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                         Landing a Job
                              in
                         Social Media
                     15 Tips for Success
A onnor
  ngela   .com



    This presentation is brought to you by: ANGELA CONNOR
    @communitygirl
SO YOU WANT A JOB IN SOCIAL MEDIA?

So many people want jobs with “social media” in the title.
They believe they’re qualified because they think it’s easy. It
isn’t. You must be an active, motivated learner.
The expert of today becomes the idiot of tomorrow if they don’t
stay on top of industry trends and strive to learn something new
all the time.




 Aonnor
  ngela   .com

                                                           1
                                                           8
SO YOU WANT A JOB IN SOCIAL MEDIA?

If you’re actively interviewing for these
types of positions, go in knowing that
your personal use of social tools and
platforms does not translate to business
use. It is not an apples-to-apples
comparison and you have a lot to learn.

Here, I offer 15 tips – as an executive
and hiring manager - for anyone
looking to land a job is social media.

 Aonnor
  ngela   .com

                                            2
#1
Talk to me about something other than
Facebook and Twitter..

                                                    Tips 1-3
#2
Tell me that you read more than
Mashable. What about news? Read any
of that lately?

#3
Bring some knowledge about user behavior and tell me about a few
studies you’ve recently read.


                                                               3
#4
Have an opinion about the future.
Heck, make a prediction. That shows
me you’re a thinker.
                                                       Tips 4-6
#5
Be sure you understand that posting
tweets does not equal, Twitter
campaign.

#6
Don’t tell me about the celebrities you tweet with unless you’ve turned
that into a conversion or generated new business as a result.


                                                                  4
#7
Know a little something about social
communications.

                                                      Tips 7-9
#8
Refrain from telling me how you’ve
helped anyone “push” their messages.
You say “push,” I tune out.

#9
Know that rapid growth in fans and followers is unimpressive if you
don’t have a smart, strategic story that supports that growth.


                                                                 5
#10
Don’t say you’re a pro at monitoring if
you’ve only done it through Google
Alerts.
                                                      Tips 10-12
#11
Be honest about your skill set.




#12
Tell me about a mistake you’ve made related to your own participation
in social media and what it taught you.


                                                                6
#13
Be ready to write or discuss a response
to an irate customer on the spot – when
given a scenario.
                                                    Tips 13-15
#14
Know what it takes to be a successful
community manager.



#15
Have some general knowledge about social advertising.



                                                             7
PARTING THOUGHTS

Keep in mind that there is a specific skill set needed to become
a successful social media professional.
I’ve written about this in great detail. If you’re serious and want
to know more, consider reading my blog or picking up a copy
of my book, “18 Rules of Community Engagement.”
You can also send me a question on Twitter: @communitygirl.




 Aonnor
  ngela   .com

                                                             8
GET IN TOUCH

Angela Connor
@communitygirl
LinkedIn.com/angelaconnor

Email: angelaconnor@outlook.com
Blog: AngelaConnor.com

Book: “18 Rules of Community Engagement: A Guide for
Building Relationships and Connecting With Customers
Online” (Happy About, 2009)

Voice: 919-374-0627

 Aonnor
  ngela   .com

                                                       9
                                                       8
Brought to you by :
                          *

 Angela Connor
www.angelaconnor.com
 SEE YOU SOON...

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Landing a job in social media

  • 1. * Landing a Job in Social Media 15 Tips for Success A onnor ngela .com This presentation is brought to you by: ANGELA CONNOR @communitygirl
  • 2. SO YOU WANT A JOB IN SOCIAL MEDIA? So many people want jobs with “social media” in the title. They believe they’re qualified because they think it’s easy. It isn’t. You must be an active, motivated learner. The expert of today becomes the idiot of tomorrow if they don’t stay on top of industry trends and strive to learn something new all the time. Aonnor ngela .com 1 8
  • 3. SO YOU WANT A JOB IN SOCIAL MEDIA? If you’re actively interviewing for these types of positions, go in knowing that your personal use of social tools and platforms does not translate to business use. It is not an apples-to-apples comparison and you have a lot to learn. Here, I offer 15 tips – as an executive and hiring manager - for anyone looking to land a job is social media. Aonnor ngela .com 2
  • 4. #1 Talk to me about something other than Facebook and Twitter.. Tips 1-3 #2 Tell me that you read more than Mashable. What about news? Read any of that lately? #3 Bring some knowledge about user behavior and tell me about a few studies you’ve recently read. 3
  • 5. #4 Have an opinion about the future. Heck, make a prediction. That shows me you’re a thinker. Tips 4-6 #5 Be sure you understand that posting tweets does not equal, Twitter campaign. #6 Don’t tell me about the celebrities you tweet with unless you’ve turned that into a conversion or generated new business as a result. 4
  • 6. #7 Know a little something about social communications. Tips 7-9 #8 Refrain from telling me how you’ve helped anyone “push” their messages. You say “push,” I tune out. #9 Know that rapid growth in fans and followers is unimpressive if you don’t have a smart, strategic story that supports that growth. 5
  • 7. #10 Don’t say you’re a pro at monitoring if you’ve only done it through Google Alerts. Tips 10-12 #11 Be honest about your skill set. #12 Tell me about a mistake you’ve made related to your own participation in social media and what it taught you. 6
  • 8. #13 Be ready to write or discuss a response to an irate customer on the spot – when given a scenario. Tips 13-15 #14 Know what it takes to be a successful community manager. #15 Have some general knowledge about social advertising. 7
  • 9. PARTING THOUGHTS Keep in mind that there is a specific skill set needed to become a successful social media professional. I’ve written about this in great detail. If you’re serious and want to know more, consider reading my blog or picking up a copy of my book, “18 Rules of Community Engagement.” You can also send me a question on Twitter: @communitygirl. Aonnor ngela .com 8
  • 10. GET IN TOUCH Angela Connor @communitygirl LinkedIn.com/angelaconnor Email: angelaconnor@outlook.com Blog: AngelaConnor.com Book: “18 Rules of Community Engagement: A Guide for Building Relationships and Connecting With Customers Online” (Happy About, 2009) Voice: 919-374-0627 Aonnor ngela .com 9 8
  • 11. Brought to you by : * Angela Connor www.angelaconnor.com SEE YOU SOON...

Editor's Notes

  1. Be ready to write or discuss a response to an irate customer on the spot – when given a scenario.Know what it takes to be a successful community manager.Have some general knowledge about social advertising.