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SPARK proudly presents another installment of intellectual property (IP) law for entrepreneurs and business leaders via its Business Law & Order series. In this session, we have assembled an All-Star line-up of IP experts to discuss the do’s, don’ts and go-forward IP considerations for capturing and preserving creativity so that a business can distinguish itself in the marketplace.
The future of Michigan’s economy is counting on innovative, business-minded people to create jobs through new technology, niche marketing concepts and smart service models. To be successful over the long run, these businesses will need to take full advantage of the legal tools provided through IP so that imitators do not threaten market share beyond what is unavoidable.