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Alistair Hann of Skyscanner
 

Alistair Hann of Skyscanner

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Alistair Hann of Skyscanner examines a new way of booking travel at the Facebook developers garage at the Turing Festival, August 2011.

Alistair Hann of Skyscanner examines a new way of booking travel at the Facebook developers garage at the Turing Festival, August 2011.

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  • BARRYFrank has mentioned some of the factors that make us so different – independent data, strong commercial relationshipsFrom the user’s perspective, what makes us different is the fact that on Skyscanner they can search they way they want to search. Skyscanner gives them ultimate ‘browseability’, with tools such as ‘everywhere’, ‘map’ and ‘whole month’ searchThe proOur mobile strategy is a natural extension of this objective of not imposing a process on our customers. We have always wanted to offer a user journey which breaks the boundaries of traditional travel search.Users see search controls and they feel they have to type in route pair / date pair, before they get anything back.From The most unqualified search being Country to Everywhere on Any Date, through to fully qualified – we are able to offer prices back for the user at any stage in between those 2 points. Something our competitors could not do – due to the way they obtain / pay for their data.duct can be used to inspire.

Alistair Hann of Skyscanner Alistair Hann of Skyscanner Presentation Transcript

  • Pioneering a new way to search for travel
    Alistair Hann
    CTO, skyscanner
  • introducing skyscanner in numbers
    our ranking in Europe by traffic
    languages in which Skyscanner is available
    countries with over 50,000 visitors per month
    of monthly sessions sourced from repeat customers = strong loyalty
    revenue growth year on year
    airlines searched
    visits per month
    revenue in current financial year and significantly profitable
    searches per month
    downstream flights booked in last 12 months
    prices checked every month
    1
    23
    30+
    50%
    75%
    600
    14.5m
    £15m
    50m
    $1bn
    8bn
  • search the way you want to search…
  • “from beermat to mouse mat in 24 hours”
  • …and the answer we came up with
  • video and demo
    http://www.youtube.com/watch?v=67QFWgK3CtY
  • system architecture
    Facebook Receiver
    Facebook Poster
    Facebook API
    Message Parser
    Message Formatter
    Answer Service
    5 sec
    30 sec
    2 sec
    Free Text Search API
    URL Shortener
    Skyscanner API
  • it is being used
  • what’s next?
  • over to you
    Questions?
    @alistairhann
    alistair.hann@skyscanner.net