Does Communication Matter?                                    Antoni LeeTuesday, 15 November 2011
Prologue: But Isn’t Communication Amazing?              Celebrated linguist, Steven Pinker, calls speech              “a p...
1. How Important is                             Communication?Tuesday, 15 November 2011
Poor Communication         1. Bores         2. Confuses                            7. Wastes time         3. Frustrates   ...
Great Communication         1. Interests         2. Informs                            7. Saves time         3. Clarifies  ...
So...              Communication is always damaging or enriching              our business and relationships.             ...
2. How Effective Is Our                               Communication?Tuesday, 15 November 2011
Against What Measure?         •    Confidence         •    Articulation         •    Listening         •    Presentation   ...
Further, We All Have Blind Spots         • We’re not our own best assessors, all of the time         • We don’t always kno...
We Can’t Know Without Feedback         • Clients         • Colleagues         • Peers            What do others         • ...
3. Why is Communication Difficult?                            At Least Three ReasonsTuesday, 15 November 2011
1. Human Imperfection         • In thought         • In emotion         • In characterTuesday, 15 November 2011
2. Situational Complexity         • Topics can be difficult to comprehend, interpret              and explain         • Situ...
3. Pressure         • Stakes are high         • Expectations are high         • Emotions are high         • Misunderstandi...
4. What Can We Do?Tuesday, 15 November 2011
Your single best attack and defence is to...              P             R   E     P       A        R     ETuesday, 15 Nove...
CAST Preparation Model              Context: Every situation, occasion and audience is              different, somehow. Fin...
Further Suggestions         • Master your nerves. Having nerves says you’re human              and awake to the risks. But...
And Periodically         • Learn from others           • Great communicators you respect           • Poor communicators yo...
Communication Training:                              Media Interview Techniques                            Issue & Crisis ...
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Does Communication Matter?

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These slides outline a speech I gave recently on the importance of communication. I didn't use the slides in delivering the speech, but they form a helpful overview and introduction to why and how communication improvement is necessary and achievable.

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Transcript of "Does Communication Matter?"

  1. 1. Does Communication Matter? Antoni LeeTuesday, 15 November 2011
  2. 2. Prologue: But Isn’t Communication Amazing? Celebrated linguist, Steven Pinker, calls speech “a paradigm of engineering excellence.” Like eyeballs and walking, it appears to work so well, we take it for granted. But how well does it work, really? And does is matter? And can we do anything to improve it? Read on...Tuesday, 15 November 2011
  3. 3. 1. How Important is Communication?Tuesday, 15 November 2011
  4. 4. Poor Communication 1. Bores 2. Confuses 7. Wastes time 3. Frustrates 8. Kills morale 4. Worries 9. Loses deals 5. Angers 6. ObfuscatesTuesday, 15 November 2011
  5. 5. Great Communication 1. Interests 2. Informs 7. Saves time 3. Clarifies 8. Lifts morale 4. Relieves 9. Wins deals 5. Balances 6. PleasesTuesday, 15 November 2011
  6. 6. So... Communication is always damaging or enriching our business and relationships. It is the key ingredient in our conversations, negotiations, relationships and presentations. Communication is important.Tuesday, 15 November 2011
  7. 7. 2. How Effective Is Our Communication?Tuesday, 15 November 2011
  8. 8. Against What Measure? • Confidence • Articulation • Listening • Presentation • Negotiation • Self-Awareness • Moderates style for others • OtherTuesday, 15 November 2011
  9. 9. Further, We All Have Blind Spots • We’re not our own best assessors, all of the time • We don’t always know how our communication is being received by others • We shift in our opinions of our own performance between over and under confidence, based on nothing rationalTuesday, 15 November 2011
  10. 10. We Can’t Know Without Feedback • Clients • Colleagues • Peers What do others • Friends think? • Family • ExpertsTuesday, 15 November 2011
  11. 11. 3. Why is Communication Difficult? At Least Three ReasonsTuesday, 15 November 2011
  12. 12. 1. Human Imperfection • In thought • In emotion • In characterTuesday, 15 November 2011
  13. 13. 2. Situational Complexity • Topics can be difficult to comprehend, interpret and explain • Situations can obtain multiple viewpoints and competing perspectives • Differing viewpoints can seem weak or strong depending on who presents them and howTuesday, 15 November 2011
  14. 14. 3. Pressure • Stakes are high • Expectations are high • Emotions are high • Misunderstanding is possible or likelyTuesday, 15 November 2011
  15. 15. 4. What Can We Do?Tuesday, 15 November 2011
  16. 16. Your single best attack and defence is to... P R E P A R ETuesday, 15 November 2011
  17. 17. CAST Preparation Model Context: Every situation, occasion and audience is different, somehow. Find out how. This informs and focuses your communication. Aims: What must you achieve? System: What methods, structure and tools will you use? Theme: Focus. You’ve done this when you’re entire communication fits into one sentence.Tuesday, 15 November 2011
  18. 18. Further Suggestions • Master your nerves. Having nerves says you’re human and awake to the risks. Butterflies can fly in formation. • Stand and Speak Up. Sitting down hinders you in more ways than you’re aware. Project. Lift your voice to suit the occasion. • Bring You. On a Leash. Your personality can be a key to help audiences unlock your ideas and content. • Predict questions and roadblocks. Deal with them.Tuesday, 15 November 2011
  19. 19. And Periodically • Learn from others • Great communicators you respect • Poor communicators you don’t • Sharpen your skills, use and improve your talent • Study • Train • Speak, present, negotiate.Tuesday, 15 November 2011
  20. 20. Communication Training: Media Interview Techniques Issue & Crisis Communication Speaking and Presenting Conversation Dynamics Contact Us Antoni Lee Managing Director antoni@rhetorica.com.au +61 421 993 165 www.rhetorica.com.auTuesday, 15 November 2011

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