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London Fashion Now Focuses On High Quality, Ready To Wear Garments
London Fashion Now Focuses On High Quality, Ready To Wear Garments
London Fashion Now Focuses On High Quality, Ready To Wear Garments
London Fashion Now Focuses On High Quality, Ready To Wear Garments
London Fashion Now Focuses On High Quality, Ready To Wear Garments
London Fashion Now Focuses On High Quality, Ready To Wear Garments
London Fashion Now Focuses On High Quality, Ready To Wear Garments
London Fashion Now Focuses On High Quality, Ready To Wear Garments
London Fashion Now Focuses On High Quality, Ready To Wear Garments
London Fashion Now Focuses On High Quality, Ready To Wear Garments
London Fashion Now Focuses On High Quality, Ready To Wear Garments
London Fashion Now Focuses On High Quality, Ready To Wear Garments
London Fashion Now Focuses On High Quality, Ready To Wear Garments
London Fashion Now Focuses On High Quality, Ready To Wear Garments
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London Fashion Now Focuses On High Quality, Ready To Wear Garments

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  • How many of you have had the opportunity to travel to Europe or Japan? Did you get to shop? In this lesson we will be looking at the major design centers in the world and in the U.S., so if you’ve never been there, this will give you an overview, and hopefully a desire to see them.
  • Transcript

    • 1.  
    • 2. <ul><li>Describe a fashion design center </li></ul><ul><li>Explain the impact of design centers on local economies </li></ul><ul><li>Identify key design centers </li></ul>
    • 3. <ul><li>City district where fashion design and production firms are clustered </li></ul><ul><li>Host ‘Fashion Weeks’ </li></ul><ul><ul><li>Twice per year </li></ul></ul><ul><ul><li>Spring-Summer lines </li></ul></ul><ul><ul><li>Fall-Winter lines </li></ul></ul>
    • 4. <ul><li>Direct revenue to local governments </li></ul><ul><ul><li>Taxes </li></ul></ul><ul><ul><li>Hotels </li></ul></ul><ul><ul><li>Restaurants </li></ul></ul><ul><ul><li>Corporate tourism </li></ul></ul>
    • 5. <ul><li>Paris, France </li></ul><ul><li>Haute couture </li></ul><ul><ul><li>‘ High fashion’ </li></ul></ul><ul><ul><li>Expensive </li></ul></ul><ul><ul><li>Trend-setting </li></ul></ul><ul><ul><li>Custom-made apparel </li></ul></ul><ul><li>Couturiers </li></ul><ul><ul><li>Professional fashion </li></ul></ul><ul><ul><ul><li>Designing </li></ul></ul></ul><ul><ul><ul><li>Producing </li></ul></ul></ul><ul><ul><ul><li>Selling </li></ul></ul></ul><ul><ul><ul><li>Coco Chanel </li></ul></ul></ul><ul><ul><ul><li>Yves St. Laurent </li></ul></ul></ul>
    • 6. <ul><li>High exposure </li></ul><ul><li>Global reputation </li></ul><ul><li>One of top-three export industries </li></ul><ul><li>Top employers </li></ul><ul><li>Many design schools </li></ul>
    • 7. <ul><li>Milan, Italy </li></ul><ul><li>Milan Design Center </li></ul><ul><li>Fashion 2 nd largest industry </li></ul><ul><li>Fashion fairs </li></ul><ul><li>Alta moda </li></ul><ul><ul><li>‘ high fashion’ </li></ul></ul><ul><ul><li>Rome </li></ul></ul><ul><li>Milan designers </li></ul><ul><ul><li>Ready-to-wear </li></ul></ul><ul><ul><li>Fabrics </li></ul></ul><ul><ul><li>Prints </li></ul></ul><ul><ul><li>Leader in leather </li></ul></ul><ul><ul><li>Family businesses </li></ul></ul>
    • 8. <ul><li>New York City, USA </li></ul><ul><li>NYC Fashion District </li></ul><ul><li>Emerged during WWII </li></ul><ul><ul><li>Supplies </li></ul></ul><ul><ul><li>Labor </li></ul></ul><ul><li>2/3 fashion manufacturing </li></ul><ul><li>8 schools </li></ul><ul><li>Fashion weeks follow French shows </li></ul>
    • 9. <ul><li>London, England </li></ul><ul><li>London Fashion Week Promotions </li></ul><ul><li>Originally for men’s class style business suits </li></ul><ul><li>High-quality </li></ul><ul><li>Ready-to-wear </li></ul><ul><li>1960’s youth styles </li></ul><ul><ul><li>Mary Quant </li></ul></ul><ul><ul><li>Twiggy </li></ul></ul><ul><li>Princess Diana </li></ul><ul><li>10 design centers </li></ul>
    • 10. <ul><li>Tokyo, Japan </li></ul><ul><li>Tokyo Fashion Town </li></ul><ul><li>After WWII </li></ul><ul><li>Adoption of western styles </li></ul><ul><li>Emerged in 1960’s </li></ul><ul><ul><li>Colors </li></ul></ul><ul><ul><li>Asymmetrical balance </li></ul></ul><ul><ul><li>Shapes </li></ul></ul><ul><ul><li>Fibers </li></ul></ul><ul><li>Licensed for European and American apparel </li></ul>
    • 11. <ul><li>New York City </li></ul><ul><li>Fashion Week at Bryant Park </li></ul><ul><li>18% of women’s outerwear </li></ul><ul><li>28% of dresses </li></ul><ul><li>Fashion Week </li></ul><ul><ul><li>Twice a year </li></ul></ul><ul><ul><li>Bryant Park, Manhattan </li></ul></ul><ul><ul><li>Over 50 shows </li></ul></ul>
    • 12. <ul><li>Los Angeles, CA </li></ul><ul><li>LA Fashion District </li></ul><ul><li>Largest concentration in western U.S. </li></ul><ul><li>Leading employers in California </li></ul><ul><li>Focus on women’s apparel </li></ul><ul><ul><li>Sportswear </li></ul></ul><ul><ul><li>Surf-wear </li></ul></ul><ul><ul><li>Hollywood-style evening wear </li></ul></ul><ul><ul><li>Active wear </li></ul></ul><ul><li>Textile Shows </li></ul>
    • 13. <ul><li>Dallas, TX </li></ul><ul><li>Dallas Fashion Incubator </li></ul><ul><li>Moderately-priced apparel lines </li></ul><ul><ul><li>Men’s and boys’ </li></ul></ul><ul><ul><li>36% of apparel manufacturing in Texas </li></ul></ul>
    • 14.  

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