. It is important that the DVD cover uses these actors as it will help promote the film as they are established stars already.
    • DVD covers Images In the Top half of the cover we have the main two characters looking away from the camera and up at a light which would symbolise “hope” . It is important fort DVD covers to display prominent themes within the film to attract target audience members. The bottom half of the picture displays a man gazing up at a light with his arms wide open as if he is embracing it. He looks as though he was in anguish but now is experiencing freedom. The DVD cover intends to give the viewer an idea of what is going to take place in the film, That it is going to be about somebody’s suffering and redemption.
    • E-Magazines Audience reach. The audience for this E-magazine is aimed at people of all ages as BBC news is a universal paper. The news is censored in certain areas for this particular reason. However, since this is a digital news paper it is aimed specifically at people with electronic devices (such as: computers, IPad, IPhone, Kindles.) The audience reach in comparison To BBC is targeted towards people interested in technology based. How is it used?(website) It is used to bring information to the world through the Internet . It is used to present articles. Since this is not a newspaper it has more column based, colourful and opinion based editorials.
    • E-Magazines Interactive Elements Interactive elements are embedded with the pages so that viewers can engage with the website. They typically include videos , audio streams, links to other web pages and menus to navigate the website. On the PC magazine website we can see a menu bar on the left hand side, that visitors can use to navigate the site easily. Furthermore a search bar has been included to navigate around the site specifically. On the “BBC news” magazine we can see the use of embedded videos at the bottom of the screenshot. They use this to present their information and entertainment in a variety of multimedia because they wish to satisfy those who perhaps are not willing to read as much. Graphics Graphics are often 3D or moving images. They are often found on websites. For example Graphical banners or advertisements are intended to engage visitors to click on ads which direct them to the advertisers home site. This acts as a source of revenue for the host site. The main headline article on the BBC website also uses graphics, but in a different manner. It automatically scrolls through all of its top stories. The image takes up the majority of the home page, and is meant to highlight the variety of articles on offer, to entice visitors to click and explore the site.