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Lotusphere ASEAN March 2011
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Lotusphere ASEAN March 2011


Presentation from Lotusphere Information on Demand SIngapore & Kuala Lumpur. …

Presentation from Lotusphere Information on Demand SIngapore & Kuala Lumpur.

March 2011

Published in Technology
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  • 1. 9 March, 2011 SingaporeThe Social Advantage:Leverage Social Business tocultivate leadership & innovation Anne Bartlett-Bragg Headshift | Dachis Group
  • 2. Dachis GroupHeadshift | Dachis Group
  • 3. Your social business landscape? Do you have: •  A social intranet? •  A social network (internal)? •  Blogs •  Wikis •  Micro-blogging / communicationHeadshift | Dachis Group
  • 4. Current trendsHeadshift | Dachis Group
  • 5. Current trends By 2014, social networking services will replace e-mail as the primary vehicle for interpersonal communications for 20 percent of business users Gartner, February 2010Headshift | Dachis Group
  • 6. Current trends “There has also been a ‘tipping point’ for social tools. For leading intranets in 2010, basic social tools are no longer ‘nice to have’, they’re now standard. This includes site-wide commenting, the integration of blogs, micro-blogging, wikis, and social staff directories, and free-ranging contributions from all levels of an organisation, from the CEO down and frontline staff up.”Headshift | Dachis Group
  • 7. Current trends – what does this mean? •  The changing nature of work –  “Always on” –  Mobile / iPhone / Blackberry –  Time-shifting –  Virtual teams –  Gen Y •  Integrated vision –  Planning for social business –  Roadmaps / skills / policies / culture / systemsHeadshift | Dachis Group
  • 8. Current trends - results Organisations who use collaboration and social networking tools are 57% more likely to out perform their competitiors IBM : Working Beyond Boundaries, 2010Headshift | Dachis Group
  • 9. What is social business design? Connections Communication Culture ClarityHeadshift | Dachis Group
  • 10. Your social business – as a whole system Knowledge Information Learning Performance Social Management Management Management Management Networking Search Action plans Action plans Accountability Network Search Share Action plans Reports Action plans Accountability Network Reflections Action plans Connect Share Contribute Reports Artefacts Reflections Reports Reports plans Action Connect Share Contribute Participate Artefacts Collect Evidence Reports Artefacts Reports Artefacts Contribute Share Participate Categorise Collect Collect Evidence Artefacts Collect Evidence Artefacts Participate Manage Share Share Contribute Evidence Share Collect Contribute Collect Contribute Participate Categorise Contribute Evidence Participate Evidence Participate Participate Manage Share Share Share Contribute Contribute Contribute Participate ParticipateHeadshift | Dachis Group Participate
  • 11. How do you leverage social business? 1) Cultivate creative leaders (in complex, changing environments) 2) Mobilising talent - speed & flexibility 3) Capitalising on collective intelligenceHeadshift | Dachis Group
  • 12. How do you attract talent? •  Do you currently use social networks? –  LinkedIn –  Facebook –  Others? •  Do you leverage your internal networks?Headshift | Dachis Group
  • 13. Social networks for professionalsHeadshift | Dachis Group
  • 14. It all starts here!! Induction / on boarding programs •  83% of new workers say they feel better connected with co-workers through internal social networks •  67% of organisations with internal social networks say their staff get up to speed faster!Headshift | Dachis Group
  • 15. Collective intelligence •  78% of organisations gain efficiency from sharing and applying relevant practices •  65% say they can find answers quicker •  Builds on experience •  Avoids duplication and re-inventing wheels •  Enables discovery of new opportunitiesHeadshift | Dachis Group
  • 16. Case study: Global telecommunications company •  Empowered employees •  Changed their customer service workflows •  Increased customer satisfaction •  Reduced call centre staff stress levels & retention ratesHeadshift | Dachis Group
  • 17. Case study: BP Beacons Awards •  A communication hub for global innovation •  Employees submitted ideas •  Others voted •  Other contributed new ideasHeadshift | Dachis Group
  • 18. Developing creative leaders What is a creative leader? •  Effective communicators •  Know how to reinvent relationships •  Support and enable collaboration •  View the big picture – whole organisation •  Explore unconventional ideasHeadshift | Dachis Group
  • 19. Tips for implementation •  The real challenge is culture change •  Productivity gains will be about applying the best technologies quickly •  New forms of learning not just essential - they’re critical •  Focus on 4Cs: –  Connections –  Culture –  Communication –  Content To enable managers to build a sustainable, innovative position in their market.Headshift | Dachis Group
  • 20. Next steps…?Headshift | Dachis Group
  • 21. http://www.socialbusinesssummit.comHeadshift | Dachis Group