Four Square Primer


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Quick presentation on Foursquare that I through together to explain foursquare for users and businesses.

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  • What is Foursquare? Foursquare is a location (GPS) based social media game where participants “Check-in” to different locations and gain points for those check-in’s. Foursquare let’s you see what your friends are up to at the glance of your screen, and let’s them know what you are up to.
  • FourSquare spells out their desire to interact with businesses on their site
  • Four Square Primer

    1. 1. FourSquare Primer<br />By Antony Francis<br />Head of Lettuce Media<br />
    2. 2. What is Foursquare?<br />A GPS based social media “game”.<br />Shows where your friends are.<br />Tells your friends where you are.<br />Businesses, reward your best customers.<br />Serious marketing potential without bugging your fans.<br />
    3. 3. See what’s Nearby<br />Using your Smartphone's GPS Foursquare shows you what is in the area to do.<br />Read tips from other users on what to, or not to do at locations.<br />Android Phones, i-Phones, Blackberry, Palm, and Windows mobile.<br />
    4. 4. What’s up with Friends<br />Check and see what your friends are up to. Note you can check in “under the radar”, privately.<br />
    5. 5. Live Updating<br />Updates sent via Twitter and Facebook if you wish. Great for letting friends know where the party is.<br />Great for Businesses free social advertising.<br />
    6. 6. Earning Props<br />The number one customer gets recognized as Mayor.<br />Many businesses rewarding their mayors.<br />Others reward frequency… 5 visits and a free beer.<br />Check out to see what some businesses are offering.<br />
    7. 7. Businesses<br />
    8. 8. Signing up<br />
    9. 9. Gotowww.Foursquare.comClick Join Now<br />
    10. 10. Register<br />
    11. 11. Link with your FB and Twitter Friends<br />
    12. 12. Find friends made easy, you can go back anytime and do this.<br />
    13. 13. 6 different ways to update with any cell phone<br />
    14. 14. Under settings you can easily decide what you show and what you see. Here are my settings. When I check in it gives me an option to announce on FB and Twitter or not, announce in moderation. Gas stations are usually safe to check in without tweeting.<br />
    15. 15. Businesses<br />Get involved!<br />
    16. 16. Click Businesses<br />
    17. 17. Want on this list, click to add your special<br />
    18. 18. Fill in your offer, it’s that simple!<br />
    19. 19. What about #4SQDay<br />#4SQDay is a day for fun and mixing business with pleasure.<br />Visit Head of Lettuce on Facebook<br />
    20. 20. What’s your Deal<br />
    21. 21. Enjoy<br />Foursquare Day 4/16 is a day about having fun and visiting local businesses while they reward you for visiting. <br />Visit Head of Lettuce #4SQDay tab for all Links for this great day<br />Considering Social media for your marketing mix, talk to Head of Lettuce media. Free advice for Foursquare day.<br />
    22. 22. Contact info<br />Antony FrancisHead of Lettuce Media<br />Email: tony@AntonyFrancis.comWebsite: Find me on Facebook<br /><br />Follow me on Twitter: Profile:<br />