March 2012 - Business Law & Order - Eve C. Lerman

Government Programs to Support Expanding Export SalesHow the US Department of Commerce Can Help Eve Lerman Senior International Trade Specialist U.S. Department of Commerce Ann Arbor SPARK, March 19, 2012

Today’s Presentation:• President’s National Export Initiative• US Commercial Service Programs & Service• STEP Funding to Build Export Sales• Upcoming Trade Events & Opportunities

President’s National Export Initiative… tonight, we set a new goal: We will double our exports over the next five years, an increase that will support two million jobs in America. President Barack Obama 2010 State of the Union Address

US Embassies & Consulates The US Commercial ServiceUS and foreign staff work in US Embassies & Consulates in 75+countries making connections with local business & governmentCan help…Advise on market potentialConduct market researchFind sales channels & business partnersIdentify & assist with legal/regulatory hurdlesSettle disputesAdvise on cultural issues & business protocol

US Export Assistance Centers The US Commercial Service We help you strategize, learn about opportunities, solve problems, and interface with our overseas offices. Three Michigan offices:  Detroit  Grand Rapids  Pontiac

Trade Information Center “TIC” in Washington DCInformation available by phone/fax from the TIC …• Tariffs/taxes and customs procedures• Advice on export licenses and controls• Country-specific export counseling• Information on U.S. government export programs Call 1-800-USA-TRADE to contact the “TIC”

Market ResearchMore than 100,000 country and industry specific reports,web sites, events, and trade directory listings … Available online – no charge at www.export.gov More than 100,000 listings Registration required Country Commercial Guides prepared yearly by each US Embassy Customized research available

Gold Key Service Customized matchmaking meetings to find partners & customers Pre-screened appointments arranged before you travel Market and industry briefings with your overseas trade specialist Post-meeting debriefing and assistance developing follow-up strategies Help with travel, accommodations, interpreter service, and clerical support

Trade Missions• Gold Key Service• Market Briefings• Networking Receptions• Site Visits• Pre & Post Mission Counseling

International Partner Search Like a Gold Key Service – but a written report instead of overseas meetings. Report on up to five (5) pre-qualified potential business partners. You provide marketing materials - we use our network of international contacts to find potential partners. Save valuable time and money by working only with pre-qualified international partners interested in selling your products and services. Obtain high-quality market information on the marketability and sales potential for your products and services. Get this information in 15 days.

International Company Profile Background Check - helps US companies ensure they are dealing with reliable partners or customers. Detailed investigation of overseas company by overseas staff - financial profile, reputation in the market, etc. Staff normally meets with foreign company as part of research Comprehensive written report summarizes findings

Trade Shows & Exhibitions1. Catalogue Shows - we promote your catalogs to hundreds of business visitors at selected trade shows and embassies2. U.S. Pavilions – we arrange U.S. Pavilions at certain shows overseas3. Matchmaking services - introducing US companies & foreign buyers4. Buyer Delegations – we recruit overseas buyers to attend U.S. shows"I am a long time proponent of catalog shows. I “We find the catalog exhibition shows are anbelieve that they provide a maximum benefit for a economical way of getting our message out,minimal investment, especially for a small which we feel is the secret to developingbusiness that cant afford to travel internationally." new business" Du-Co Ceramics Company, Saxonburg, PAMills Machine, Shawnee, OK

Fees for Our Services? Approximate prices below … Counseling – no charge Market Research Library – no charge ICP - $600 or $900 IPS - $550 or $1,400 GKS - $700 or $2,300 (one-day of meetings) Trade Missions – variable* Prices are for small/medium vs. large co’s (500 + employees)** For exact prices contact local office*** Discounts available – new client , new to exporting, < 500 employees

STEP PROGRAMState Trade Export Promotion Eligible companies may qualify for up to $25,000 grant funds For trade missions, overseas shows, sales trips, Gold Key, etc 500 or fewer employees, 50-50 matching funds Companies in Ann Arbor – Jeanne Broad, MEDC Apply online at website belowwww.michiganadvantage.org/export

Upcoming Programs & Events in Michigan:• International Logistics Event - World Trade Week, East Michigan District Export Council, Wayne County Port Authority, Detroit, May 23, 2012• Achieving Export Growth Event - World Trade Week, Grand Valley State University, Grand Rapids, May 8, 2012• Brazil Trade Mission, Automation Alley, May 20-26, 2012• Korea Trade Mission – Multi-Sectoral, Van Andel Global Trade Center, June 2012• Korea Automotive Trade Mission, East Michigan District Export Council and Center for Automotive Research, week of November 12, 2012

THANK YOU!Eve Lerman, Senior International Trade SpecialistPontiac U.S. Export Assistance Center Pontiac, Michigan Tel: 248-975-9605 Eve.Lerman@trade.gov www.export.gov

March 2012 - Business Law & Order - Eve C. Lerman

by AnnArborSPARK on Mar 21, 2012

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