One fine body…
- Greater Boston Area, United States
- Work Profit from your Customer Data
- Industry Advertising / Marketing / PR
- Website www.dbmcatalyst.com
- About My career has focused on understanding and motivating customers with the goal of increasing sales and profits. In other words: Profit from your Customer Data! My core work has been in three areas: Market Research – leveraging primary, secondary and competitive data into Go-to-Market plans to pinpoint optimal markets, opportunities, pricing and sales tactics for companies entering new markets or driving new products into their channels. Executed numerous primary research studies to support clients in establishing new banking channels, new menu items, new merchandising arrangements, and new software initiatives to new channels. Direct/Digital Marketing Execution - driven over 500 multic.
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