1. *
Landing a Job
in
Social Media
15 Tips for Success
A onnor
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This presentation is brought to you by: ANGELA CONNOR
@communitygirl
2. SO YOU WANT A JOB IN SOCIAL MEDIA?
So many people want jobs with “social media” in the title.
They believe they’re qualified because they think it’s easy. It
isn’t. You must be an active, motivated learner.
The expert of today becomes the idiot of tomorrow if they don’t
stay on top of industry trends and strive to learn something new
all the time.
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3. SO YOU WANT A JOB IN SOCIAL MEDIA?
If you’re actively interviewing for these
types of positions, go in knowing that
your personal use of social tools and
platforms does not translate to business
use. It is not an apples-to-apples
comparison and you have a lot to learn.
Here, I offer 15 tips – as an executive
and hiring manager - for anyone
looking to land a job is social media.
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4. #1
Talk to me about something other than
Facebook and Twitter..
Tips 1-3
#2
Tell me that you read more than
Mashable. What about news? Read any
of that lately?
#3
Bring some knowledge about user behavior and tell me about a few
studies you’ve recently read.
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5. #4
Have an opinion about the future.
Heck, make a prediction. That shows
me you’re a thinker.
Tips 4-6
#5
Be sure you understand that posting
tweets does not equal, Twitter
campaign.
#6
Don’t tell me about the celebrities you tweet with unless you’ve turned
that into a conversion or generated new business as a result.
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6. #7
Know a little something about social
communications.
Tips 7-9
#8
Refrain from telling me how you’ve
helped anyone “push” their messages.
You say “push,” I tune out.
#9
Know that rapid growth in fans and followers is unimpressive if you
don’t have a smart, strategic story that supports that growth.
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7. #10
Don’t say you’re a pro at monitoring if
you’ve only done it through Google
Alerts.
Tips 10-12
#11
Be honest about your skill set.
#12
Tell me about a mistake you’ve made related to your own participation
in social media and what it taught you.
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8. #13
Be ready to write or discuss a response
to an irate customer on the spot – when
given a scenario.
Tips 13-15
#14
Know what it takes to be a successful
community manager.
#15
Have some general knowledge about social advertising.
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9. PARTING THOUGHTS
Keep in mind that there is a specific skill set needed to become
a successful social media professional.
I’ve written about this in great detail. If you’re serious and want
to know more, consider reading my blog or picking up a copy
of my book, “18 Rules of Community Engagement.”
You can also send me a question on Twitter: @communitygirl.
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10. GET IN TOUCH
Angela Connor
@communitygirl
LinkedIn.com/angelaconnor
Email: angelaconnor@outlook.com
Blog: AngelaConnor.com
Book: “18 Rules of Community Engagement: A Guide for
Building Relationships and Connecting With Customers
Online” (Happy About, 2009)
Voice: 919-374-0627
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11. Brought to you by :
*
Angela Connor
www.angelaconnor.com
SEE YOU SOON...
Editor's Notes
Be ready to write or discuss a response to an irate customer on the spot – when given a scenario.Know what it takes to be a successful community manager.Have some general knowledge about social advertising.