Managing In A Global Environment
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Managing In A Global Environment

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Managing In A Global Environment Managing In A Global Environment Presentation Transcript

  • Managing in a Global Environment
  • Chapter Objectives
    • Explain why companies expand abroad
    • Discuss strategies for expanding abroad
    • Learn factors that affect overseas expansion
    • Review international business and the four management functions
    • Discover how globalization affects business management
  • Why Do Companies Go Abroad? Increase Sales Improve Quality Reduce Costs
  • International Strategies Exporting Franchising Multinational Enterprises Strategic Alliances Direct Investment Joint Ventures Wholly-Owned Subsidiaries Licensing
  • International Business Terms
    • International Business
    • International Management
    • International Trade
    • Multinational Corporation
    • Global Corporation
  • The Economic Environment Economic System Exchange Rates Economic Development
  • Free Trade Area Economic Integration and Free Trade Customs Union Common Market
  • Examples of Economic Integration
    • European Union
    • Association of Southeast Asian Nations
    • Asia Pacific Economic Cooperation
    • North American Free Trade Agreement
  • The Political and Legal Environment Trade Barriers Tariffs Quotas Subsidies Political Risks Legal Systems
  • Values Language Customs The Socio-Cultural Environment
  • The Technological Environment Suitable Technology Economic Conditions Social Conditions Willingness and Ability
  • The Business Team and the Global Economy Marketing Staffing Production
  • The Global Manager Ethnocentric Regiocentric Polycentric Home Market Orientation Individual Foreign Markets Integrated Worldwide Marketing
  • Success Factors for International Managers
    • Cross-cultural sensitivity
    • Business knowledge
    • Courage
    • Motivates others
    • Personal integrity
    • Insight
    • Commitment to success
    • Takes risks
    • Uses feedback
    • Culturally adventurous
    • Willing to learn
    • Open to criticism
    • Seeks feedback
    • Maintains flexibility
  • International Management Organizing Leading Controlling Planning