Persona Design A microteaching presentation from the field of Information Studies By Andrea Wiggins
What is a persona? <ul><li>A persona answers the question, “Who is this designed for?” </li></ul><ul><li>Personas are used...
Quick & Dirty Persona <ul><li>I’m going to call on you one at a time for pieces of the persona.  Just answer off the top o...
Sample Persona
Anatomy of a Persona <ul><li>Photo </li></ul><ul><li>Demographics </li></ul><ul><ul><li>Sex, age, marital status, occupati...
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Persona Design Microteaching Lesson

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This 5-minute presentation is created for the purpose of evaluating my teaching skills as a part of Syracuse University's TA Orientation. I chose persona design because it is accessible to understand and can be demonstrated quickly and effectively in the classroom with no prior knowledge assumed of the participants.

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Persona Design Microteaching Lesson

  1. 1. Persona Design A microteaching presentation from the field of Information Studies By Andrea Wiggins
  2. 2. What is a persona? <ul><li>A persona answers the question, “Who is this designed for?” </li></ul><ul><li>Personas are used for software and information system design </li></ul><ul><li>Using personas in the design process improves the product’s usability </li></ul><ul><li>Personas represent the product’s users in realistic detail </li></ul>
  3. 3. Quick & Dirty Persona <ul><li>I’m going to call on you one at a time for pieces of the persona. Just answer off the top of your head as quickly as you can. </li></ul><ul><li>In practice, some of these answers would be based on real user demographics. </li></ul>
  4. 4. Sample Persona
  5. 5. Anatomy of a Persona <ul><li>Photo </li></ul><ul><li>Demographics </li></ul><ul><ul><li>Sex, age, marital status, occupation, etc. </li></ul></ul><ul><li>Skills or resources </li></ul><ul><ul><li>Internet use, computer use, attitudes </li></ul></ul><ul><li>Problems and desires </li></ul><ul><ul><li>Tasks, goals and challenges </li></ul></ul>
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