Big Data (and doing something with it)
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Big Data (and doing something with it)

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Dave Coplin, Director of Search and Futurologist from Microsoft highlights why data in important to business and how they should use it best to benefit their business.

Dave Coplin, Director of Search and Futurologist from Microsoft highlights why data in important to business and how they should use it best to benefit their business.

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    Big Data (and doing something with it) Big Data (and doing something with it) Presentation Transcript

    • WHICH IS GREENER?
    • WHO KNEW FIRST?
    • Source: “Human Mobility, Social Ties and Link Prediction, Wang, Pedreschi, Song, Giannoti, Barabasi, 2011
    • OPTION A: THE CONTROLLER
    • OPTION B: YOU
    • THE POWER OF BIG DATA
    • DIFFERENTIAL PRIVACY “A randomized function K gives –differential privacy if for all data sets D1 and D2 differing on at most one element, and all S ⊆ Range(K), where the probability space in each case is over the coin flips of the mechanism K.” Source: http://research.microsoft.com/en-us/projects/databaseprivacy/dwork.pdf
    • Image Source: Unhinderedbytalent on Flikr
    • There are 10 types of people in this world – those that understand binary and those that don’t…