How to Game a Search Engine

305 views

Published on

Got a project? Want to win at Internet research? Change the game! Learn the ins and outs of existing search engines, which ones are actually useful, and how to take advantage.

Published in: Education, Technology, Design
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
305
On SlideShare
0
From Embeds
0
Number of Embeds
4
Actions
Shares
0
Downloads
6
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

How to Game a Search Engine

  1. 1. How to Game a Search Engine
  2. 2. The Problem:Search engines don’t give you what you want -they just give you what’s popular!
  3. 3. Example: tigers
  4. 4. Google
  5. 5. GoogleMost POPULARresult on top
  6. 6. GoogleNot useful for a student
  7. 7. GoogleThis easy information isALSO from Wikipedia!
  8. 8. GoogleYou are encouraged tospend time goofing off onsocial media.
  9. 9. Bing
  10. 10. BingNothing about actual tigers!
  11. 11. Bing Again with the social media.
  12. 12. Yahoo
  13. 13. YahooNo tigers.
  14. 14. YahooDistracting stuff.
  15. 15. YahooDuplicated for extradistraction!
  16. 16. YahooSocial media. (Sort of.)
  17. 17. Conclusion:None of these search engines are geared towardstudents. They’re made to be fun and popular.So how can students find REALinformation??
  18. 18. Google
  19. 19. GoogleHey, what’s this?
  20. 20. GoogleA nondescript menu?
  21. 21. GoogleNew search options??
  22. 22. Google’s Advanced Search
  23. 23. Google’s Advanced SearchGoogle will look for all of thewords you type in this box……And eliminate the wordsyou type in this one!
  24. 24. NEW Google Results
  25. 25. NEW Google ResultsBetter results (these are organizations, so you cancite them as sources!)
  26. 26. NEW Google ResultsNo distracting stuff on the side
  27. 27. NEW Google ResultsSocial media is less invasive
  28. 28. Bing
  29. 29. Bing Hey, here’s thatsymbol again!
  30. 30. BingWait, this isn’t the advanced search!
  31. 31. BingAfter some digging, you find this.There’s no direct link from Bing’smain page.In case you want to reference this page, the shortened link is bit.ly/Jpxy2a .
  32. 32. Bing Looks like we can exclude searchterms manually…
  33. 33. BingBut in fact…
  34. 34. Bing…It doesn’t work at all.
  35. 35. YahooAdvanced search is rightwhere it should be!
  36. 36. YahooHooray!
  37. 37. YahooWhat a neat idea! Let’s try it.
  38. 38. YahooWell, it’s not 100% there. Thesecond result isn’t a .edu. Butat least there’s nothing aboutDetroit!
  39. 39. Well, that’s OK.But what else is there?
  40. 40. Google ScholarScholar.google.com
  41. 41. Google ScholarResearch tools
  42. 42. Google ScholarAdvanced search is NOT here!
  43. 43. Google ScholarIt’s HERE!
  44. 44. Google Scholar
  45. 45. Google Scholar
  46. 46. Google ScholarMaybe we’ll need to be alittle more specific…
  47. 47. Google Scholar…But we do have moreoptions here.
  48. 48. Google ScholarThese links let you download the paper. (If youdon’t see one, ask your librarian about databases!)
  49. 49. Google ScholarCitations are in black. They aren’t actually availableonline, but they are mentioned in other works – so you canget their information and look them up at the library later!
  50. 50. Google ScholarNow that we’re informed, let’s adjust thesearch…
  51. 51. Google ScholarVoila! A real source from real researchers – and you candownload it, too!
  52. 52. Google Superpowers Now AvailableGoogle Guide: www.googleguide.com• Search within titles• Search by authors• Search for pdfs specifically• Much much more!*Most of the tricks you’ll learn in theGoogle Guide also work in Scholar!
  53. 53. Scirushttp://www.scirus.com
  54. 54. ScirusAdvanced search is rightthere
  55. 55. ScirusMultiple options forkeeping your results
  56. 56. ScirusLots of fun filters
  57. 57. ScirusActual, useful, real-liveresults!Lots of these articles will be free, but just like with GoogleScholar, you’ll run into some that aren’t. Don’t panic! Just bringthe title and author to a librarian. 
  58. 58. UCR Infomineinfomine.ucr.edu/
  59. 59. UCR InfomineThey offer help!
  60. 60. UCR InfomineAll kinds of modifiers. It isseriously nuts how much controlyou have over your search.
  61. 61. UCR InfomineWhile the results can be a little all-over-the-place, they’ll always behandpicked for their scholarly quality by actual librarians.In other words, no matter what you’re doing, it’s worth it to take a quick look.
  62. 62. Intutewww.intute.ac.uk/
  63. 63. Intute Despite this, Intuteremains a great resource.
  64. 64. IntuteAdvanced search!
  65. 65. IntuteOptions continue forsomething like two pages
  66. 66. IntuteThe results areusually mid-levelacademic, makingthem perfect forkids!
  67. 67. Questions?

×