It matters little that something is easy if it's not what you want.
User Experience Matters So let’s test and play!
The people we design sites for http://www.youtube.com/watch?v=o4MwTvtyrUQ
Definition of Usability* Usability is a quality attribute that assesses how easy user interfaces are to use. The word "usability" also refers to methods for improving ease-of-use during the design process. * JakobNeilsen
Usability: Defined by5 quality components*: Learnability: How easy is it for users to accomplish basic tasks the first time they encounter the design? Efficiency: Once users have learned the design, how quickly can they perform tasks? Memorability: When users return to the design after a period of not using it, how easily can they reestablish proficiency? Errors: How many errors do users make, how severe are these errors, and how easily can they recover from the errors? Satisfaction: How pleasant is it to use the design? * JakobNeilsen
Utility, a key quality attribute Utility:which refers to the design's functionality: Does it do what users need? Usability and utility are equally important: Easy yet not what you want What you want but hard to get
The Benefits of User Testing Fix it early Test assumptions Provide objectivity and solve the opinion issue Inform the design process Set Key Performance Indicators (KPI) Budget, budget, budget
Steve Krug… my virtual mentor “do-it-yourself” usability testing What kind of people--and how many--to test (Steve’s motto: Recruit loosely, and grade on a curve) What to test, and when to test it How to facilitate--when to listen and when to probe How to decide what to fix Once a month, half a day, debrief over lunch
When to test Early and often! Napkin Test Design mock ups Prototype Live site (rebuild)
How to test One person per session Screencast (audio) One at a time Have the user talk out loud Ensure file of tools and content is ready Use tools: http://sensible.com Scripts, forms, consent forms
Example Task Provide the opportunity for the user to figure out what to do: Bad: Post a job Good: You are a business owner and wish to hire talent within the local technology community. Find a way to do this.
Example Questions Ask about the site, not for their opinion: Bad: Do you like this?, What do you think of this? Good: What do you think this is? What would you do next? Stay neutral and away from leading questions
What to fix* Ignore what Steve calls – The Kayak Problems Resist the temptation to add things Take new features with a grain of salt Take the low hanging fruit * Steve Krug
Simple Tricks for Drupal UX Custom menu Normal names Relational/suggestive content Expanded help text Web forms - less is more Calls to action USER TESTING – early & often!!
Stuff to know Usertesting.com Must reads if you build, design or manage websites: Don’t Make Me Think – Steve Krug Rocket Surgery Made Easy – Steve Krug The Elements of User Experience – Jesse James Garrett