hello<br />
MarketeerBlogger<br />
What is blogging?<br />
What is blogging?<br />we<br />
A blog (a contraction of the term "web log")[1] is a type of website, usually maintained by an individual with regular ent...
As of December 2007, blog search engine Technorati was tracking more than 112,000,000 blogs.<br />
http://www.youtube.com/watch?v=livzJTIWlmY<br />
http://gapingvoid.com/2006/09/21/case-study-english-cut/<br />
Why?<br />
Expertise<br />
Passion<br />
Authority<br />
Interaction<br />
Engagement<br />
Relevance<br />
Expertise<br />Passion <br />Authority<br />Interaction<br />Engagement<br />Relevance<br />
“ROI: Return on Irrelevance”<br />
Image courtesy of Hermanus Backpackers’ photostream: http://www.flickr.com/photos/hermanusbackpackers/3343254977/<br />
Want: engagement, interaction, brand loyalty, feedback, customer relationships....<br />Demonstrate: expertise, passion, o...
Guess what: words, images, video carry more weight than sales and marketing broadcast messages <br />
READWRITECONVERSE<br />
Contact me<br />E: andybargery@klaxonmarketing.co.uk<br />T: 020 7193 6627<br />M: 07951 025 029<br />Twitter: @abarge<br ...
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Late late Breakfast Show - Intro to Blogging May 2010

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The Pecha Kucha style presentation I delivered at the Late Late Breakfast Show in London on 24th May 2010. An introduction to blogging and why you as a business or entrepreneur should be interested.

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Late late Breakfast Show - Intro to Blogging May 2010

  1. 1.
  2. 2. hello<br />
  3. 3.
  4. 4. MarketeerBlogger<br />
  5. 5.
  6. 6. What is blogging?<br />
  7. 7. What is blogging?<br />we<br />
  8. 8. A blog (a contraction of the term "web log")[1] is a type of website, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse-chronological order. <br />
  9. 9. As of December 2007, blog search engine Technorati was tracking more than 112,000,000 blogs.<br />
  10. 10.
  11. 11.
  12. 12. http://www.youtube.com/watch?v=livzJTIWlmY<br />
  13. 13.
  14. 14. http://gapingvoid.com/2006/09/21/case-study-english-cut/<br />
  15. 15.
  16. 16.
  17. 17.
  18. 18.
  19. 19.
  20. 20.
  21. 21.
  22. 22.
  23. 23. Why?<br />
  24. 24. Expertise<br />
  25. 25. Passion<br />
  26. 26. Authority<br />
  27. 27. Interaction<br />
  28. 28. Engagement<br />
  29. 29. Relevance<br />
  30. 30. Expertise<br />Passion <br />Authority<br />Interaction<br />Engagement<br />Relevance<br />
  31. 31. “ROI: Return on Irrelevance”<br />
  32. 32. Image courtesy of Hermanus Backpackers’ photostream: http://www.flickr.com/photos/hermanusbackpackers/3343254977/<br />
  33. 33. Want: engagement, interaction, brand loyalty, feedback, customer relationships....<br />Demonstrate: expertise, passion, openness , authority<br />How: through your blog<br />
  34. 34. Guess what: words, images, video carry more weight than sales and marketing broadcast messages <br />
  35. 35.
  36. 36.
  37. 37. READWRITECONVERSE<br />
  38. 38. Contact me<br />E: andybargery@klaxonmarketing.co.uk<br />T: 020 7193 6627<br />M: 07951 025 029<br />Twitter: @abarge<br />Blog: www.klaxonmarketing.co.uk<br />Linkedin: http://uk.linkedin.com/in/andybargery<br />
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