Your SlideShare is downloading. ×
Marketing through APIs
Marketing through APIs
Marketing through APIs
Marketing through APIs
Marketing through APIs
Marketing through APIs
Marketing through APIs
Marketing through APIs
Marketing through APIs
Marketing through APIs
Marketing through APIs
Marketing through APIs
Marketing through APIs
Marketing through APIs
Marketing through APIs
Marketing through APIs
Marketing through APIs
Marketing through APIs
Marketing through APIs
Marketing through APIs
Marketing through APIs
Marketing through APIs
Marketing through APIs
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Marketing through APIs

671

Published on

A presentation at #Webcoast in Gothenburg.

A presentation at #Webcoast in Gothenburg.

Published in: Business, Technology
1 Comment
2 Likes
Statistics
Notes
No Downloads
Views
Total Views
671
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
2
Comments
1
Likes
2
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Marketing through APIs Annika Lidne @annika for Webcoast 2012-03-16Photo by @boetter / Flickr
  • 2. Annika Lidne annika Annika Lidne annika@disruptivemedia.se | +46 (0)70 435 05 45 slides: slideshare.net/annikalidne Current projects
  • 3. Have you checked in here?
  • 4. 4sq. lets their users map the world. TextPhoto: DonkeyHotey/Flickr
  • 5. This used to be your customerPhoto by Loop_oh / Flickr
  • 6. This is your new customer Photo by JForth / Flickr
  • 7. The new breed of companiesPhoto by gretcurtis/Flickr
  • 8. The Age of the Ecosystem
  • 9. The micro blogging war
  • 10. An API horror
  • 11. Photo by leyink / Flickr
  • 12. Making friends fast
  • 13. How to win ‣ Good, well-documented API ‣ Easy to find through API-sites ‣ Price for win-win ‣ Market it!
  • 14. “The illiterate of the 21 c wont be those who cant read and write, but those who cant learn, unlearn, and relearn.” Alvin Toffler, futuristPhoto iStockPhoto
  • 15. Thanks for listening! annika Annika Lidne annika@disruptivemedia.se | +46 (0)70 435 05 45 slides: slideshare.net/annikalidne Current projects

×