Baynote Technology




                     Baynote, Inc. --- Confidential and Proprietary
Social Search: Interwoven
                   (before)
Flagship product


                              (after)




       ...
AT&T Wireless Social Search
        Before Baynote                           After Baynote




                         10...
Detecting Topic


  Full-text Processing   Meta-tagging Taxonomy   Folksonomy



         Word 1
         Word 2
         ...
Implicit Tagging


     HDTV, Samsung




           Home > HTDV       Home > HDTV > LCD                      400FX Detail...
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Scott Brave on Collaborative Filters at SXSW

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Scott Brave of Baynote presenting "Collaborative Filters: The Evolution of Recommendation Engines" at SXSW Interactive, March 14 2009

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Scott Brave on Collaborative Filters at SXSW

  1. 1. Baynote Technology Baynote, Inc. --- Confidential and Proprietary
  2. 2. Social Search: Interwoven (before) Flagship product (after) Baynote, Inc. --- Confidential and Proprietary
  3. 3. AT&T Wireless Social Search Before Baynote After Baynote 10,000s of queries on “insight”, “storm”… Baynote, Inc. --- Confidential and Proprietary
  4. 4. Detecting Topic Full-text Processing Meta-tagging Taxonomy Folksonomy Word 1 Word 2 Word 3 Word 1 Word 4 T1 T4 T7 Tag1 T2 T5 T8 Tag2 T3 T6 T9 Tag3 Baynote, Inc. --- Confidential and Proprietary
  5. 5. Implicit Tagging HDTV, Samsung Home > HTDV Home > HDTV > LCD 400FX Detail Page * LN5A * Plasma Screens * 430MpN * LCD Screens * 400FX * Converters HDTV Samsung HDTV Samsung LCD Screens 400FX 400FX 400FX, 52” 52” * Samsung is not a Baynote customer, just a fun example Baynote, Inc. --- Confidential and Proprietary

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