High-Energy Events     The AFX brings sport andentertainment together creatingfully interactive events at majorstadiums th...
Open the gates                  AFX Village Shops                                         Match: Part I                   ...
The AFX Village     During the season, every eventhas a Village or “specatolo” enab-ling the local community to show-case ...
Battle of the Bands     AFX World Band competitionprovides participants opportunitiesto promote their talent at local,regi...
Dance Teams    Each AFX Division will havea professional dance team madeup of winners from annual try-outcompetitions. Dan...
Xtreme Action     Action Football Xtreme is themost dynamic and interactivesport allowing multiple ways forall kinds of pl...
Stadio della Vittoria, Bari  Stadio Flaminio, Roma                        Modern Gladiators                               ...
Connecting Online    AFXWORLD.NET channels thepower and potential of the Inter-net to work for the AFX throughan evolution...
+ Event  partners                                      Marketing Power                                          AFX World ...
50   th     1960     2010STADIO            Honoring Flaminio                  AFX World will play at home            in Ro...
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AFX Entertainment sport

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AFXWORLD and the AFX League Europe,
AFX Properties and AFX Entertainment/Media.
AFX (Action Football Xtreme) will be the first European fan-based interactive sports
league offering of its kind. This new style of American Football which is designed to be
fast paced, hard hitting, full of exciting plays and self-contained within a two hour
match.
The AFX events will combine music, dancing and sport together to make the AFX
league events truly a style of entertainment that fits today’s European markets.

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AFX Entertainment sport

  1. 1. High-Energy Events The AFX brings sport andentertainment together creatingfully interactive events at majorstadiums throughout Europe. AFXWorld spectacular events bringvirtual and real worlds together ina full day of events, competitions,and social networking with sports,markets, band competitions,dancers and top internationalartists. Each event leads to adivisional championship, not unlikea European version of The Super-bowl. AFX creates the world’s firstfully intertactive sport and enter-tainment events where the fans notonly watch the action — they arean active part of it.This document is not for publication. For business inquiries,please send an email to info@afxworld.net. AFXScore Italy s.r.lVia Boezio 92, 00192 Rome, Italy. CF/PI:10349591007
  2. 2. Open the gates AFX Village Shops Match: Part I Match: Part II After Match Party AFX Village Kiosks Battle of the Bands Half-Time Show Meet & Greet17.00 17.30 18.00 18.30 19.00 19.35 20.05 20.45 21.00 >>>> World Experience This document is not for publication. For business inquiries, please send an email to info@afxworld.net. AFXScore Italy s.r.l This document is not for publication. For business inquiries, please send an email to info@afxworld.net. AFXScore Italy s.r.l Via Boezio 92, 00192 Rome, Italy. CF/PI:10349591007 92, 00192 Rome, Italy. CF/PI:10349591007 Via Boezio
  3. 3. The AFX Village During the season, every eventhas a Village or “specatolo” enab-ling the local community to show-case the best it has to offer byway of food, shopping, activities,music, social events, and the like.The consumer’s presence at theevents promotes the sale of foodand drinks, merchandise, music,magazines and more. AFX Worldwill work with local communities tocreate an effective tourism pack-age that supports local needsand development. The AFX villageconcept is shown here on left, withfood, drinks, merchandise, maga-zines, music and more.This document is not for publication. For business inquiries,please send an email to info@afxworld.net. AFXScore Italy s.r.lVia Boezio 92, 00192 Rome, Italy. CF/PI:10349591007
  4. 4. Battle of the Bands AFX World Band competitionprovides participants opportunitiesto promote their talent at local,regional, national and internationallevels. Preliminary competitionswill be held by local fans with topbands competing in front of thou-sands at AFX Events. The winningbands earn recording contractsand international tours.This document is not for publication. For business inquiries,please send an email to info@afxworld.net. AFXScore Italy s.r.lVia Boezio 92, 00192 Rome, Italy. CF/PI:10349591007
  5. 5. Dance Teams Each AFX Division will havea professional dance team madeup of winners from annual try-outcompetitions. Dancers performat all AFX World events which notonly promotes AFX World, butalso provides them with a platformto launch their own careers. AFXWorld will also hold Junior dancecompetitions for teams of youngpeople in coordination with Danceschools/programs in each localcommunity.This document is not for publication. For business inquiries,please send an email to info@afxworld.net. AFXScore Italy s.r.lVia Boezio 92, 00192 Rome, Italy. CF/PI:10349591007
  6. 6. Xtreme Action Action Football Xtreme is themost dynamic and interactivesport allowing multiple ways forall kinds of players and fans toparticipate. Action Football Xtremeis a European version of theAmerican game which is faster,more spectacular, and moreaccessible enhancing its appealto the European market.This document is not for publication. For business inquiries,please send an email to info@afxworld.net. AFXScore Italy s.r.lVia Boezio 92, 00192 Rome, Italy. CF/PI:10349591007
  7. 7. Stadio della Vittoria, Bari Stadio Flaminio, Roma Modern Gladiators The AFX league will resume where Gladiators once roamed: Italy. The Italian market is the fourth largest market in Europe, with 60 million residents. Genova, for example, can gather fans from the nearby Lombardia region and Milan, which by itself has aboutStadio Nereo Rocco, Trieste about 7,000,000 inhabitants, while Rome can attract the public from the Neapolitan area and from the Abruzzo region: about 5.000.000 people. Likewise, Pisa is close to Florence and its 1,000,000 in- habitants. Overall, the European middle class spends money to follow trends in entertainment and iimprove their social status. Stadio Pisa This document is not for publication. For business inquiries, please send an email to info@afxworld.net. AFXScore Italy s.r.l Via Boezio 92, 00192 Rome, Italy. CF/PI:10349591007
  8. 8. Connecting Online AFXWORLD.NET channels thepower and potential of the Inter-net to work for the AFX throughan evolution of Web 2.0 networ-king sites, creating a cutting edgetool that where the virtual worldmeets reality. It is not simply wherepeople meet, but where peoplebenefit. In the AFX, everyone is apart of the action.This document is not for publication. For business inquiries,please send an email to info@afxworld.net. AFXScore Italy s.r.lVia Boezio 92, 00192 Rome, Italy. CF/PI:10349591007
  9. 9. + Event partners Marketing Power AFX World promotes its events on all channels such as radio, Television, internet and mobile for marketing power. It also creates interactive content on those channels for higher levels of fan participation. Content will not only be generated by professionals assuring quality but also large quantities of content will flow across AFX grassroots channels, giving opportunities to AFX fans. This document is not for publication. For business inquiries, please send an email to info@afxworld.net. AFXScore Italy s.r.l Photo: David Shankbone Via Boezio 92, 00192 Rome, Italy. CF/PI:10349591007
  10. 10. 50 th 1960 2010STADIO Honoring Flaminio AFX World will play at home in Rome, Italy at Stadio Flaminio, the same venue for the football finals in the 1960 Summer Olym-FLAMINIO pics. The stadium was designed by Pier Luigi Nervi and Antonio Nervi. With a capacity of 32,000 (8,000 covered) it is now the home of Italy rugby union national team in its Six Nations home matches. AFX salues Stadio Flaminio and its Olympic heritage. Fifty years and still going strong! This document is not for publication. For business inquiries, please send an email to info@afxworld.net. AFXScore Italy s.r.l Via Boezio 92, 00192 Rome, Italy. CF/PI:10349591007
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